My Marketing Plan Process - 6 Steps to Marketing Any Business (Products or Services)
Skills:
Marketing Basics80%
My Marketing Plan Process - 6 Steps to Marketing Any Business (Products or Services) // Have you ever marketed your company and just found that everything you're doing isn't working? Today I'm going to share with you my marketing planning process, six steps to marketing any company.
RESOURCES & LINKS:
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My (Daring) 5 Year Business Plan For The Neil Patel Brand (video): https://youtu.be/IXb_b9JbmkA
Ubersuggest: https://neilpatel.com/ubersuggest/
CrazyEgg: https://www.crazyegg.com/
SurveyMonkey: https://pt.surveymonkey.com/
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Just because you market something in a specific way that someone else teaches you, doesn't mean it's going to work. You need a plan.
The first thing you need to do, is to define your goals.
Do you want more traffic for brand awareness? Do you want more revenue? Do you just need more leads? Are you trying to get more e-commerce sales?
You got to define your goals, because if you don't define your goals, you're not going to know exactly what you need to take in order to achieve them.
The second thing you need to do is understand your customer.
I'm not talking about, hey, you sell toilet paper, you provide mortgage loans and your customer is looking for that. That's just on the surface level.
I'm talking about really understand your customer.
Because once you understand that, you can leverage that to make sure that they choose you. And the way you understand your customers is you talk to them.
It's not just about looking at analytics like Google Analytics. It's about surveying them, do tools like SurveyMonkey. It's about picking up the phone, dialing them, talking to them, getting feedback, showing them your website, showing them your product, showing them your marketing messages.
If you truly understand your customers, you can figure out what makes them tick, and then from there, you'll boost your sales, traffics, and leads.
The third step you n
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