You Don't Have an SEO Problem. You Have a "Brand Entity" Problem.

Most marketers are optimizing for a version of Google that no longer exists. Google isn't organizing web pages anymore. It's built a database of 54 billion real-world entities, and if your brand isn't clearly defined inside that system, you're invisible to ChatGPT, Perplexity, and Google's AI overviews no matter how good your content is. In this video I break down exactly how entity-based search works, why schema markup changed everything, and what my team consistently does to get clients cited in AI results even as organic traffic declines. You will learn:  — Why keyword rankings no longer…