Social Media Marketing Tips For Every Brand (And What You Should Avoid at All Costs)
Everyone wants to post about stuff and link to their own website or link to somewhere else that's not on Facebook. Facebook hates that because if you link to another site, that means that person is going off of Facebook and the chance of them coming back and clicking on an ad are slim to none.
RESOURCES & LINKS:
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Simple Social Media Patterns You Need To Know to Grow Your Reach, Followers, and Engagement: https://youtu.be/SiPvYXsiA_s
Social Media Strategies To Boost Your SEO: https://youtu.be/UlmlzJTBL8M
Ubersuggest: https://neilpatel.com/ubersuggest/
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So from a personal brand perspective, a lot of times people usually feel comfortable with one platform. I call it repurposing content. They make their content for one platform like Instagram, and then just repurpose it on Twitter, Facebook, LinkedIn, et cetera. What are some ways that people can build their personal brand outside of social media, whether it's podcasts or email newsletters, like what are the other things that people could be doing?
So outside of social media, some of the things you can do to build your brand and your platform is you need to get out there on your own website. See social media has algorithms. I know LinkedIn and TikTok are great right now, and you can go viral, but that's not going to last forever. You controlling your own destiny is super important.
So everyone should have their own website and just create a blog. You can do it with WordPress, takes literally a few minutes, a click of button with most hosting platforms, get your domain name and just start creating content, whether that's articles, videos.
Start sending out text messages every time you have a phone number. When you do these types of things, you'll start building up your brand over time. And it's called the rule of seven. When someone sees or interacts with your brand seven times, they're much more likely to evangelize you, bu
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