Do This Before Google’s Next Algorithm Update

Nervous about Google’s seemingly constant algorithm updates? You’re not the only one - but there’s a ton that you can do to stay ahead of the curve. 0:00 Intro 1:43 Go Into Google Search Console 3:34 Keep Track of Your Biggest Money Pages RESOURCES & LINKS: ____________________________________________ Ubersuggest: https://neilpatel.com/ubersuggest/ AnswerThePublic: https://answerthepublic.com/ Google Search Console: https://search.google.com/search-console/about ____________________________________________ Do you know how many updates Google does every single year? The number might shock you. Although you typically only hear about a few major ones every year, the real number is way higher. Can you guess what it is? Well in 2020, Google made 4,500 changes to its search algorithm. Here's a great way to stay ahead of Google's next big algorithm update. The strategy, includes ongoing optimization into your content plan. Look, you probably already know that Google heavily factors in user experience when it comes to search rankings, but if you're not actively updating your content on a consistent basis, you're putting your entire website at a disadvantage for when the next update comes around. So here's what I want you to do. Step one, go into Google Search Console. And what I want you to do is click on your site portfolio, look at your traffic, and compare year over year. You can actually compare the last 30 days to what happened in the previous year. And you can do that using their date picker. I want you to see all the pages that have decreased the most in traffic, and I want you to update those pages. Have you noticed that anytime you do a Google search, Wikipedia is continually ranking at the top? Why is that? It's because their content is continually fresh with things like GPT-3 and all these AI tools that just make you being able to write content at the snap of your fingers, it's easy to produce content. Everyone's doing it. We need people to continuall