21 eCommerce Case Studies - Module 4 - Part 3 - eCommerce Unlocked

Today is a happy day for me and a sad day, as well. Let me explain what I mean by this. Today is the last day of eCommerce Unlocked, and for that, I'm sad, but the good news is is I will always be releasing more courses and training material for you, and the good news is you have finished eCommerce Unlocked. RESOURCES & LINKS: ____________________________________________ Download the assets mentioned in this video: https://neilpatel.com/training/ eCommerce Unlocked Playlist (Full course): https://www.youtube.com/watch?v=qTLffZkxnT0&list=PLJR61fXkAx10nv7ySTrcUbnesUxuGIWHG ____________________________________________ E-commerce is a booming business. More and more of e-commerce or commerce transactions are going to be happening online. So by you knowing everything that's happening in SU Unlocked, you're going to be much further than everyone else. The amount of money that's going online worldwide is huge, and because of COVID-19, I know that's old news now, but still because of it, a lot of people realize how convenient, easy it was for them to buy online, and that's made e-commerce grow at a much, much faster pace. I want you to understand a few metrics because these are going to be important for your success in e-commerce, and if you know these, you'll do well in the long run. Your cost of goods sold, that's how much it costs you for the product that you're selling, your return on ad spend, and of course, your return on investment. You want to make sure these metrics are always positive and growing. Well, there's quite a few skill sets. The first is you want to become a people watcher. By understanding the why will help you truly understand how to generate more sales. Why are people taking so long at a cafe? Why do people want to sit on a bench in a park? How are people using their phones? Why are they using their phones on a regular basis and for 10 hours a day? You also want to be using tools like Ubersuggest on a regular basis. You've seen this through