📰 Dev.to · Jake
Articles from Dev.to · Jake · 8 articles · Updated every 3 hours · View all reads
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Dev.to · Jake
7h ago
The Strategy Mismatch Audit: How to Find the Contradictions Killing Your Growth
Most SaaS growth problems are not execution failures - they are structural misalignments. A five-step audit to find and resolve the contradictions.

Dev.to · Jake
7h ago
How to Position Your SaaS When You're Not a Category Creator
Category creation gets all the LinkedIn posts and works for the fewest companies. Five positioning archetypes exist - and your product DNA determines which one

Dev.to · Jake
7h ago
The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall
When the person using your product is not the person who approves the purchase, your PLG funnel has a structural wall that better onboarding cannot remove.

Dev.to · Jake
7h ago
The Retention Moat Audit: 5 Questions That Reveal How Defensible Your SaaS Actually Is
Low churn is not a moat - it is a lagging indicator of one. Five distinct moat types exist in SaaS, each requiring a different investment strategy.

Dev.to · Jake
7h ago
The Activation Trap: Why 14-Day Trials Work for Calendly and Kill Compliance Tools
There are four distinct activation patterns. Each requires a different trial design. Applying the wrong one is not an onboarding problem - it is an architectura

Dev.to · Jake
7h ago
Why Your Pricing Model Is Destroying Your Expansion Revenue
Pricing is architecture, not marketing. The wrong model on the right product creates an NDR ceiling your growth team cannot punch through.

Dev.to · Jake
7h ago
The PLG Lie: Why Product-Led Growth Fails for Most SaaS Products
PLG is not a strategy you choose - it is a structural outcome. Five prerequisites must be true simultaneously. Most B2B products meet two at best.

Dev.to · Jake
7h ago
The 10-Dimension Framework That Determines Your SaaS Strategy
Every SaaS product has structural DNA - 10 dimensions that determine which strategies are even possible. Classification before strategy.
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