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📰 Ahrefs Blog

17 articles · Updated every 3 hours · View all reads

All Articles 68,440Blog Posts 100,659Tech Tutorials 16,622Research Papers 14,146News 12,607 ⚡ AI Lessons
Ahrefs Blog 🤖 AI Agents & Automation ⚡ AI Lesson 1w ago
7 Ways to Automate Content Marketing with Agent A
Writing formulaic SEO content, updating old articles, reporting on blog performance, even running complicated performance analyses… these are all things Agent A
Ahrefs Blog 1w ago
What Is Agentic SEO? And How to Get Started This Week
It’s just a completely new way of working, also for SEOs. Instead of building every step of an SEO workflow yourself—like the setups you see all over n8n or Zap
Ahrefs Blog 2w ago
AI Agents for SEO: What They Are, How They Work, and How to Build One
This article covers what AI SEO agents actually do in practice, which tools are worth knowing about, how to build your own, and what the people building them ha
Google’s Knowledge Graph Explained: How It Influences SEO & AI Search
Ahrefs Blog 2w ago
Google’s Knowledge Graph Explained: How It Influences SEO & AI Search
… then you’ve already experienced the benefits of Google’s Knowledge Graph. But what is a knowledge graph? How does it work? And how can you take advantage of i
Ahrefs Blog 2w ago
Schema Markup: What It Is & How to Implement It
​​ Here’s a basic example of what the code can look like: ​​You can see that, unlike the words on a page, schema is a form of structured data. Its standardized
Ahrefs Blog 3w ago
Claude Skills for SEO and Marketing: What They Are and How to Use Them
It pulls the article and generates three to five distinct LinkedIn posts. Before that, every LinkedIn post started the same way. I’d re-explain the voice rules.
Ahrefs Blog 1mo ago
AI Keyword Research: How It Works and 9 Prompts to Start
Chatbots typically don’t have access to real SEO data, so they often make things up and present them as facts. But once you connect AI to real SEO data, it beco
Ahrefs Blog ⚡ AI Lesson 2mo ago
Google Web Guide: What It Is, How It Works, and What It Means for SEO
It’s a big change in how Google interprets intent and presents information. Think of it as a dynamically-generated, “magazine” SERP, that curates AI summaries a
Ahrefs Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 2mo ago
What AI Writing Tools Get Wrong (And The Stack I Use Instead)
The hard part in content marketing is the information—ideas, verified facts, and reference material. And that’s exactly where these tools fall short. I learned
Ahrefs Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 2mo ago
Is AI Content Bad for SEO? No, and It Never Will Be (7 Reasons)
The real issue was never AI or “automatically generated content” itself. Google penalizes the same thing it always has: content that is thin, unhelpful, and spa
Ahrefs Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 2mo ago
Keyword Intent: What It Is and How to Use It in Your SEO Strategy
But there’s a practical distinction worth drawing, and it changes how you apply the idea. Search intent is about optimizing content to match what the search res
Ahrefs Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 2mo ago
What Is Content Decay? (And How to Fix It Before It Tanks Your Traffic)
That may sound defeatist, but unfortunately that’s just how the web works. Rankings slip, competitors improve, search intent shifts, and what was your best-perf
Ahrefs Blog ⚡ AI Lesson 2mo ago
How to Rank on ChatGPT: What Actually Works (Based on Data)
The problem: ChatGPT doesn’t have “rankings”. At least not in any traditional sense. Its responses are probabilistic: different every time, with brands appearin