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📰 Dev.to · Yos Riady

Articles from Dev.to · Yos Riady · 157 articles · Updated every 3 hours · View all reads

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DeFi Marketing Analytics: How to Measure Growth Beyond Traffic
Dev.to · Yos Riady 2w ago
DeFi Marketing Analytics: How to Measure Growth Beyond Traffic
Traffic is up but DeFi growth feels flat? Learn how to measure real onchain growth beyond Google Analytics, from wallet actions to retained TVL.
DeFi User Acquisition Channels That Actually Work (And Which Don’t)
Dev.to · Yos Riady 2w ago
DeFi User Acquisition Channels That Actually Work (And Which Don’t)
Getting clicks but no TVL? Learn which DeFi acquisition channels actually bring users who deploy capital, and which channels fail to drive real onchain value.
Data Activation Best Practices for DeFi Teams
Dev.to · Yos Riady 2w ago
Data Activation Best Practices for DeFi Teams
DeFi and crypto teams can boost onchain user retention through effective data activation strategies that combine onchain and offchain insights, starting with a
How to Define Your Ideal Customer Profile (ICP) in DeFi
Dev.to · Yos Riady 2w ago
How to Define Your Ideal Customer Profile (ICP) in DeFi
Learn how to define the Ideal Customer Profile (ICP) in web3 for your DeFi and crypto product. Our guide helps you target the right users and drive sustainable
A Founder's Guide to Crypto Marketing Strategy
Dev.to · Yos Riady 2w ago
A Founder's Guide to Crypto Marketing Strategy
Learn to build a crypto-native marketing strategy with our guide for founders in DeFi and crypto. Discover crypto marketing tools, tactics, and metrics to grow
How to Visualize and Understand the Crypto User Journey
Dev.to · Yos Riady 2w ago
How to Visualize and Understand the Crypto User Journey
Learn to visualize and understand the crypto user journey by unifying onchain and offchain data. This guide covers tools and strategies for Web3 user journey op
How to Build Crypto Products People Want
Dev.to · Yos Riady 2w ago
How to Build Crypto Products People Want
90% of crypto startups fail. Learn how to apply lean startup principles to web3 product development and build a crypto product users actually want.
Web3 Marketing Funnel Playbook: Proven Strategies From Awareness to Retention
Dev.to · Yos Riady 2w ago
Web3 Marketing Funnel Playbook: Proven Strategies From Awareness to Retention
Discover the essentials of Web3 marketing with proven strategies for crypto audiences. Learn about the crypto marketing funnel, onchain attribution, and web3 ma
Web3 Marketing Intelligence: A Guide to Measuring Onchain Growth
Dev.to · Yos Riady 2w ago
Web3 Marketing Intelligence: A Guide to Measuring Onchain Growth
Make smarter decisions with Web3 marketing intelligence. Web3 marketing intelligence unifies on-chain and off-chain data to accurately measure ROI, optimize cam
Web3 Audience Insights: User Analytics and Segmentation for Crypto
Dev.to · Yos Riady 2w ago
Web3 Audience Insights: User Analytics and Segmentation for Crypto
Discover how Web3 audience insights, onchain analytics, wallet intelligence, and privacy-first tracking provide a complete view of Web3 users for data-driven pr
Web3 Growth Metrics, Tactics, and Tools
Dev.to · Yos Riady 2w ago
Web3 Growth Metrics, Tactics, and Tools
Get a complete guide to Web3 growth metrics that matter. Discover key steps of the crypto growth funnel. Learn proven strategies for measuring wallet activity,
Web3 Attribution Explained: The Onchain Growth Guide for Web3 Marketing Teams
Dev.to · Yos Riady 2w ago
Web3 Attribution Explained: The Onchain Growth Guide for Web3 Marketing Teams
This comprehensive guide explores Web3 Attribution and Web3 Analytics. Learn about UTM Analytics, Web3 Referrer Analytics, Web3 Referrals, and best practices fo
Top Web3 Product Analytics Tools for Crypto Teams
Dev.to · Yos Riady 2w ago
Top Web3 Product Analytics Tools for Crypto Teams
Compare and discover the best Web3 product analytics tools for crypto apps. Web3 product analytics tools analyze on-chain data, wallet activity, and user behavi
Complete Guide to Unified Data Platforms for DeFi in 2025
Dev.to · Yos Riady 2w ago
Complete Guide to Unified Data Platforms for DeFi in 2025
Unified data platforms are essential for DeFi success in 2025, integrating onchain and offchain data to enhance user engagement and retention. Best practices in
Web3 vs Web2 Marketing: Your Guide to Maximize Growth in Web3
Dev.to · Yos Riady 2w ago
Web3 vs Web2 Marketing: Your Guide to Maximize Growth in Web3
Explore the key differences between Web2 and Web3 marketing, and learn proven web3 growth strategies to grow your product and community onchain.
Why Onchain Data Is the New Growth Engine for Crypto Teams
Dev.to · Yos Riady 2w ago
Why Onchain Data Is the New Growth Engine for Crypto Teams
Learn how to use onchain data for real web3 growth. Get practical tips on user acquisition and crypto marketing from industry leaders.
How to Design High-Impact Web3 Airdrop Campaigns
Dev.to · Yos Riady 2w ago
How to Design High-Impact Web3 Airdrop Campaigns
Learn how to design and optimize Web3 airdrop campaigns to drive sustainable user growth, attract the right users, and build a long-term community.
How to Set Up Your Web3 Analytics Infrastructure: Metrics, Tools, and Best Practices
Dev.to · Yos Riady 2w ago
How to Set Up Your Web3 Analytics Infrastructure: Metrics, Tools, and Best Practices
Learn how to build a scalable Web3 analytics stack - from foundational event tracking and wallet monitoring to cross-chain data, predictive models, and real-tim
How to Find Crypto Power Users
Dev.to · Yos Riady 2w ago
How to Find Crypto Power Users
Learn to identify your most valuable crypto power users with onchain analytics. Get metrics, tools, and strategies to grow your DeFi protocol effectively.
How to Track Content and Media Performance in Web3
Dev.to · Yos Riady 2w ago
How to Track Content and Media Performance in Web3
Learn to track web3 marketing performance with onchain data. This guide covers key marketing KPIs, attribution, and the best web3 analytics tools.