How to Optimize For Google’s E A T Algorithm

How to Optimize For Google’s E-A-T Algorithm | Google made a big change with their medic update. The medic update stops people who don't have authority on a certain topic from ranking really well. Good example of this, I'm a marketer. If I write on surgeries and how you can cure yourself from all these problems like cancer, Google will not want to rank you no matter how many links I have, how many domain authority, it doesn't matter, why? Because I'm not an expert when it comes to medicine or advise to people's health. Today I'm going to teach you how to optimize for Google's EAT algorithm. RESOURCES & LINKS: ____________________________________________ What are the MAJOR changes in SEO for 2020? [video] - https://youtu.be/TSJEQFtbOLA 7 SEO Experiments to Test in 2020 [video] - https://youtu.be/o_S2uyuLiFw ____________________________________________ As I mentioned, Google released the medic update. If I were to give medical advise, I would be doing a disservice to people and I could potentially harm them. Because of that, Google doesn't want to rank me for medical-based information. At the same time, they also don't want to rank people for medical-based information who are phonies claiming that they know all this medical stuff when they really don't. The same goes for financial information. If I went out there and I started giving advise on 401Ks and retirement, how to live life when you're 60 years old, keeping in mind I'm 34 and I have no clue about retirement yet because I'm nowhere near that age. Why should I rank for that? I could be doing a disservice and harming people. Google's doing this for the best interest of people using Google and it's the right thing to do. So today, I'm going to teach you how to build up your expertise authority, and trustworthiness. This is what's called EAT, right? Expertise, authority, trustworthiness, stands for eat. And when you build this up you can start ranking for more things. Now pages tha