Facebook Ad eCommerce Results Going from 0 to 4X ROAS in 3 Days

Key Takeaways

looks good so far this is just the last three days well nice yeah we've done since you messed with it we've gotten about 57 purchases if you go like for past 30 days or whatever heard lifetime right yeah that's great let's look at the ad sets sorry this minimizes looking good too purchased Yale okay so you've already narrowed it down to these two great yeah you know so we increase it all the budget into because we started out at five daily this is what you had a dot and then basically just throwing them all into this one adds depth awesome which is the foreign daily and this one we so I took the the audience's and I stacked them onto this one and which has been my moneymaker that eighteen yeah and then I duplicated it for just different copy and different image for this one and then probably my goal today was to either shut these down maybe that's a question should I shut these down since they're not you know it's been about a week and I haven't done anything so is that my absolutely 100% you're a fast learner yep cut those because they have no purchases over the lifetime right these other ones look fantastic now what you should do is launch a retargeting to join cost even more yep that's what the plan was today Tuesday I was getting a lot because I think we're talking Wednesday so I was gonna get that going and then you can maybe show what you do different or whatever but yeah so I cut these ads launch retargeting test a value look-alike for purchases those would be the three main Thanks other than that this looks great and I mean 140 daily that means you'll spend roughly 5,000 200 by the end of the month yeah mmm yeah so I mean you still have a little bit more room to increase spin so do you think I should with the ones that aren't getting any purchases should I put that 140 into the ones that are working up here no you can just cut those and it's automatically going to shift the budget into them oh that's right okay mix it and then the retargeting you had add like ten daily and then another look like you can increase the daily spend that way you're spending a little bit more money per day and getting more results and cost repeating cut because retargeting is usually pretty cheap yeah okay you scroll all the way over to the right let's see what the return of mad spin is okay so that April 1 Mustang image that one's about a 2.17 so you could cut that one and cut the ones that are not generating any results okay what number you're looking at sorry purchase returning that's been that 2.17 okay so if you were wanting to raise your overall average so go ahead and select those that one and select the ones that don't have any purchases yeah perfect you exactly how it's supposed to go the process now cut away we select them again I don't know what yeah all the ones that have no purchases and then that one yeah and then those two and then just go ahead and do the drop-down next to the pencil right next to create button you up talon turn off publish yep and then go ahead and add a filter and do a filter by add set I mean add active add delivery is active one more down and then now you're at a four point zero five return on adspend that's a huge increase just from doing those things alone did you see that yeah so I went from no I did X on the ad delivery X out of the active yep four three point six four two two that 4x plus right okay and what is that meaning again that's meeting four so four averages purcahse out for purchases yeah purchase okay yep that's your return on adspend so that's every dollar you spend you're making back four bucks gotcha so you spent $330 you made back 1,300 which is outstanding yeah make sense okay cool I mean yeah like literally every thousand you spend you'd be making four grand so if you spend seven thousand you're gonna make twenty eight K right which is probably you know right up there where the car's value is already right you know so they're definitely gonna get the ROI on this awesome you know and those retargeting campaigns are gonna be loaded because you can say hey you get more entries you know time's running out and those things are just gonna pressure people in to buy buy buy buy right um sorry to reassess so you had said three things that you would do so you said retargeting retargeting value purchased look-alikes and then turn off all those underperforming ads which you just did okay well okay cool awesome yeah these are great results nice yeah thanks chase been awesome working with you and problem