Big-Shots Get Rejected Too
Key Takeaways
Discusses a story about Michael Bierut's experience with a difficult client and how he overcame his frustration to create a successful logo design
Full Transcript
[Music] yesterday I went back to reading this book how to by Michael beut great designer and a partner in pentagram and I read a story which really in a way made me happy so I I really want to share it with you so what happened was Michael Barrett as a partner in pentagram got a chance to work with New World Symphony a great organization you know really big with uh lots of money I guess they're building a new building with Frank Gary and they um let them design the logo and he did the first uh concept he kind of presented them with an idea that he thought was really great idea he really loved it and they said no we don't like it so he was really bummed about it and then went and did another idea which he thought was really good and they told him no we don't like it either and then the client actually sent him a sketch like six sketch catches of ideas and told him this is what I think the logo should look like and he got really upset and offended he was like I don't tell you how to conduct music are you going to tell me how to design and he was very pissed obviously like any other any any of us would be as designers uh but eventually he looked at it and he kind of changed his mindset into thinking I'm so lucky that my client took time and effort to try to help me solve my problem and he actually saw what the client meant and kind of the idea that had so he took this idea and kind of refined it and very quickly got to the final uh logo that the client really really loved so what I love about this story is how even the big shots the people that you really admire the people who have like the best status with the best clients and make the most money still struggle just like me and you know they do they do work that they're in love with but the client don't like and they have clients kind of piss them off by by suggesting design ideas um it really it really resonated with me because you know when I was a young designer I always had this this dream or idea that when I will be a great designer a famous designer whatever then the clients won't argue with me and my life will be perfect and everything will be nice but no that's not not how the world works you know even for Michael beo he still struggles it's still painful his ideas are still not good the first time around and he gets rejected by clients and that's just like it it kind of told me it's okay it's okay it's not that you're a bad designer on that's just how the world is so I was really it was really comforting in a way to read this so I wanted to share this with you really great story I think and and the result is great so that's that's cool anyway this morning has been super super productive it's now 11:30 and I've already had my deep uh work session for the morning I've completed everything that I needed to do by 12:00 so this new deep work schedule that I've created yesterday is really proving super super productive so I have time to take a walk and buy some stuff that I need prepare my own lunch cuz I don't have a lunch to e today this little click that you just heard was this new light that I just bought and installed yesterday just burning away I didn't even know that floresent FL can do that uh that sucks I'll try to get one now when I'm out on my [Music] [Music] walk I like loose bu and loose bu and loose when you want to deal bu and loose watch you feel talking about bus and loose girl busting loose when you want to deal [Music] bu so turns out the bulb exploded because the US has like 110 VA and Israel is 220 so that's why it's exploded this should be right [Music] so it is 3:00 and I'm done with everything that I wanted to do uh for today kind of the deep sessions this new um structure of the calendar that I did yesterday works perfectly I got a lot done fixes on the Vlog QA a new version of proso designed the new version of Prosper I'll share more about that tomorrow and now it's time for my learning time so I'll be reading a book for a little bit and then picking up Tommy from uh the kindergarten but here's one more thing that happened today that I wanted to share with you um if you remember last week I kind of I went with a developer to open the rening agency with kind of an idea for a new collaboration basically my idea was to kind of open up kind of a lab or a startup Department within the agency that me and I will execute on their ideas and kind of will get salaries but also get a share of the company of the startups that we create and that kind of idea failed today uh completely a kind of became unavailable for it and also they kind of changed a little bit how they view it and what what they want from this partnership um so you know it's it was a good try it was a good effort to try and create a better situation for myself and I'm not sad that it failed but it was really worth the try and you know it got me a bit closer or it gave me a shot of improving my situation and that was cool and those guys at open still want to think about something to do together so it might end up happening sometime in the future so another failure but a cool one anyway hope you guys have a great day I'll catch you tomorrow I feel like busting Lo busting Lo now
Original Description
The book mentioned:
https://www.amazon.com/Graphic-Design-Things-Explain-Better/dp/0062413902
-
Subscribe:
https://www.youtube.com/fluxwithransegall?sub_confirmation=1
-
Currently working on:
http://www.goprospero.com
http://www.thenuschool.com
-
Join the Flux community on Patreon:
https://www.patreon.com/flux_ransegall
-
Music by: Bustin' Loose - Nobide RMX
https://soundcloud.com/nobide/bustin-loose-nobide-rmx
-
Twitter: http://twitter.com/ransegall
Instagram: https://www.instagram.com/ransegall/
-
Vlogging camera - Canon G7x: http://amzn.to/22dnCQt
-
Work Hard & Be Nice Poster:
https://society6.com/ransegall
Watch on YouTube ↗
(saves to browser)
Sign in to unlock AI tutor explanation · ⚡30
Playlist
Uploads from Flux Academy · Flux Academy · 57 of 60
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
▶
58
59
60
Finding Great Partners As A Designer
Flux Academy
Distributing Your Content So Others Will Find It
Flux Academy
Productivity & Pricing Workshop In Jerusalem
Flux Academy
What Is Product Market Fit
Flux Academy
Money, Impact Or Fun?
Flux Academy
Scared Of Similar Logos
Flux Academy
I Suck At Scheduling
Flux Academy
Giving Up Your Loyal Clients
Flux Academy
Trying A New Business Model
Flux Academy
What Clients REALLY Care About (3 Types)
Flux Academy
How Much Money Can Designers Make?
Flux Academy
Holidays Suck! (for entrepreneurs)
Flux Academy
Increasing Self Awareness With Meditation
Flux Academy
It Pays To Eat Out
Flux Academy
Better Way To Build Landing Pages? (iGloo Review)
Flux Academy
Thoughts On Collaborative Design (Figma 1.0 Review)
Flux Academy
New Ideas During My Time Off
Flux Academy
Who Are You? | #SenKimsin
Flux Academy
I Don't Know What Works
Flux Academy
Thinking About The Next 5 Years
Flux Academy
Cool Features Are Not Enough
Flux Academy
All Cars Are GONE! (Yom Kipur 2016)
Flux Academy
Thinking For A Living
Flux Academy
Stuck In Shallow Work
Flux Academy
Trying To Challenge Myself
Flux Academy
VR Design: Getting Started With Unity 3D
Flux Academy
Communicating Clearly
Flux Academy
Skills VS Assets
Flux Academy
Setting Payment Milestones
Flux Academy
Designing Cover For My New Marketing Book
Flux Academy
Learning From Negative Feedback
Flux Academy
Everyone Here Loves Webflow
Flux Academy
Future of Design Industry (KiKK festival day 1)
Flux Academy
Beauty Matters (KiKK Festival Day 2)
Flux Academy
The Power Of A Story
Flux Academy
You Get What You Pay For
Flux Academy
Photography For Designers
Flux Academy
Starting A New Blog
Flux Academy
Hard Work is a LIE!
Flux Academy
Principals Of Poster Design
Flux Academy
How We Party In Thailand
Flux Academy
10,000 Subscribes. What's Next?
Flux Academy
Startup Logo Case Study: Nexar
Flux Academy
Super Talented, But Fired
Flux Academy
Cracking Under Pressure
Flux Academy
Frustration Is An Opportunity
Flux Academy
How Much $ Am I Worth?
Flux Academy
Are Contracts Worthless?
Flux Academy
Blog On Webflow VS WordPress
Flux Academy
iPhone App Design In A Day (Sketch + InVision)
Flux Academy
2nd Version Is Always Better
Flux Academy
Creating Your Dream Job
Flux Academy
Designer Exploring Jerusalem
Flux Academy
Designers Hourly Rate
Flux Academy
My Country Doesn't Value Design
Flux Academy
Designing My Week For Deep Work (Time Management Hack)
Flux Academy
Big-Shots Get Rejected Too
Flux Academy
Designing A Landing Page With A Hammer
Flux Academy
Becoming A Superstar Designer
Flux Academy
Negotiating Deadlines With Clients
Flux Academy
Related Reads
📰
📰
📰
📰
From Browser to AWS EC2: Rethinking SSH with AWS Systems Manager (SSM)
Medium · DevOps
The real cost of flaky CI: a quick community survey
Dev.to · Void Stitch
Retell Logged 31 Outages in 11 Months. What Fallback Architecture Should Look Like.
Dev.to · Alfredo Romero
Puppet Enterprise Introduces Database-Backed CA Storage in 2025.11 release
Dev.to · Jason St-Cyr
🎓
Tutor Explanation
DeepCamp AI