Adjusting Your Keyword Research For Google's '(Not Provided)': Interview With Jacob Hagemann
Thanks to our Pubcon media sponsor, Brand.com!
As part of our SEJ interview series, Jacob Hagemann of Hoosh Technology provides some advice on how to adjust your keyword research strategy now that all of Google's search data is protected.
Here are some key takeaways from the video:
- Unlike Google, Jacob's company continues to provide updates about keyword data to customers on a daily basis.
- Jacob takes a holistic approach to collecting keyword data, meaning he takes into account both paid and organic search data.
- Based on both sets of data his company is better able to score the value of ranking number one for a certain keyword.
- You have to evaluate your market position by looking at the full screen, Jacob says, including paid and organic results.
- Jacob's company, Hoosh Technology, provides this data to users at any level. Whether you're a small business or an enterprise company, you will be able to use his extremely user-friendly software.
Read more: http://www.searchenginejournal.com/adjusting-your-keyword-research-for-googles-not-provided-interview-with-jacob-hagemann/77829/
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