Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

17,785
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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Facebook Ads 2021 | Do this if you have ZERO purchases from your Facebook ads
Digital Marketing & Growth
Facebook Ads 2021 | Do this if you have ZERO purchases from your Facebook ads
Chase Chappell Advanced 5y ago
Local SEO & Google My Business Optimization with Amanda Jordan
Digital Marketing & Growth ⚡ AI Lesson
Local SEO & Google My Business Optimization with Amanda Jordan
Search Engine Journal Advanced 5y ago
Facebook Ads 2021 | Results 220 Purchases at $6 Cost Per Purchase - Selling Out Inventory
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | Results 220 Purchases at $6 Cost Per Purchase - Selling Out Inventory
Chase Chappell Advanced 5y ago
Facebook Ads + ??? = BEST Results!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads + ??? = BEST Results!
Ben Heath Advanced 5y ago
Should You Use Multiple Facebook Pixels?
Digital Marketing & Growth
Should You Use Multiple Facebook Pixels?
Ben Heath Advanced 5y ago
Google Ads Responsive Display Ads (RDAs) Get Asset Enhancement & Auto Generated Video | From Ep. 134
Digital Marketing & Growth ⚡ AI Lesson
Google Ads Responsive Display Ads (RDAs) Get Asset Enhancement & Auto Generated Video | From Ep. 134
Search Engine Journal Advanced 5y ago
Get keyword suggestions in Yoast SEO with the Semrush integration | Yoast SEO features
Digital Marketing & Growth
Get keyword suggestions in Yoast SEO with the Semrush integration | Yoast SEO features
Yoast Advanced 5y ago
How Remote Work Allows Me to Be My Authentic Self
Digital Marketing & Growth ⚡ AI Lesson
How Remote Work Allows Me to Be My Authentic Self
HubSpot Marketing Advanced 5y ago
Search Console for Developers - Google Search Console Training (from home)
Digital Marketing & Growth
Search Console for Developers - Google Search Console Training (from home)
Google Search Central Advanced 5y ago
Technical SEO Audit - What To Include?
14:56
Digital Marketing & Growth ⚡ AI Lesson
Technical SEO Audit - What To Include?
Elementive Advanced 5y ago
Facebook Ads 2021 | Combine Ad Sets, Remove Overlap, Create Retargeting Campaign, & Scale Audiences
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | Combine Ad Sets, Remove Overlap, Create Retargeting Campaign, & Scale Audiences
Chase Chappell Advanced 5y ago
Facebook Ad 2021 Results | 3X to 15X ROAS While Decreasing Ad Spend From $5,000 to $2,000/Daily
Digital Marketing & Growth
Facebook Ad 2021 Results | 3X to 15X ROAS While Decreasing Ad Spend From $5,000 to $2,000/Daily
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Consolidate Ad Sets & Exit Learning Phase
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | How To Consolidate Ad Sets & Exit Learning Phase
Chase Chappell Advanced 5y ago
Facebook Ads | Increase Audience Size & How To Structure Facebook Retargeting Campaigns
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads | Increase Audience Size & How To Structure Facebook Retargeting Campaigns
Chase Chappell Advanced 5y ago
Facebook Ads | Combine Ad Sets, Remove Duplicate Audiences, Prevent Overlap & Combine Retargeting
Digital Marketing & Growth
Facebook Ads | Combine Ad Sets, Remove Duplicate Audiences, Prevent Overlap & Combine Retargeting
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Setup New Shopify Tracking for the Facebook Pixel To Improve Conversions
Digital Marketing & Growth
Facebook Ads 2021 | How To Setup New Shopify Tracking for the Facebook Pixel To Improve Conversions
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | NEW Shopify Tracking Update* for Facebook Pixel to Improve Match Rate & Results
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | NEW Shopify Tracking Update* for Facebook Pixel to Improve Match Rate & Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Creating Campaign Structure, Audiences, & Ads for eCommerce Beginners
Digital Marketing & Growth
Facebook Ads 2021 | Creating Campaign Structure, Audiences, & Ads for eCommerce Beginners
Chase Chappell Advanced 5y ago
The 20% Text Rule On Facebook Ad Images Has Gone!
Digital Marketing & Growth ⚡ AI Lesson
The 20% Text Rule On Facebook Ad Images Has Gone!
Ben Heath Advanced 5y ago
Facebook Ads 2020 | How To Consistently Scale Facebook Ads & Lower Cost Per Result for Cold Campaign
Digital Marketing & Growth
Facebook Ads 2020 | How To Consistently Scale Facebook Ads & Lower Cost Per Result for Cold Campaign
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Optimize Facebook Ads & Lower Cost Per Purchase
Digital Marketing & Growth
Facebook Ads 2020 | How To Optimize Facebook Ads & Lower Cost Per Purchase
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Combine Ad Sets & Campaigns, Remove Audience Overlap & Increase ROAS
Digital Marketing & Growth
Facebook Ads 2020 | How To Combine Ad Sets & Campaigns, Remove Audience Overlap & Increase ROAS
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Create Advanced Facebook Ad Audience Lookalikes
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2020 | How To Create Advanced Facebook Ad Audience Lookalikes
Chase Chappell Advanced 5y ago
Facebook Ads: Estimated Daily Results?!
Digital Marketing & Growth
Facebook Ads: Estimated Daily Results?!
Ben Heath Advanced 5y ago
Facebook Ad Setup & Creation for Collection, Carousel, & Single Image to Increase ROAS for eCommerce
Digital Marketing & Growth
Facebook Ad Setup & Creation for Collection, Carousel, & Single Image to Increase ROAS for eCommerce
Chase Chappell Advanced 5y ago
Facebook Ads: Overlapping Audiences!
Digital Marketing & Growth
Facebook Ads: Overlapping Audiences!
Ben Heath Advanced 5y ago
Facebook Ads Removes 28-Day Attribution Window | From Ep. 142
Digital Marketing & Growth
Facebook Ads Removes 28-Day Attribution Window | From Ep. 142
Search Engine Journal Advanced 5y ago
What's Happening With Facebook Ads Right NOW?
Digital Marketing & Growth
What's Happening With Facebook Ads Right NOW?
Ben Heath Advanced 5y ago
Facebook Ads | Optimizing, Scaling, Ad Account Budget Caps, Lookalikes, and Ad Testing Strategy
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads | Optimizing, Scaling, Ad Account Budget Caps, Lookalikes, and Ad Testing Strategy
Chase Chappell Advanced 5y ago
Facebook Ads For LOCAL Businesses: 5 Keys To Success
Digital Marketing & Growth
Facebook Ads For LOCAL Businesses: 5 Keys To Success
Ben Heath Advanced 5y ago
Facebook Ads 2020 | Retargeting Campaigns and Scaling Ads from $200 to $400/daily
Digital Marketing & Growth
Facebook Ads 2020 | Retargeting Campaigns and Scaling Ads from $200 to $400/daily
Chase Chappell Advanced 5y ago
Facebook Ads Tutorial | Creating High Quality Lookalikes & Restructuring Campaigns
Digital Marketing & Growth
Facebook Ads Tutorial | Creating High Quality Lookalikes & Restructuring Campaigns
Chase Chappell Advanced 5y ago
How To Analyze Facebook Ad Campaign & Ad Set Data for Optimization and Scaling
Digital Marketing & Growth
How To Analyze Facebook Ad Campaign & Ad Set Data for Optimization and Scaling
Chase Chappell Advanced 5y ago
Facebook Ads Purchase Conversion Optimization | How To Increase Facebook Ad ROAS and Sales
24:00
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads Purchase Conversion Optimization | How To Increase Facebook Ad ROAS and Sales
Chase Chappell Advanced 5y ago
Facebook Ads 4X+ ROAS & $600 Sales Daily for eCommerce
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 4X+ ROAS & $600 Sales Daily for eCommerce
Chase Chappell Advanced 5y ago
Facebook Ads Budget Optimization to Increase Purchases and Lower Cost Per Purchase for eCommerce
Digital Marketing & Growth
Facebook Ads Budget Optimization to Increase Purchases and Lower Cost Per Purchase for eCommerce
Chase Chappell Advanced 5y ago
Facebook Ad Campaigns Stuck?!! Do This...
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad Campaigns Stuck?!! Do This...
Ben Heath Advanced 5y ago
Facebook Ad Account Disabled & How To Get Ad Account Reactivated After Being Banned
Digital Marketing & Growth
Facebook Ad Account Disabled & How To Get Ad Account Reactivated After Being Banned
Chase Chappell Advanced 5y ago
Facebook Ad Social Proof, Audience optimization & Ad Creation (free Facebook Ads weekly Q&A call)
Digital Marketing & Growth
Facebook Ad Social Proof, Audience optimization & Ad Creation (free Facebook Ads weekly Q&A call)
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How to Optimize Campaigns, Audiences & Ads
Digital Marketing & Growth
Facebook Ads 2020 | How to Optimize Campaigns, Audiences & Ads
Chase Chappell Advanced 5y ago
Facebook Ads 2020 Tutorial | How To Lower Cost Per Link Click & Increase Spotify Plays
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2020 Tutorial | How To Lower Cost Per Link Click & Increase Spotify Plays
Chase Chappell Advanced 5y ago
Facebook Ads For ECOMMERCE: 4 Keys To Success
Digital Marketing & Growth
Facebook Ads For ECOMMERCE: 4 Keys To Success
Ben Heath Advanced 5y ago
Facebook Ads 2020 | Setup & Creation of Campaign/Audience Structure
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2020 | Setup & Creation of Campaign/Audience Structure
Chase Chappell Advanced 5y ago
Facebook Ads Targeting: Which COUNTRIES Should You Target?
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads Targeting: Which COUNTRIES Should You Target?
Ben Heath Advanced 5y ago
Google Ads Adds 2% Tax To UK Advertisers. Why Google Is Passing The DST On & What To Do | From MOT 1
Digital Marketing & Growth
Google Ads Adds 2% Tax To UK Advertisers. Why Google Is Passing The DST On & What To Do | From MOT 1
Search Engine Journal Advanced 5y ago
Is Google Getting Rid of Text Ads In Google Ads? | From MOT 1
Digital Marketing & Growth
Is Google Getting Rid of Text Ads In Google Ads? | From MOT 1
Search Engine Journal Advanced 5y ago
Why Is Google Ads Removing Search Term Data? Is It For Privacy.. Or For Something Else? | From MOT 1
Digital Marketing & Growth
Why Is Google Ads Removing Search Term Data? Is It For Privacy.. Or For Something Else? | From MOT 1
Search Engine Journal Advanced 5y ago
Close Variants & Bad Data - Why Marketers Concerned With Google Ads Removing Search Terms | From MOT
Digital Marketing & Growth
Close Variants & Bad Data - Why Marketers Concerned With Google Ads Removing Search Terms | From MOT
Search Engine Journal Advanced 5y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Shopify eCommerce Ads Masterclass: Setup & Fundamentals
📚 Coursera Course ↗
Self-paced
Shopify eCommerce Ads Masterclass: Setup & Fundamentals
Opens on Coursera ↗
Ciencia de datos energéticos
📚 Coursera Course ↗
Self-paced
Ciencia de datos energéticos
Opens on Coursera ↗
Consigue la venta: crea, lanza y administra tiendas de comercio electrónico
📚 Coursera Course ↗
Self-paced
Consigue la venta: crea, lanza y administra tiendas de comercio electrónico
Opens on Coursera ↗
SEO and Content Optimization for Digital Marketing
📚 Coursera Course ↗
Self-paced
SEO and Content Optimization for Digital Marketing
Opens on Coursera ↗
Master the 8Ps of Service Marketing
📚 Coursera Course ↗
Self-paced
Master the 8Ps of Service Marketing
Opens on Coursera ↗
Capstone for AI-Enhanced Email Marketer
📚 Coursera Course ↗
Self-paced
Capstone for AI-Enhanced Email Marketer
Opens on Coursera ↗