Skills › Digital Marketing & Growth

Social Media Marketing

Grow organic and paid audiences across LinkedIn, Instagram, TikTok, and X.

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After this skill you can…

  • Build a content calendar across 3 platforms
  • Set up a Meta Ads campaign with a $100 budget
  • Analyse engagement metrics and optimise posting schedule

Prerequisites

Watch (10 videos)

How to Connect Your WhatsApp Number to Your Facebook Page the Right Way
Godbless Iboyi • Growth With Paid Ads · beginner hands-on
→ Connect WhatsApp to Facebook page→ Increase customer engagement through social media
2021 Facebook Business Page Tutorial For Beginners - Complete Step by Step
Wes McDowell · beginner hands-on
→ Create a Facebook business page→ Optimize Facebook page for business
How to Create an Instagram Business 2023 [Step by Step Tutorial] - Make Money on Instagram
Santrel Media · beginner hands-on
→ Create an Instagram Business account→ Use Instagram analytics for business
How to Share a Post on Instagram using DownloadGram
HubSpot Marketing · beginner hands-on
→ Share content on Instagram→ Use DownloadGram for social media management
How to Make a Facebook Page for Your Business
HubSpot Marketing · beginner hands-on
→ Create a social media marketing strategy→ Utilize Facebook for social media marketing
Facebook Timeline for Pages Tutorial - Getting Started
Pat Flynn · beginner hands-on
→ Create a Facebook Page→ Setup a Facebook Timeline
How to Create a Facebook Business Page: Full Tutorial, Expert Secrets & Pro-Tips
Wes McDowell · advanced hands-on
→ Create effective Facebook business pages→ Optimize social media presence for small business
How to Get More Followers on TikTok | 5 Tactics That Actually Worked For Me
Buffer · beginner hands-on
→ Grow TikTok followers→ Create engaging social media content
Instagram Content Strategy Guide— How To Determine What To Post on IG (Whiteboard)
The Futur · beginner hands-on
→ Grow Instagram followers using carousels→ Develop a social media marketing strategy
Copy My INSTAGRAM Engagement Strategy & GROW #shorts
Harry | Social Media Marketing & Growth Coach · beginner hands-on
→ Develop Instagram engagement strategy→ Grow social media following→ Increase brand awareness

Read (10 articles)

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Create a Real-Time Brand Crisis Alert System (Reddit + Twitter)
Dev.to · Olamide Olaniyan · 2026-03-04
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Why Social Media Templates Are the Secret Weapon of Top Creators
Dev.to · WEDGE Method Dev · 2026-03-22
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How to Create Carousel Posts That Get 10x More Engagement
Dev.to · WEDGE Method Dev · 2026-03-22
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Instagram Carousel Template Ideas That Get Engagement: 30 Proven Formats
Dev.to · WEDGE Method Dev · 2026-03-22
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Instagram Carousel Ideas That Go Viral: 30 Proven Formats for 2026
Dev.to · WEDGE Method Dev · 2026-03-22
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Instagram Carousel Templates That Actually Get Saves
Dev.to · WEDGE Method Dev · 2026-03-22
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Instagram Carousel Ideas That Actually Get Saves in 2026
Dev.to · WEDGE Method Dev · 2026-03-22