Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

17,779
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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Yoast SEO General settings | Features tab | Yoast SEO for WordPress
Digital Marketing & Growth
Yoast SEO General settings | Features tab | Yoast SEO for WordPress
Yoast Advanced 5y ago
How to use the internal linking tool in Yoast SEO Premium | Yoast SEO for WordPress
Digital Marketing & Growth
How to use the internal linking tool in Yoast SEO Premium | Yoast SEO for WordPress
Yoast Advanced 5y ago
Can Facebook Ad Audiences Be Too Large?
Digital Marketing & Growth
Can Facebook Ad Audiences Be Too Large?
Ben Heath Advanced 5y ago
5 Facebook Ad MYTHS (That Are Hurting Your Results)
Digital Marketing & Growth
5 Facebook Ad MYTHS (That Are Hurting Your Results)
Ben Heath Advanced 5y ago
Facebook Ads in 2021: My NEWEST Secret Strategies & Pro-Tips!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads in 2021: My NEWEST Secret Strategies & Pro-Tips!
Wes McDowell Advanced 5y ago
November 2020 Results and December 2020 Marketing Strategy - #11 - From $0 to $2K
Digital Marketing & Growth
November 2020 Results and December 2020 Marketing Strategy - #11 - From $0 to $2K
Surfside PPC Advanced 5y ago
Increase Your Conversion Rate By Adding This ONE Page to Your Website
Digital Marketing & Growth ⚡ AI Lesson
Increase Your Conversion Rate By Adding This ONE Page to Your Website
Wes McDowell Advanced 5y ago
Facebook Reach and Frequency Campaigns
Digital Marketing & Growth
Facebook Reach and Frequency Campaigns
Paid Media Pros Advanced 5y ago
Increase Facebook Ad Conversions Using Existing Post Ids To Stack Social Proof
Digital Marketing & Growth
Increase Facebook Ad Conversions Using Existing Post Ids To Stack Social Proof
Chase Chappell Advanced 5y ago
How to OWN Google My Business Rankings - Module 1 - Lesson 3 - Local SEO Unlocked
Digital Marketing & Growth
How to OWN Google My Business Rankings - Module 1 - Lesson 3 - Local SEO Unlocked
Neil Patel Advanced 5y ago
The Key to Marketing Growth (CCC) & An Update - #8 - From $0 to $2K
Digital Marketing & Growth ⚡ AI Lesson
The Key to Marketing Growth (CCC) & An Update - #8 - From $0 to $2K
Surfside PPC Advanced 5y ago
Google Passages – What They Are & What They Are Not
Digital Marketing & Growth
Google Passages – What They Are & What They Are Not
Search Engine Journal Advanced 5y ago
Facebook Ad Best Practices For Scaling High Ad Spend Ad Accounts
Digital Marketing & Growth
Facebook Ad Best Practices For Scaling High Ad Spend Ad Accounts
Chase Chappell Advanced 5y ago
Check Your (Core) Vitals. Page Experience To Become A Google Ranking Signal in 2021
Digital Marketing & Growth
Check Your (Core) Vitals. Page Experience To Become A Google Ranking Signal in 2021
Search Engine Journal Advanced 5y ago
How to Increase Close Rates with Prospecting and Qualifying
Digital Marketing & Growth ⚡ AI Lesson
How to Increase Close Rates with Prospecting and Qualifying
HubSpot Marketing Advanced 5y ago
How to Enable Your Sales Team with Data & Intelligence
Digital Marketing & Growth
How to Enable Your Sales Team with Data & Intelligence
HubSpot Marketing Advanced 5y ago
Yoast SEO backend tour | Yoast SEO for WordPress
Digital Marketing & Growth
Yoast SEO backend tour | Yoast SEO for WordPress
Yoast Advanced 5y ago
Dos & Don'ts Of Facebook Ad Headlines
Digital Marketing & Growth
Dos & Don'ts Of Facebook Ad Headlines
Ben Heath Advanced 5y ago
Facebook Ads - What To Do When NOTHING Is Working!
Digital Marketing & Growth
Facebook Ads - What To Do When NOTHING Is Working!
Ben Heath Advanced 5y ago
Realistic Cost Per Lead With Facebook Ads?
Digital Marketing & Growth
Realistic Cost Per Lead With Facebook Ads?
Ben Heath Advanced 5y ago
19% Better Results With This Facebook Ad Placement Set Up
Digital Marketing & Growth ⚡ AI Lesson
19% Better Results With This Facebook Ad Placement Set Up
Ben Heath Advanced 5y ago
The ONE Facebook Custom Audience Everyone Should Use!
Digital Marketing & Growth
The ONE Facebook Custom Audience Everyone Should Use!
Ben Heath Advanced 5y ago
Facebook Ads | Christmas Campaign Gets 7X ROAS & $3 Cost Per Purchase
Digital Marketing & Growth
Facebook Ads | Christmas Campaign Gets 7X ROAS & $3 Cost Per Purchase
Chase Chappell Advanced 5y ago
Facebook Ads Case Study: 40% of All Sales Coming From AfterPay
Digital Marketing & Growth
Facebook Ads Case Study: 40% of All Sales Coming From AfterPay
Chase Chappell Advanced 5y ago
Facebook Lead Ads: How To Get More Leads
Digital Marketing & Growth
Facebook Lead Ads: How To Get More Leads
Chase Chappell Advanced 5y ago
Facebook Lead Ads: A Complete Optimization Guide
Digital Marketing & Growth
Facebook Lead Ads: A Complete Optimization Guide
Chase Chappell Advanced 5y ago
Facebook Ads: Value Optimization Objective & High Value Audiences
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads: Value Optimization Objective & High Value Audiences
Chase Chappell Advanced 5y ago
Facebook Ads Targeting Strategy + Tik Tok, Snapchat, Google Ads & 40% Increase from After Pay
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads Targeting Strategy + Tik Tok, Snapchat, Google Ads & 40% Increase from After Pay
Chase Chappell Advanced 5y ago
Facebook Ads + Influencers = 279% More Conversions!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads + Influencers = 279% More Conversions!
Ben Heath Advanced 5y ago
Facebook Ads 2021 | Creating Advanced Lookalike Audiences Using Data Analysis
Digital Marketing & Growth
Facebook Ads 2021 | Creating Advanced Lookalike Audiences Using Data Analysis
Chase Chappell Advanced 5y ago
Facebook Ads For Service Businesses - 7 Keys To Success!
Digital Marketing & Growth
Facebook Ads For Service Businesses - 7 Keys To Success!
Ben Heath Advanced 5y ago
Facebook Ads Targeting For Local Businesses: Framework for More Results
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads Targeting For Local Businesses: Framework for More Results
Chase Chappell Advanced 5y ago
5 Awesome Facebook Ad Creative Tools I Use
Digital Marketing & Growth
5 Awesome Facebook Ad Creative Tools I Use
Ben Heath Advanced 5y ago
Do This If You Over-Scaled Your Facebook Ad Campaigns & Lost Results
Digital Marketing & Growth
Do This If You Over-Scaled Your Facebook Ad Campaigns & Lost Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Decreasing Cost Per Purchase, Audience Optimization, and Scaling
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | Decreasing Cost Per Purchase, Audience Optimization, and Scaling
Chase Chappell Advanced 5y ago
Facebook Ad INSPIRATION - How & Where To Find It
Digital Marketing & Growth
Facebook Ad INSPIRATION - How & Where To Find It
Ben Heath Advanced 5y ago
October 2020 Results and November 2020 Marketing Strategy - #5 - From $0 to $2K
Digital Marketing & Growth
October 2020 Results and November 2020 Marketing Strategy - #5 - From $0 to $2K
Surfside PPC Advanced 5y ago
Facebook Ads 2021 | 5.6X ROAS, $4 Cost Per Purchase, and Scaling Strategy
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | 5.6X ROAS, $4 Cost Per Purchase, and Scaling Strategy
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Go From 2.56X to 6.76X ROAS Using This Facebook Ads Strategy
Digital Marketing & Growth
Facebook Ads 2021 | How To Go From 2.56X to 6.76X ROAS Using This Facebook Ads Strategy
Chase Chappell Advanced 5y ago
Facebook Ads | Q4 Results, CPMs, Costs & Recommendations for 30% Increase in Facebook Ad Results
Digital Marketing & Growth
Facebook Ads | Q4 Results, CPMs, Costs & Recommendations for 30% Increase in Facebook Ad Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | 5X ROAS, & Launching New Creatives
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | 5X ROAS, & Launching New Creatives
Chase Chappell Advanced 5y ago
Facebook Ads Detailed Targeting Expansion: Yes or No?
Digital Marketing & Growth
Facebook Ads Detailed Targeting Expansion: Yes or No?
Ben Heath Advanced 5y ago
How Sales Leadership Should Approach 2021
Digital Marketing & Growth
How Sales Leadership Should Approach 2021
HubSpot Marketing Advanced 5y ago
Do This When Launching New Facebook Ad Creatives If You've Exited The Learning Phase
Digital Marketing & Growth
Do This When Launching New Facebook Ad Creatives If You've Exited The Learning Phase
Chase Chappell Advanced 5y ago
Low Facebook Page Feedback Score and Facebook Ad Strategy for IPhone Cases
Digital Marketing & Growth
Low Facebook Page Feedback Score and Facebook Ad Strategy for IPhone Cases
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Fix A Decrease In ROAS & Improve Ad Creative Performance
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | How To Fix A Decrease In ROAS & Improve Ad Creative Performance
Chase Chappell Advanced 5y ago
Do This If Your Facebook Ad Account Was Disabled Even After Submitting A Request for Review
Digital Marketing & Growth
Do This If Your Facebook Ad Account Was Disabled Even After Submitting A Request for Review
Chase Chappell Advanced 5y ago
3 Facebook Ad Metrics To FIX If Your Ads Are Failing!
Digital Marketing & Growth
3 Facebook Ad Metrics To FIX If Your Ads Are Failing!
Ben Heath Advanced 5y ago
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