Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

17,785
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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Facebook Ads 2020 | Optimize Campaign, Audiences, & Ads for eCommerce to Increase ROAS
Digital Marketing & Growth
Facebook Ads 2020 | Optimize Campaign, Audiences, & Ads for eCommerce to Increase ROAS
Chase Chappell Advanced 5y ago
My #1 LONG TERM Facebook Ads Strategy
Digital Marketing & Growth
My #1 LONG TERM Facebook Ads Strategy
Ben Heath Advanced 5y ago
Facebook Ads: VERTICAL Scaling vs HORIZONTAL Scaling?
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads: VERTICAL Scaling vs HORIZONTAL Scaling?
Ben Heath Advanced 5y ago
Landing Page Optimization Tips | Google AdWords Landing Page Optimization Best Practices
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Digital Marketing & Growth ⚡ AI Lesson
Landing Page Optimization Tips | Google AdWords Landing Page Optimization Best Practices
SF Digital Studios Advanced 5y ago
Facebook Ads 2020 | How To Get 5X+ ROAS Consistently for eCommerce
Digital Marketing & Growth
Facebook Ads 2020 | How To Get 5X+ ROAS Consistently for eCommerce
Chase Chappell Advanced 5y ago
How To Drive More Leads - 7 Best Practices
Digital Marketing & Growth ⚡ AI Lesson
How To Drive More Leads - 7 Best Practices
Surfside PPC Advanced 5y ago
7 Marketing Mistakes to Avoid
Digital Marketing & Growth
7 Marketing Mistakes to Avoid
Surfside PPC Advanced 5y ago
Creating Content With Guest Contributors - Module 2 - Lesson 3 - Content Marketing Unlocked
Digital Marketing & Growth
Creating Content With Guest Contributors - Module 2 - Lesson 3 - Content Marketing Unlocked
Neil Patel Advanced 5y ago
8 Marketing Secrets to Building Your Email List from Zero to Hero
Digital Marketing & Growth ⚡ AI Lesson
8 Marketing Secrets to Building Your Email List from Zero to Hero
Learn With Shopify Advanced 5y ago
Facebook Retargeting Strategy - Ad Sequencing
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Digital Marketing & Growth ⚡ AI Lesson
Facebook Retargeting Strategy - Ad Sequencing
Crazy Eye Marketing Advanced 5y ago
Top 5 SEO Tips for 2020 (Essential Strategies)
Digital Marketing & Growth
Top 5 SEO Tips for 2020 (Essential Strategies)
Matt Diggity Advanced 5y ago
Surfer SEO Training: Achieve PERFECT On-Page SEO
Digital Marketing & Growth
Surfer SEO Training: Achieve PERFECT On-Page SEO
Nathan Gotch Advanced 5y ago
How to Submit Your XML Sitemap to Google, Bing, and Yahoo
Digital Marketing & Growth
How to Submit Your XML Sitemap to Google, Bing, and Yahoo
HubSpot Marketing Advanced 5y ago
What is HubSpot's CMS Hub?
Digital Marketing & Growth
What is HubSpot's CMS Hub?
HubSpot Marketing Advanced 5y ago
Is Facebook Advertising Getting More Expensive in 2020?
Digital Marketing & Growth ⚡ AI Lesson
Is Facebook Advertising Getting More Expensive in 2020?
Ben Heath Advanced 5y ago
Facebook Ads Dynamic Catalog Campaigns For Boutique eCommerce Store
Digital Marketing & Growth
Facebook Ads Dynamic Catalog Campaigns For Boutique eCommerce Store
Chase Chappell Advanced 5y ago
Facebook Ads Optimizing ROAS From 1.8X to 3X+ | Use Detailed Targeting Expansion and Inspect Tool
Digital Marketing & Growth
Facebook Ads Optimizing ROAS From 1.8X to 3X+ | Use Detailed Targeting Expansion and Inspect Tool
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | Detailed Targeting Expansion, Optimization and Scaling Ads for eCommerce
Digital Marketing & Growth
Facebook Ads 2020 | Detailed Targeting Expansion, Optimization and Scaling Ads for eCommerce
Chase Chappell Advanced 5y ago
Facebook Ad Audience Creation Best Practices To Get Consistent Purchases and ROAS
Digital Marketing & Growth
Facebook Ad Audience Creation Best Practices To Get Consistent Purchases and ROAS
Chase Chappell Advanced 5y ago
Facebook Ads Optimizing Campaigns, Retargeting & Scaling eCommerce Ads
Digital Marketing & Growth
Facebook Ads Optimizing Campaigns, Retargeting & Scaling eCommerce Ads
Chase Chappell Advanced 5y ago
How Seasonality Affects Facebook Advertising Results
Digital Marketing & Growth
How Seasonality Affects Facebook Advertising Results
Ben Heath Advanced 5y ago
Facebook Ads 2020 | 1.5X to 3X+ ROAS Optimization & Campaign Strategy
Digital Marketing & Growth
Facebook Ads 2020 | 1.5X to 3X+ ROAS Optimization & Campaign Strategy
Chase Chappell Advanced 5y ago
The Dos & Don'ts Of Duplicating Facebook Ad Campaigns
Digital Marketing & Growth
The Dos & Don'ts Of Duplicating Facebook Ad Campaigns
Ben Heath Advanced 5y ago
Facebook Ad Stacked Audiences & Add to Cart Retargeting Strategy
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad Stacked Audiences & Add to Cart Retargeting Strategy
Chase Chappell Advanced 5y ago
Facebook Ads | How To Get Consistent Facebook Ad Results for eCommerce & Identify Audiences to Scale
Digital Marketing & Growth
Facebook Ads | How To Get Consistent Facebook Ad Results for eCommerce & Identify Audiences to Scale
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | Campaign Structure, Audiences & Retargeting for eCommerce (Full Guide)
Digital Marketing & Growth
Facebook Ads 2020 | Campaign Structure, Audiences & Retargeting for eCommerce (Full Guide)
Chase Chappell Advanced 5y ago
Facebook Ads | Fixing Poor Lead Quality, Scaling eCommerce Purchases, & FB Group Targeting Strategy
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads | Fixing Poor Lead Quality, Scaling eCommerce Purchases, & FB Group Targeting Strategy
Chase Chappell Advanced 5y ago
How To Scale Facebook Ads To Exit Learning Limited
Digital Marketing & Growth
How To Scale Facebook Ads To Exit Learning Limited
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Optimize & Scale eCommerce Ads for Shopify Store
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2020 | How To Optimize & Scale eCommerce Ads for Shopify Store
Chase Chappell Advanced 5y ago
Facebook Ads: How To Lower Cost Per Result and Improve Retargeting Campaigns
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads: How To Lower Cost Per Result and Improve Retargeting Campaigns
Chase Chappell Advanced 5y ago
Here's Why I DON'T Use Facebook Ad Bid Caps
Digital Marketing & Growth
Here's Why I DON'T Use Facebook Ad Bid Caps
Ben Heath Advanced 5y ago
Facebook Ads 3X+ ROAS | Optimization, Retargeting & Ad Structure for eCommerce
Digital Marketing & Growth
Facebook Ads 3X+ ROAS | Optimization, Retargeting & Ad Structure for eCommerce
Chase Chappell Advanced 5y ago
Top 6 Facebook Ad Recommendations To Improve Results and Conversion Rates
Digital Marketing & Growth
Top 6 Facebook Ad Recommendations To Improve Results and Conversion Rates
Chase Chappell Advanced 5y ago
Facebook Ad 70X ROAS CBO Campaign Strategy
Digital Marketing & Growth
Facebook Ad 70X ROAS CBO Campaign Strategy
Chase Chappell Advanced 5y ago
Facebook Ads | Consolidating Ad Account Structure for Campaign Budget Optimization (CBO Campaign)
Digital Marketing & Growth
Facebook Ads | Consolidating Ad Account Structure for Campaign Budget Optimization (CBO Campaign)
Chase Chappell Advanced 5y ago
Facebook Ad Campaign Budget Optimization Strategy For Retargeting
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad Campaign Budget Optimization Strategy For Retargeting
Chase Chappell Advanced 5y ago
Facebook Ads Troubleshooting Pixel Issues, Ad Performance Issues, and Ad Copy Issues - Free Q&A Call
Digital Marketing & Growth
Facebook Ads Troubleshooting Pixel Issues, Ad Performance Issues, and Ad Copy Issues - Free Q&A Call
Chase Chappell Advanced 5y ago
4 Facebook Ad FORMATS You Have To Try
Digital Marketing & Growth
4 Facebook Ad FORMATS You Have To Try
Ben Heath Advanced 5y ago
Facebook Ad Audience Targeting | Generating 8-17X ROAS, Facebook Group Targeting Strategy - Free Q&A
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad Audience Targeting | Generating 8-17X ROAS, Facebook Group Targeting Strategy - Free Q&A
Chase Chappell Advanced 5y ago
Facebook Ad Group Targeting Strategy | Get 12-15X ROAS For Online Coaches and Courses
Digital Marketing & Growth
Facebook Ad Group Targeting Strategy | Get 12-15X ROAS For Online Coaches and Courses
Chase Chappell Advanced 5y ago
Facebook Ad London Real Estate Results & Strategy | Audience Strategy & Facebook Ad Inspect Tool
Digital Marketing & Growth
Facebook Ad London Real Estate Results & Strategy | Audience Strategy & Facebook Ad Inspect Tool
Chase Chappell Advanced 5y ago
Facebook Ads | Generating 3X+ ROAS, Audience Targeting Strategy, and Results for Boutique
Digital Marketing & Growth
Facebook Ads | Generating 3X+ ROAS, Audience Targeting Strategy, and Results for Boutique
Chase Chappell Advanced 5y ago
Facebook Ads: Get EPIC Results With Super BROAD Targeting!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads: Get EPIC Results With Super BROAD Targeting!
Ben Heath Advanced 5y ago
Get 50% More Conversions With THIS Facebook Ad Creative Strategy
Digital Marketing & Growth
Get 50% More Conversions With THIS Facebook Ad Creative Strategy
Ben Heath Advanced 5y ago
Facebook Campaign Budget Optimization, Exiting Learning Limited, and Preventing Auction Overlap
Digital Marketing & Growth ⚡ AI Lesson
Facebook Campaign Budget Optimization, Exiting Learning Limited, and Preventing Auction Overlap
Chase Chappell Advanced 5y ago
Facebook Lead Generation Campaign, Messenger Ads Strategy For Fitness, Facebook Group Targeting
Digital Marketing & Growth
Facebook Lead Generation Campaign, Messenger Ads Strategy For Fitness, Facebook Group Targeting
Chase Chappell Advanced 5y ago
Facebook Ad Interest Testing & How To Use Audience Inspect Tool
Digital Marketing & Growth
Facebook Ad Interest Testing & How To Use Audience Inspect Tool
Chase Chappell Advanced 5y ago
How Long Does It Take To Succeed With Facebook Ads?
Digital Marketing & Growth ⚡ AI Lesson
How Long Does It Take To Succeed With Facebook Ads?
Ben Heath Advanced 5y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Digital Transformation Case Studies & Strategies
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Digital Transformation Case Studies & Strategies
Opens on Coursera ↗
Create social media content with Prezi
📚 Coursera Course ↗
Self-paced
Create social media content with Prezi
Opens on Coursera ↗
Social Media Marketing Analytics
📚 Coursera Course ↗
Self-paced
Social Media Marketing Analytics
Opens on Coursera ↗
Prepare for CFA Level 1: Ethics and Professional Standards
📚 Coursera Course ↗
Self-paced
Prepare for CFA Level 1: Ethics and Professional Standards
Opens on Coursera ↗
CPC & Keyword Research
📚 Coursera Course ↗
Self-paced
CPC & Keyword Research
Opens on Coursera ↗
Digital Marketing Strategy: Navigating Emerging Media and AI
📚 Coursera Course ↗
Self-paced
Digital Marketing Strategy: Navigating Emerging Media and AI
Opens on Coursera ↗