Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

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lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Google Ads Quality Score
Digital Marketing & Growth
Google Ads Quality Score
Paid Media Pros Advanced 5y ago
Facebook Ad Creation Tutorial PART 2 - Facebook Ad Campaign Results
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad Creation Tutorial PART 2 - Facebook Ad Campaign Results
Chase Chappell Advanced 5y ago
Zero Sales from Facebook Ads?! Here's the Problem...
Digital Marketing & Growth ⚡ AI Lesson
Zero Sales from Facebook Ads?! Here's the Problem...
Ben Heath Advanced 5y ago
How To Setup A Facebook Ad Call Campaign Step-By-Step
Digital Marketing & Growth
How To Setup A Facebook Ad Call Campaign Step-By-Step
Chase Chappell Advanced 5y ago
Value Optimization with Facebook Ads? Yes or No?
Digital Marketing & Growth
Value Optimization with Facebook Ads? Yes or No?
Ben Heath Advanced 5y ago
10 Things to Know in Google Search Console [Malayalam]
Digital Marketing & Growth
10 Things to Know in Google Search Console [Malayalam]
Surej's Vlog Advanced 5y ago
Facebook Conversion API Setup (CAPI) - Set up FB Conversions API using Zapier
Digital Marketing & Growth
Facebook Conversion API Setup (CAPI) - Set up FB Conversions API using Zapier
Andrew Hubbard Advanced 5y ago
Should you use facebook ads or google ads for your business? #Shorts
Digital Marketing & Growth
Should you use facebook ads or google ads for your business? #Shorts
Wes McDowell Advanced 5y ago
How to Maximize Your Customer Lifetime Value with Email Marketing - Email Marketing Unlocked
Digital Marketing & Growth
How to Maximize Your Customer Lifetime Value with Email Marketing - Email Marketing Unlocked
Neil Patel Advanced 5y ago
Which Web Hosting Is The Best For WordPress? (2022 Review)
Digital Marketing & Growth
Which Web Hosting Is The Best For WordPress? (2022 Review)
WHR Marketing LTD Advanced 5y ago
Hilarious SEJ eSummit Bloopers
Digital Marketing & Growth
Hilarious SEJ eSummit Bloopers
Search Engine Journal Advanced 5y ago
New Data Shows the Impact – or Lack Thereof of Facebook Ads | From Ep. 158
Digital Marketing & Growth ⚡ AI Lesson
New Data Shows the Impact – or Lack Thereof of Facebook Ads | From Ep. 158
Search Engine Journal Advanced 5y ago
Give Your Website a Perfect Color Scheme, Fast & Easy
Digital Marketing & Growth
Give Your Website a Perfect Color Scheme, Fast & Easy
Wes McDowell Advanced 5y ago
Yoast SEO Social settings | Facebook tab | Yoast SEO for WordPress
Digital Marketing & Growth
Yoast SEO Social settings | Facebook tab | Yoast SEO for WordPress
Yoast Advanced 5y ago
Exploring the Yoast SEO meta box and sidebar | Yoast SEO for WordPress
Digital Marketing & Growth
Exploring the Yoast SEO meta box and sidebar | Yoast SEO for WordPress
Yoast Advanced 5y ago
Facebook Aggregate Event Measurement Tool | Select 8 Priority Events
Digital Marketing & Growth
Facebook Aggregate Event Measurement Tool | Select 8 Priority Events
Chase Chappell Advanced 5y ago
Facebook Ad Optimization, IOS 14 Updates/Tasks, & Facebook Aggregate Event Measurement Tool
Digital Marketing & Growth
Facebook Ad Optimization, IOS 14 Updates/Tasks, & Facebook Aggregate Event Measurement Tool
Chase Chappell Advanced 5y ago
How To Get More SMMA Clients & Grow An Agency | Free Agency Coaching Call
Digital Marketing & Growth ⚡ AI Lesson
How To Get More SMMA Clients & Grow An Agency | Free Agency Coaching Call
Chase Chappell Advanced 5y ago
Facebook Ads: How Many Conversions To Exit Learning Phase/Learning Limited
Digital Marketing & Growth
Facebook Ads: How Many Conversions To Exit Learning Phase/Learning Limited
Chase Chappell Advanced 5y ago
Facebook Ads CBO, ABO, Retargeting, & Website Conversion Rate Optimization
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads CBO, ABO, Retargeting, & Website Conversion Rate Optimization
Chase Chappell Advanced 5y ago
How To Lower Facebook Ad CPMs and Increase Sales Volume by Testing New Offers
Digital Marketing & Growth
How To Lower Facebook Ad CPMs and Increase Sales Volume by Testing New Offers
Chase Chappell Advanced 5y ago
Can You Re-Run Old Facebook Ads?
Digital Marketing & Growth ⚡ AI Lesson
Can You Re-Run Old Facebook Ads?
Ben Heath Advanced 5y ago
Facebook Ads Disapproved?! AVOID this...
Digital Marketing & Growth
Facebook Ads Disapproved?! AVOID this...
Ben Heath Advanced 5y ago
Facebook Ads Results Drop Off From iOS 14? Do This NOW!
Digital Marketing & Growth
Facebook Ads Results Drop Off From iOS 14? Do This NOW!
Ben Heath Advanced 5y ago
LAZY Facebook Advertisers Do This...
Digital Marketing & Growth
LAZY Facebook Advertisers Do This...
Ben Heath Advanced 5y ago
Is Video still the KING of Facebook Ads? | REVEALED
Digital Marketing & Growth
Is Video still the KING of Facebook Ads? | REVEALED
Chase Chappell Advanced 5y ago
How To Use Instagram Reels, TikTok & Retargeting Ads to Grow Your Following & Business
Digital Marketing & Growth ⚡ AI Lesson
How To Use Instagram Reels, TikTok & Retargeting Ads to Grow Your Following & Business
Chase Chappell Advanced 5y ago
How To Target Your Exact Audience With Facebook Ads
Digital Marketing & Growth ⚡ AI Lesson
How To Target Your Exact Audience With Facebook Ads
Chase Chappell Advanced 5y ago
Why the VALUE of Giving it ALL for FREE Makes you an Authority and Fast Tracks your Success
Digital Marketing & Growth
Why the VALUE of Giving it ALL for FREE Makes you an Authority and Fast Tracks your Success
Chase Chappell Advanced 5y ago
How Many Facebook Ad Campaigns Should You Run?
Digital Marketing & Growth ⚡ AI Lesson
How Many Facebook Ad Campaigns Should You Run?
Ben Heath Advanced 5y ago
Facebook Ads: The Best Return on Investment I've Made...
Digital Marketing & Growth
Facebook Ads: The Best Return on Investment I've Made...
Ben Heath Advanced 5y ago
Is Facebook Ads Retargeting Going Away With iOS 14?!
Digital Marketing & Growth ⚡ AI Lesson
Is Facebook Ads Retargeting Going Away With iOS 14?!
Ben Heath Advanced 5y ago
Should You Advertise Locally or Nationally With Facebook Ads?
Digital Marketing & Growth
Should You Advertise Locally or Nationally With Facebook Ads?
Ben Heath Advanced 5y ago
How Will iOS 14 Affect Facebook Lookalike Audiences?
Digital Marketing & Growth
How Will iOS 14 Affect Facebook Lookalike Audiences?
Ben Heath Advanced 5y ago
7 Facebook Ad Copy Techniques That WORK
Digital Marketing & Growth
7 Facebook Ad Copy Techniques That WORK
Ben Heath Advanced 5y ago
How to Dominate Ecommerce in 2020
Digital Marketing & Growth ⚡ AI Lesson
How to Dominate Ecommerce in 2020
Search Engine Journal Advanced 5y ago
iOS 14 = Facebook Ad Apocalypse? No Chance!
Digital Marketing & Growth
iOS 14 = Facebook Ad Apocalypse? No Chance!
Ben Heath Advanced 5y ago
Facebook Ads RETARGETING - 7 Best Practices
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads RETARGETING - 7 Best Practices
Ben Heath Advanced 5y ago
Should You Delete Comments on Facebook Ads?
Digital Marketing & Growth ⚡ AI Lesson
Should You Delete Comments on Facebook Ads?
Ben Heath Advanced 5y ago
Facebook Ads: Get most out of New Year Period
Digital Marketing & Growth
Facebook Ads: Get most out of New Year Period
Ben Heath Advanced 5y ago
SEJ eSummit 2021 : The Digital Marketing Virtual Super Conference
Digital Marketing & Growth
SEJ eSummit 2021 : The Digital Marketing Virtual Super Conference
Search Engine Journal Advanced 5y ago
Minimum Facebook Ad Budget? Here's What I Think...
Digital Marketing & Growth
Minimum Facebook Ad Budget? Here's What I Think...
Ben Heath Advanced 5y ago
Chase Chappell Live Stream
Digital Marketing & Growth
Chase Chappell Live Stream
Chase Chappell Advanced 5y ago
Facebook Ad Changes in The EU?! (Messages, etc.)
Digital Marketing & Growth
Facebook Ad Changes in The EU?! (Messages, etc.)
Ben Heath Advanced 5y ago
Facebook Ads in 2021 - What To Expect
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads in 2021 - What To Expect
Ben Heath Advanced 5y ago
iOS 14 - What Will Happen To Facebook Ads?!
Digital Marketing & Growth
iOS 14 - What Will Happen To Facebook Ads?!
Ben Heath Advanced 5y ago
Yoast SEO Tools | Tools tab | Yoast SEO for WordPress
Digital Marketing & Growth
Yoast SEO Tools | Tools tab | Yoast SEO for WordPress
Yoast Advanced 5y ago
Yoast SEO Search Appearance settings | Content types tab | Yoast SEO for WordPress
Digital Marketing & Growth
Yoast SEO Search Appearance settings | Content types tab | Yoast SEO for WordPress
Yoast Advanced 5y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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L’engagement efficace de la société civile dans le développement
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Materiales para envase y embalaje
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Advanced Development, Python, and Deployment
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Advanced Development, Python, and Deployment
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Battery State-of-Health (SOH) Estimation
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Battery State-of-Health (SOH) Estimation
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Master LinkedIn for Career & Networking
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Master LinkedIn for Career & Networking
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Launching Your Brand Management Career
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Launching Your Brand Management Career
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