Shopify eCommerce Ads Masterclass: Setup & Fundamentals

Taught by eCommerce strategist Rihab Seb, this course walks you step-by-step through setting up your ad infrastructure—from Business Manager to campaign creation—while introducing you to the core concepts behind effective online advertising. By the end of this course, you’ll understand the essential foundations of running successful Facebook and Instagram ads for your Shopify store. What you'll learn: - How Facebook Ads work and how they compare to Google Ads - Whether Facebook Ads are right for your business - How to build an eCommerce sales funnel that converts - The impact of the iOS 14 …