SEO For Tourism: How To Outrank The Competition & Get Found
Vacation dreams are closer to becoming a reality, and consumers are already making moves to plan their next, long-awaited trips.
Whether they're booking tickets or shopping for suitcases, the first stop on their travel agenda is Google.
So, how do you ensure that your business is the one they're seeing first?
Rachel Vandernick, Lead Consultant & Founder of The Vander Group, joined me on the SEJ Show to give you insights on positioning your brand to attract users from all angles and at every stage of the planning and traveling experience.
Discover how to make your business visible and ta…
Watch on YouTube ↗
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Chapters (11)
A little introduction on Rachel.
5:41
Changes Rachel has observed in the travel search environment.
8:58
Tips & techniques to a better market for local travelers.
15:55
Ways to rank based on content.
20:31
How difficult is it for travel & tourism companies to correctly attribute orga
30:01
Tips for a yacht broker charter company.
36:48
How important is it to get links from travel blogs or local guides?
39:24
What are the differences in strategies between regular travel & luxury travel?
42:34
Suggestions for small fledgling travel companies.
46:11
A question on no-indexing individual tours for different sets of keywords.
53:18
Experiences Rachel had on putting together topic clusters.
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