What Is The Best Blogging Platform For An Online Business? Wix, Weekly, SquareSpace or WordPress?

Key Takeaways

hey miles Becker here miles Becker calm in this video we are going to discuss and figure out which is the best blogging platform for you to start on and to build your online business with so the question is is it wicks is it Weebly is it Squarespace or is it WordPress now I'm going to throw a disclaimer out here that I have used every single one of these options over the course of my internet entrepreneurial career and the only one that I use today is WordPress and it's the only one that I recommend you use if you're wanting to build a true lasting long-term business and platform online now before we get into the why I want to let you know that you don't have to go into blogging right this this kind of video is for you if you're a content creator or if you want to go into the organic traffic world whether you want to do videos or podcasting or use the written word and you're a writer at heart then WordPress's absolutely for you because it's the best by far platform for you to get your message out to the most people in the most efficient amount of time now first and foremost let's look at why the biggest difference between WordPress and the other three platforms mentioned is the fact that it's based on an open source platform so what's open source right so the the miles Beckler version of what open source is is it means that there's no corporation that owns it there's no corporation trying to squeeze profit out of its users and instead thousands and thousands of the smartest nerds across the globe all contribute and volunteer their time to continue to upgrade and update and make WordPress the best blogging platform in the world the last statistic I saw was something that the high 20% some like twenty eight twenty nine percent of all websites online are built using WordPress which is an astounding number they also have meetups all around the world they're called word camps I've been to a word camp they're very techy I felt a little out of place as a marketer but it was great to see that commune in person and all these people who were willing to pay to go to this event to just be around other WordPress developers and other WordPress practitioners so WordPress is open-source right well what are the other ones the other ones are for-profit and they have CEOs and directors of marketing and they are designed yes to offer you a service but ultimately they're designed to turn a profit and if your goals and what you want that platform to do are not in perfect alignment with what their CEOs wanting to milk out of its customer base you my friend get the short end of the stick and there's nothing you can do about it generally speaking their code is abusive catted their code is encrypted in a way that you can't get in there and you can't make changes with WordPress if there's anything you want that system or that website to do or look like or be it is 100% customizable the question is not is it possible it's just how much time from a developer would it take my wife and I we do angel card readings or like tarot readings and I had a widget built by team in India cost about three hundred bucks and they built this little how to you know like draw card and get a message type a game type thing it's a wordpress plug-in plugged into our site instantly that page gets about a hundred thousand visits per month from that one little widget I was able to build you simply cannot build things natively like that for the other platforms whether you're going in that direction or not ultimately there's some powerful plugins on WordPress that make it really what it is and a plug-in is essentially a tiny little software script that you're able to add to your WordPress installation with about two or three clicks you don't have to do this someone can do this for you and it gives you all kinds of additional functionality so for search engine optimization there's a Yoast plug-in for security to make sure you don't get malware or you don't get hacked there's the word fence plug-in if you want to build a contact form a survey form there's plug-ins for that if you want to turn your WordPress site into a marketing funnel if you want to turn it into a squeeze page and a sales page and an entire marketing funnel there's a plug-in for that if you want to sell your own products or sell your own membership access to a monthly membership program there's plugins that can do that now these other systems do offer something similar but again they've got a team of maybe a dozen maybe two dozen developers at best who are very limited in their scope of what they're allowed to do and what they know how to do versus the thousands and thousands of really smart people contributing to WordPress so that's kind of the baseline right that's that's the the structural difference that's very difficult to see from behind the scenes right when you look at them upfront like okay well you know Squarespace is really pretty right like that that's cool like I want pretty guess what WordPress out of the box it might not be the prettiest KUB in in the pack but you are able to customize it 100% another great thing about WordPress is the number of outsourcers around the world from areas that the dollar stretches the Philippines India Bangladesh South Africa Eastern Europe all across Romania and there's so many people you can find for 5 to 10 max $15 an hour who are absolute gangsters when it comes to WordPress development and customization and that's really what I think most people should be doing is go into WordPress don't necessarily have to install it yourself I will be doing a serious videos where I show you how to install it and get it set up but you can get a developer to do that stuff for you for 20 30 bucks and then you can build a relationship with someone so when you want to customize it you're able to reach out like hey I want it to look like this here's a website I really like to look like this they can go make it happen for you for a very very reasonable fee so the last thing I want to touch on about WordPress is just how well it works in the search engines you know my wife and I we moved over to WordPress about eight years ago in 2008 or 2008 2009 roughly it's like 2016 into 2016 at this recording and since then we've gone on a Content rampage we've just been publishing and publishing and publishing and publishing and that's really the trick to content marketing in many respects we focused them on keywords but what's happened is that WordPress website is now receiving about 600,000 visits per month from about 400 in unique visitors every single month which means we get about 20,000 people a day something like 12,000 13,000 individuals on our WordPress site every single day and this is because Google's in love with the site Facebook's and love of the site Pinterest loves driving us traffic and all of these things combined people go have a good user experience on WordPress on our website and they keep coming back so I'm gonna wrap it up now because I've been really clear you get where I stand I obviously am a wordpress user and I believe a personal belief of mine is that my willingness seven or eight years ago to commit to WordPress and developing some WordPress skills developing a little bit of WordPress muscle if you will has 100 percent then that one skill for me that has leveled me up and turned me into an absolute marketing machine right at this point I not only have the platform I can work on but I've been able to adapt the knowledge on how to use that platform to literally go create websites Authority websites on demand any niche I want my challenge has been more about staying focused on one versus constantly I got a great idea let me go get that domain I'll put up a wordpress site bah-bah-bah because I did that for several years and now I realize going deep with a few authority sites is the trick but I contribute a lot of my success to my willingness to learn the WordPress platform which wasn't difficult at all and once that was done I've learned copywriting and conversion which is totally doable right within the WordPress platform so if you've been bouncing around the idea which one do I go for which one do I use take it from a veteran take it from someone who my wife and I we we've created a quite the business for ourselves and it is 100% based on WordPress I'm totally just amazed at the fact that it's even an open-source system and the benefits to you of it being open-source are incredibly noteworthy so jump in let's get started with the WordPress site when I get the videos up on how to build your own WordPress site I'll add them to the description but for right now if you're already ready to move in that direction this is just your go ahead it's time to move it's time to start publishing your content because you got to publish your content consistently over time that's how you make the real result in call to marketing so you make your real results with organic traffic and WordPress is the platform you can count on for the long term because there's no corporations tied into it you're not contributing to some CEOs ridiculous salary and you're not at the whims of a dozen developers who hate their job and they'd rather spend their time on reddit or their support system their support team who really don't care about internet stuff instead on WordPress you're in the same camp as the people who are passionate about the web they volunteer their time to make it better and they're contributing to create a better web experience and those are the people you want to align with thank you very much for your time I'm Miles Becker give me a thumbs up here if you liked the video leave me a comment if you have any specific questions I'm happy to answer your questions and finally be sure to subscribe to the channel that way you get the next videos when they're released again on Miles bechler I do thank you for your time and I hope you have a great day