How To Create A Mastermind Group: My Step By Step Blueprint | FHTV Ep. 109

Key Takeaways

all the most successful groups of people throughout time have had a mastermind group think about King Arthur and the knights of the round table and you think about my group people the funnel hackers like the Illuminati that's actually probably a bad example but all of us have a mastermind group of people where we get together and we share ideas thoughts passions to be able to get something even more successful than where we are today you think about they always say that you are the average of your five closest friends in terms of how much money you make how successful you are the things the vision everything you're doing is all based on the people you're surrounding yourself with and the right mastermind group can elevate you to the next level so why should you have a mastermind group and if you do have one how do you actually run it well my mastermind group the way it works we get together twice a year and it gives us a chance to hold each other accountable every time before the next meeting happens everybody so excited to get stuff done they promise that you last time because I don't want to disappoint the rest of the group number two it gives you foresight and vision of what to do next it's kind of Wayne Gretzky he said the reason why he was so good is not because he knew how to find the goal it's because he knew where the puck was going because he knew where was going he's able to get there before everybody else and the same things to be the mastermind group you figure out the vision where you're all going collectively and you get there before everybody else other amazing benefits are you get some amazing collaborations your best partners are typically inside of your mastermind groups one of my favorite things is actually the best way to learn it's way better than our traditional education system here I'm learning from people who are in the weeds doing it every single day as opposed to people to read theory about it in a book and now I will tell you about how I created mine so that you get some insights of how you can create yours as well [Music] first things I think about as you're deciding to do your mastermind is what's the topic like every mastermind themed around a topic some around business building somewhere around Fitness somewhere around financial planning whatever your market is you got to find that group of people to be interested the second phase is then figuring out who are the right people in the room who could actually complement each other whose ideas if they were shared would actually help the group grow together as opposed to competing and kind of tearing the group down and really figuring out like what's your space in this ecosystem it why is your mastermind different or unique than anybody else's why would something come all the way to you to Boise Idaho or wherever you live to be part of your mastermind group what is it that make sure especially minds called the inner circle that makes our specials really only mash my go-to specializes in sales funnels and using sales folks to grow your companies and so that niche inside of you know all business buildings what makes ours unique and makes ours different you gotta figure out for yourself what makes yours different now just gonna get the right people to come to you and be attracted into your group another example of my friends do he's got a huge mastermind group teaching people out our membership sites another one is Rhonda Swan she lives all out in Bali and she helps people to do branding but also it's a niche inside that where people actually want to travel as well so they're traveling to Bali they're talking about travel so it's taking the people who want branding people want travel in that cross-section is what makes her mastermind magic and so doesn't matter what market in it you're in long as you pick a market and find people inside that market are interested in your topic bring those people together and collectively you all grow together all right now one of the most important things when you're building your master mind is how you get there groups the first thing is you have to run people through an application if you let everybody in you have no idea what kind of crazy people can get into your room and destroy the whole group from the inside out all I'm saying they're gonna get just knock knock who's that so you always have to have an application process to get somebody in to make sure the right fit for the group you're trying to build number two is when somebody's in there you have to be protective of your family of the group you are building multiple times have had to keep people out because they weren't willing to share or they were takers and not serving the group as a whole it's good to be willing and okay with actually kicking people out and giving them their money back and number three is you have to cap how many people are inside of the group was it started to grow I decided I was gonna cap it off at a hundred people which was the smartest thing I did two things happened number one is it kept people in people didn't leave because the group was fine and they didn't want to lose their spot we call it inner circle for life if they leave they can never come back in so have someone in there in and the second thing is that as soon as the spots are filled up no matter what happens we do not sell more than 100 spots that point the group is locked out and that way it keeps the family atmosphere because as everybody keeps tree up in year in and year out that family gets tighter and tighter and everybody collectively as a whole all their companies all their businesses all grow together and it you see a bigger impact amongst the people you're serving when you cap it and keep everybody within as opposed to having mastermind when new people are coming in and out every single week every single month every single year so after you got your group and people are signed up for it you're gonna do it then the next question is like where do you do it you do it virtually due to online where you actually go somewhere to a physical location I'm a big believer that there's some magic that happens when people are together in your room that you kind of miss when you're just online so I'm a big believer in getting people into the room there's two kind of places you can go some people like me who'd like to stay close to home can do it in their hometown or the other idea which a lot of people do as well is find like a destination location go somewhere where people who want to go on vacation anyway do the mastermind group and then have a extended vacation right either before right after the mastermind as well which is a good way to get people to want to go there because not only going for your meeting they're going to the vacation as well when people come in the room in very first time we try out to just allow them to sit anywhere cuz I do that they go sit by their friends and by the different relationships they already have and when you're super comfortable it's hard to be vulnerable and so what we do is we actually set the room and we move around the seats so you're not sitting X people you're super comfortable with your the next people who are new so you can get to know them you can talk about them and it's the easiest way to start opening yourself up and each time you come back in all the seats are mixed up again so you're never spending two days in a row next the same person and that way you get different perspectives and different insights and you would by hanging out with the same friend you know every single time when they first come through the door one things would give them besides the swag that we have them put on is a notebook and it's always a new notebook that's completely blank from the very beginning and the reason why we did that is after the first two or three years of giving out notebooks we had one of our members name's Jamie Amos he came on stage and he held up three or four of his notebooks he had he said I've been the mastermind group now for two years I've been to four meetings he said every one of these notebooks I fill full of notes when I'm sitting in the room and said as I've gone home every one of these has made me at least an extra million dollars he this is four million dollars of value right here in this hand he said I'm back aside to start filling that book number five and ever since then we've always had a brand new clean clear notebook for everyone as soon as they come to the door because their next million dollar idea is about to be put into that thing and if they get it they take it home they can execute on it [Music] first it started really really small and I didn't really know what I was doing and if I'm completely honest at first it was kind of boring but what I wanted to talk about tonight is kind of a broad overview of the whole internet marketing business and then I realized one of the secrets is if you run a mastermind group the way you run school the way we're in college what happens is everybody falls asleep and so we decided okay we have to keep the energy up really really high if we're gonna have a successful experience that people are gonna get the most out of it possible they come in the door immediately they always get swag when they come into the room they've to have an ambience and a feel that feels a little bit different because we want this to be like a marketing rave where people are learning they're enjoying it but they're not gonna fall asleep so that's why we're consistently pumping oxygen into the room make sure everybody stays awake that's not actually true we don't do that that'd be awesome between every single break people don't sit everyone stands up and they walk and they move momentum will move you forward momentum keeps your brain and working and functioning at the highest level I'm gonna keep your energy high for two days it can't be like school it has to be a different unique experience has to be more like a club than your home room and the second layer is sound and if it's super quiet it keeps the energy low keep the energy high again just like your dance step so we have a DJ next you have a whiteboard but not any kind of whiteboard it's got to be a big whiteboard with big markers so as you're doodling fast people can see everything from the very back of the room there's nothing worse than mic runners and everyone's like waiting and it slows the energy down so we have the mic so you can actually throw across the room keep the energy high so the second son's got a question you can address it they can ask the question throw it back we keep the motion to keep the momentum moving forward the whole time then we have all of the energy drinks these are essential because most aren't Spiros have a TD and we're not used to sitting in a classroom behind a desk in fact most of us struggled or we failed out of school and so when we're sitting in a desk it kind of stresses us out and so we allow people to stand up to move with it then drink energy drinks to go on nobody dozing off feeling tired and keep the energy a little high of the entire times we also have energy gum the stuff came from the military if you chew that then you will never fall asleep next step we always bring food in through this very Paleo a lots of meats lots of vegetables to make sure that nobody slows down both mentally or physically as the lawn throughout the day I'm gonna walk you through how we run our day here when the meeting first begins I usually get up at the very beginning and kind of go through some of the ground rules of how the whole game is gonna be played because a lot of times there's new people coming in so I explained how it's gonna work you kind of set the tone for the day immediately after that then I transition into the biggest takeaways that I've gotten since the last six months I've been here as a facilitator I wanna make sure that I'm always bringing the best the newest the coolest stuff to share at them stuff they wouldn't see anywhere else they're not gonna see it in a product course or an online anywhere else it's just the stuff the worst thing behind-the-scenes I just open up the curtains I give them everything that we're doing to see exactly we're doing sleek and then take those things that implemented back in their business to be the first is that the kiba's I understand how to actually design and execute on a category and you do that and you become the category king it's almost impossible to beat you right then we break down and we have each person gets a chance to get up on stage and talk about their business the way begins I grab the mic box and I scream their name at the top as long as we get everybody stand up and give me a huge round of applause so we can set the tone and the energy right then have their song start playing as they walk up on stage they're given 30 minutes of time to go and present to the audience the first 10 to 15 minutes they have a chance to share their story and they give anything that they've got that they've learned inside their business and either big takeaways the big AHA's and things that are working the best for them they just give those to the group one of the biggest rules is you always provide value first before you ever ask for value back in exchange after they provided as much value as they can to their group then the last 15 minutes they transition and this is where they get ask the group for help here's the things that are working on things that are stuck things are not sure about things that they they're thinking about doing they want feedback from the group before they actually do that but we don't hold things back we tell them exactly what not what they want to hear but what they need to hear we give them actual proof invalidation of hey we tried this in my business that didn't work we start over here and didn't work instead you should be doing this sometimes it's brutal sometimes people's dreams and visions and plans we kind of destroy them but afterwards you rebuild them back up and give them the foundation they need to actually move forward so that way when they go back home and they start running they're running in the right direction there's nothing worse than running and doing everything right be running in the wrong and so we course-correct we get them on the right path and make sure they're running towards the right target when they do that they get to where they're trying to get to a lot faster and that's the goal of the mastermind after you get off stage then I grab the mic and I yell back all right everyone stand up and you're gonna walk and talk and share with the rest of the group the biggest takeaway you got from that person's presentation and everyone's a chance to then grab a new partner walk around the room and share the biggest aha that they got from that person's presentation when the amazing byproducts of the mastermind you don't plan on when you show up that happens every single time is that you think you're gonna give the most value when you're on stage typically what happens is while you're paying attention serving that person that's when you get the biggest hots for your own personal business and so as you're listening with those ears listening for the house coming back down to you and you grab those things and as you walk and talk and share them with the partner next to you because when you share them it solidifies them it cements them into your mind it actually gives you something you can use when you go back home as we walk around the room we walk and talk and keep the energy high while we're switching up and get the next person prepared for their chance to be on stage when it's all over the last thing we do at the end of the day number two is I allow every single person in the room to share the biggest takeaway they got the biggest problems you have when it comes to my addition you got a notepad full of thousands of different ideas but which one are you gonna actually execute on so I've ever spent a few minutes and look through everything and see like what's the biggest takeaway if you were just take just one idea one thought one impression from the last two days what would be the thing you dimpling have the biggest impact on your life and on your business and let everyone go around the room and share the biggest takeaway what's interesting is that all the sat in the same room all of us heard the same presentations all the sudden experienced the same thing but every single person's biggest takeaway is different a lot of times they got a different take away that I didn't even hear what I heard that is actually in presentation and it's amazing because I hear that I'm like oh my gosh I totally missed that I'm able to get the biggest awesome each person in the group and a lot of times I end up rearranging my a takeaways in my order of priorities because of that and that's the best way to kind of end the mastermind group because it gives you a chance to get a different perspective on what was most impactful from the entire experience and then after the mastermind is over each night and throughout the weekend afterwards we have what we call the after mine which is where everyone gets together they network and they keep the party happening to keep the energy to keep networking even into the night to help build the relationships even stronger help them to understand each other to help each other more and we keep that happening all throughout the night during the aftermath [Music] they say that entrepreneurship is the most lonely job in the world and it is you're sitting there on your computer with your mind and a lot of times the people around you don't know what you're going through their worst and we were going through even if it's your wife or your family like maybe love you but they don't understand it and I've watched over the last five or six years I've been reading this inner circle people who didn't have anything came into this program and watched as they grew from a seed of an idea inside their mind the companies to do millions of dollars a year in sales and it's been interesting to see as this group they went from being colleagues and acquaintances to friends to now family and you look at it from the outside it may seem kind of simple it's not a super complicated process but what happens inside of these walls it changes people's lives when someone is there with you during your down times when they experience the pain of your sacrifice they celebrate the winds with you ten times more than anybody else and that's the power of having a family mastermind live like this so if you don't have a mastermind group yet go and find one find your tribe find your group of people you can connect with you can grow with you can serve together and if for some reason there's not a mastermind group in whatever market you're in and now you have my permission you have the tools now to go and start your own so that means get your energy drinks get your disco lights get your swag get your notebooks get your tribe your people together and change the lives the people you're going to serve