The Difference Between Doing It and Teaching It
Key Takeaways
Russell Brunson discusses the importance of teaching and coaching in entrepreneurship, highlighting his personal experience as a wrestler and coach, and how it helped him grow and contribute to others, using techniques such as pattern recognition and manipulation, and referencing resources like his book notes and Secrets of Success community.
Full Transcript
Okay, the worst thing could possibly happen to any of us is we think we know everything. I was like, "Sh, I know everything." Like, I'm such a good wrestler. And I remember my senior year after I took second place in the nation, my coach, Greg Williams, who he said, "Hey, do you want to come coach at a wrestling camp?" I was like, "I don't know. Like, I got girls to date this summer. This is like my big time before going to college." And uh he's like, "I'll pay you 100 bucks." I'm like, "I'm in. Let's go." So, I went to the wrestling camp and he's like, "Okay, here's some kids. I need you to train them how to wrestle." I'm like, "Okay." So, I go over to the kids. I'm like, "Okay, this is how." And I remember we're teaching a cheap tilt, which is like my move. I show the kids. I'm like, "Hey, go try it." I sit back and the kids come down. They start trying it and nobody gets it even remotely close. Almost all of them are pinning themselves. I'm like, "No, you guys, you didn't listen to a word I said. Hold on. Come back in. Come back in." I start, "This is how you do a cheap tilt. Okay, no, go do it." And they go back out and everyone's like doing the same thing, flopping all over the place, pinning themselves. And I'm like, "What is wrong with these kids?" I sit back. I'm like, "What are they doing wrong?" I start looking. I'm like, "Oh my gosh, he's doing it wrong." Cuz his hips are like, they keep sliding out. And what else? I start looking like, "Come back in, guys. Come back in. Look at this." I said, "When you're doing it, like, notice, look at where my foot's at. It's right here. Look where my knees pointed." And they're like, "Oh, cool. Okay, go try it again." They start doing it. And all of a sudden, the kids start getting better. I was like, "Huh?" And the entire week I spend with these kids, I'm looking at like what I'm doing on my processes and understanding why they work. One of the fascinating things about a pattern is after you become aware of a pattern, it's like, "Oh, I know the pattern now. I can manipulate. I can change it. I can I can grow it. I can I can I can figure things out based on that." I'd gotten to a point where I'd grown personally at a certain level and I stopped. I was stagnated. And when I shifted and started becoming a coach and helping other people, that's where I started to continue to grow. That's where I shifted from growth to contribution. And that's how I got the next level of growth.
Original Description
JOIN THESE ELITE ENTREPRENEURS AND THINKERS TODAY: https://www.secretsofsuccess.com/?utm_source=youtube&utm_medium=social_organic&utm_campaign=yt_peet
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GET RUSSELL'S BOOK NOTES HERE: https://russellbrunson.com/notes
CHECK OUT RUSSELL'S ESSENTIAL READING LIST: https://amzn.to/4hEXf33
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WHO IS RUSSELL BRUNSON?
Over 20+ years, Russell Brunson has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his books: Dotcom Secrets, Expert secrets, & Traffic Secrets — earning him New York Times Bestselling Author status—and popularized the concept of sales funnels. He is the co-founder of ClickFunnels, a software company that assists tens of thousands of entrepreneurs in rapidly delivering their messages to the marketplace.
As of 2025, Russell’s training, teaching, and software have helped over 2,614 individuals achieve entry into the prestigious “Two Comma Club,” signifying they’ve grossed over seven figures within a single sales funnel.
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If you’re a business owner or marketer and currently HAVE a product, service, or a webinar… but for whatever reason, it’s not converting or producing the number of sales you want – then this is for you.
Don’t miss this opportunity to transform your business and life. Click the link to register now and start your journey to online success!
https://www.sellingonline.com/yt
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