Should I Start A Podcast Or Write A Book To Build My Authority? S1E22

►Try Kajabi FREE for 30 days and get thousands of dollars worth of exclusive bonuses: http://high-ticket.danlok.link/zdz5n3 ►Download Your $100 Million High Ticket Coaching and Consulting Cheatsheet for Free http://high-ticket.danlok.link/u12qao ►Do You Want To Attract More High Ticket Clients with Ease? http://high-ticket.danlok.link/bdxrrn ►Discover How Thousands of Entrepreneurs Scaled their Business. http://high-ticket.danlok.link/tqhyyl ►Come see me live to Add a Zero™ to your business at the most prestigious high ticket event of the year. #highticketexpert #highticket #highticketclosing #highticketsales #highticketcoach Starting a podcast or writing a book are still 2 of the most popular ways to attract clients or build authority. Still, many experts are unsure whether they should start a podcast or write a book (or both). In this episode, Dan Lok will cover this in-depth and remove all confusion once and for all (it's not going to be what you might expect). Watch today's episode to clear this up once and for all. ► Follow Dan on Social Media Instagram: https://www.instagram.com/danlok/ Facebook: https://www.facebook.com/DanLokOfficial Twitter: https://twitter.com/danlok Tiktok: https://www.tiktok.com/@danlokofficial Podcast: https://www.highticketexpert.com/subscribe/ 0:00 Intro 0:40 Why running a podcast is a long game and why it may not work for you 1:22 What Dan Lok learned about his listeners based on his experience running a podcast. 1:30 What does research show about people who listen to podcasts? 1:41 What can writing a book contribute to you as a coach? 2:04 What are the disadvantages of writing a book? 2:24 What tool Dan Lok recommends to quickly grow your business into a global brand. 3:30 What type of content dominates the industry? 3:39 How Dan Lok repurposes his contents to spread to different platforms and why you should do it too. 3:57 What Dan Lok recommends to coaches or consultants who are getting started to build their audiences.