How To Write Your First Book

Dan Lok · Beginner ·🖊️ Copywriting & Content Strategy ·6y ago

Key Takeaways

Write and publish a book to establish authority and generate leads for business

Full Transcript

are you thinking writing your first book see writing a book and publishing a book it's a lot of people's dream saying sometimes you hear people say oh yeah I would love to write a book someday and now I have published a dozen books and this is my latest book unlock it you've already seen it if you follow me on social media so when it comes to writing your first book I want to give you three tips some of the things that I've learned over the years and I've published with a publisher and I've also self-published print-on-demand or having thousands and thousands of books and inventories I've done a lot of things in terms of publishing so when it comes to writing your first book number one the key is knowing what it is that you want from the book what is the outcome that you want now for some if this is just simply your legacy or this is you simply want to share your story and that's perfectly fine right if that is your goal but you need to be very very clear about what exactly is the outcome some people they try to make money from the book well if you'll go try to make money from the book I could tell you from experience don't bother write a book it's it's it's a very very bad business unless you're Harry Porter okay alright that's a different story but for most publishing writing a book the amount of time that you would invest and spend on on just getting one book done it's just simply not worth it as a business from a business perspective so why should you write a book however if you are writing a book not just for your own amusement but actually you want to use it for business the generate leads I think that's a very smart thing to do because so much noise in the marketplace one of the things that you could do to stand out is to actually have a book because this could act as your ultimate business card imagine you meet someone at a business function right you meet with them everybody's heading a business card oh here's my business card that's my business card right and then you get it you're thrown away but versus when you get a book from somebody that it has a substance right people like wow like you have a book you're the author of the book you've even heard of the saying that people say that oh you know he wrote a book on that subject means that someone is an expert when you look at the word Authority right what's the first six letter of authority author when you're an author it automatically makes you an authority on the subject so knowing what is the outcome we're not trying to profit or will not try to use the book to to get rich but if you could use the book to grow your business strategically intelligently I think that's a very smart thing to do so that's key number one number two the title of your book it is so so critical that's 80% of the game you might have the best book in the world the best manuscript but if your title is not interesting then you're not gonna sell a lot of books so one of the things I would recommend you do and this is what I did you would come up with a say four or five titles that you know that these are the titles that you want to choose one of those and what you could do is you actually run Google Adwords it's a smart attention you run Google AdWords on on Google to see which title which headline people would click on to the most and then when they actually hit the landing page here's what you do they hit the landing page you would create a lot of covers right a lot of digital covers with the different titles on the landing page and you actually give two people an option to pre-order the book from you before even write the book you are selling it so people can pre-order and you will see cover people are most interested in so your title but also goes with the cover what it looks like so you want to have a very compelling title that people actually want but and then you want a very compelling cover so you could test it before you write a single word right before you spend months for in some cases years writing that book wouldn't it be good would it be wise would it be smart to actually test it out to see anyone who wants a book so title is 80% of game the cover very very critical you want it to be professionally designed you want it to be very professional you don't want those something that it looks like it's homemade it looks like it's so self-published that doesn't hurt your credibility number three is before you even finish the book you should have a very clear marketing plan on how you're gonna sell the book it is called fair selling author New York Times best selling author Wall Street Journal best selling author USA Today best selling author it is not best writing author we're not trying to compete on that so you got to think about how you gonna sell the book how gonna use the book you'll be good is a business card knowing that you will order a lot of copies and use just giving it away to potential prospects maybe you will send it in the mail to your potential clients or you send it to the existing clients so they could refer people to you either way it doesn't matter what is that you want to do but you gotta have a damn marketing plan don't try to count on or you're gonna make money selling a lot of books that's not where the money is but you could use a book to build your business done properly especially if you are in a service business it's a very powerful thing to differentiate yourself what everyone else does and you by having a book you will stand out so those are the some of the things that you should consider writing your first book and if you're watching my videos and you find it useful and this actually motivates you to write your first book comment below post a link there I would love to see your work go ahead and do that

Original Description

How the Power of Your Words Help You Sell More (Products & Services), Faster, Better, with Less Effort. Start Here ► http://copy-collection.danlok.link Become a Certified High Income Copywriter In 60 days or Less. Go Here ► http://high-income-copywriter.danlok.link Should you write and publish your first (or next) book? In this video, Dan Lok shares his experience of writing and publishing over 12+ best-selling books in his career. You’ll discover how these books helped him gain the slight edge in business to acquire more clients, scale his business, and grow his brand. So if you’re wondering how to write your first book, watch this video. Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your Business Join Us ► http://danlok.com/events #Write #Author #Book #Copywriting This video is about How To Write Your First Book https://youtu.be/XJ5cko-RETg
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