Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,171
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
3 Reasons Why Your Portfolio Grows Exponentially After $100K
Copywriting & Content Strategy ⚡ AI Lesson
3 Reasons Why Your Portfolio Grows Exponentially After $100K
Evan Carmichael Beginner 1y ago
Why I Left Australia For Good 8 Years Ago
Copywriting & Content Strategy
Why I Left Australia For Good 8 Years Ago
Jesse Forrest Beginner 1y ago
Why Your Brand Is Failing Without a Story (REFRAME Conference)
Copywriting & Content Strategy ⚡ AI Lesson
Why Your Brand Is Failing Without a Story (REFRAME Conference)
The Futur Beginner 1y ago
How to WIN Big in 1 Hour | The POWER of Heart-Led Decisions
Copywriting & Content Strategy
How to WIN Big in 1 Hour | The POWER of Heart-Led Decisions
Evan Carmichael Intermediate 1y ago
How AI Has Produced Millionaires in Different Industries 🤑
Copywriting & Content Strategy ⚡ AI Lesson
How AI Has Produced Millionaires in Different Industries 🤑
Analytics Vidhya Beginner 1y ago
Client Testimonial Zombies, Run!
Copywriting & Content Strategy
Client Testimonial Zombies, Run!
TransPerfect Beginner 1y ago
🎥 In today's video, I'm sharing my NEW definition of copywriting.
Copywriting & Content Strategy
🎥 In today's video, I'm sharing my NEW definition of copywriting.
Alex Cattoni Intermediate 1y ago
What Is Copywriting? The NEW Definition You Need To Know In 2025
Copywriting & Content Strategy
What Is Copywriting? The NEW Definition You Need To Know In 2025
Alex Cattoni Beginner 1y ago
How to (Finally) Start Your Freelance Copywriting Business in 2025  💵
13:23
Copywriting & Content Strategy ⚡ AI Lesson
How to (Finally) Start Your Freelance Copywriting Business in 2025 💵
Abby Flynn Beginner 1y ago
Pixar Was a Hardware Company?! 💻🎬   #shorts
Copywriting & Content Strategy
Pixar Was a Hardware Company?! 💻🎬 #shorts
Jacky Chou from Indexsy Beginner 1y ago
Create Your Ideal Buyer Persona
Copywriting & Content Strategy
Create Your Ideal Buyer Persona
EPM Beginner 1y ago
How to Write Emails SO GOOD They Can't Ignore You in 2025
Copywriting & Content Strategy
How to Write Emails SO GOOD They Can't Ignore You in 2025
Ashlyn Writes Beginner 1y ago
How to Write a YouTube Script that Gets More Views!
12:46
Copywriting & Content Strategy ⚡ AI Lesson
How to Write a YouTube Script that Gets More Views!
Think Media Intermediate 1y ago
12 life lessons from a 25-year-old millionaire
Copywriting & Content Strategy
12 life lessons from a 25-year-old millionaire
Cardinal Mason Beginner 1y ago
Give me 9min, and I'll improve your storytelling skills by 176%
8:59
Copywriting & Content Strategy ⚡ AI Lesson
Give me 9min, and I'll improve your storytelling skills by 176%
Philipp Humm Intermediate 1y ago
Have you heard of cornerstone content? 🧱
Copywriting & Content Strategy
Have you heard of cornerstone content? 🧱
Yoast Beginner 1y ago
Laravel Livewire Crash Course #8 - Props & Mount Hook
Copywriting & Content Strategy
Laravel Livewire Crash Course #8 - Props & Mount Hook
Net Ninja Beginner 1y ago
How To Start Freelance Copywriting In 2025 With Scott Bywater
Copywriting & Content Strategy
How To Start Freelance Copywriting In 2025 With Scott Bywater
Jesse Forrest Beginner 1y ago
Overcoming Being Overwhelmed by AI for Content Creation. #podcast #interview #ai #contentcreator.
Copywriting & Content Strategy
Overcoming Being Overwhelmed by AI for Content Creation. #podcast #interview #ai #contentcreator.
Ed Krystosik - Co-founder at Audity AI Intermediate 1y ago
Watch this to never fumble a sales call again
Copywriting & Content Strategy
Watch this to never fumble a sales call again
Cardinal Mason Beginner 1y ago
ChatGPT + Copywriting = Unlimited Profit? Copywriting with AI in 2025!
30:13
Copywriting & Content Strategy ⚡ AI Lesson
ChatGPT + Copywriting = Unlimited Profit? Copywriting with AI in 2025!
Ahamed Shakib Intermediate 1y ago
How Fashion Brands Use Storytelling to Sell More
5:09
Copywriting & Content Strategy ⚡ AI Lesson
How Fashion Brands Use Storytelling to Sell More
Decoding Fashion Beginner 1y ago
CMO with 30+ Years Experience Reveals Top Facebook Ads Techniques
Copywriting & Content Strategy ⚡ AI Lesson
CMO with 30+ Years Experience Reveals Top Facebook Ads Techniques
Professor Charley T Beginner 1y ago
How Architecture Teaches the Power of Narrative
Copywriting & Content Strategy
How Architecture Teaches the Power of Narrative
Integrated Projects Advanced 1y ago
How to develop a reading Habit?
Copywriting & Content Strategy
How to develop a reading Habit?
Full Disclosure Beginner 1y ago
Microsoft Ads Ad Customizers
Copywriting & Content Strategy
Microsoft Ads Ad Customizers
Paid Media Pros Intermediate 1y ago
Innovation Waves: Entertainment | Generative AI in the music industry
Copywriting & Content Strategy
Innovation Waves: Entertainment | Generative AI in the music industry
AI Waves Beginner 1y ago
My 30-Minute Weekly Finance Routine for Entrepreneurs
Copywriting & Content Strategy ⚡ AI Lesson
My 30-Minute Weekly Finance Routine for Entrepreneurs
Ashlyn Writes Beginner 1y ago
Did you throw out your black plastic spatula? #shorts
Copywriting & Content Strategy
Did you throw out your black plastic spatula? #shorts
Vox Intermediate 1y ago
Don't obsess over those traffic lights in Yoast SEO 🚦
Copywriting & Content Strategy
Don't obsess over those traffic lights in Yoast SEO 🚦
Yoast Beginner 1y ago
Crafting A Compelling Product Vision (Ebi Atawodi) | Lenny & Friends Summit 2024
Copywriting & Content Strategy ⚡ AI Lesson
Crafting A Compelling Product Vision (Ebi Atawodi) | Lenny & Friends Summit 2024
Lenny's Podcast Intermediate 1y ago
How To Sign $1000 Copywriting Clients On Instagram (FULL SYSTEM)
Copywriting & Content Strategy
How To Sign $1000 Copywriting Clients On Instagram (FULL SYSTEM)
KJ Rainey Intermediate 1y ago
Instagram's New Rules: What Businesses Must Know
Copywriting & Content Strategy ⚡ AI Lesson
Instagram's New Rules: What Businesses Must Know
HubSpot Marketing Beginner 1y ago
25,805 Event Tickets Sold With This Funnel (Behind The Scenes)
Copywriting & Content Strategy ⚡ AI Lesson
25,805 Event Tickets Sold With This Funnel (Behind The Scenes)
Russell Brunson Beginner 1y ago
If you want to stand out... Don't copy what everyone is doing! 😡 #helpbnk #jamielaing #entrepreneur
Copywriting & Content Strategy ⚡ AI Lesson
If you want to stand out... Don't copy what everyone is doing! 😡 #helpbnk #jamielaing #entrepreneur
HelpBnk Intermediate 1y ago
How to Charge $$ As a Freelance Copywriter #freelancing #copywriting
0:57
Copywriting & Content Strategy ⚡ AI Lesson
How to Charge $$ As a Freelance Copywriter #freelancing #copywriting
Shiri Feldman Intermediate 1y ago
How to Write Authentic YouTube Scripts – Try This Free ChatGTP Prompt! #ai #chatgtp #youtubescript
0:30
Copywriting & Content Strategy ⚡ AI Lesson
How to Write Authentic YouTube Scripts – Try This Free ChatGTP Prompt! #ai #chatgtp #youtubescript
Derek Szyszka Intermediate 1y ago
Practice composition and storytelling, the fun way  #art #ai #aiairt
Copywriting & Content Strategy
Practice composition and storytelling, the fun way #art #ai #aiairt
Not4Talent Intermediate 1y ago
From 500 Views to 50,000: The Power of a Good Story
Copywriting & Content Strategy ⚡ AI Lesson
From 500 Views to 50,000: The Power of a Good Story
Channel Makers Intermediate 1y ago
Grab a copy of Stu’s Predictable Profits and read along with me.⁠
Copywriting & Content Strategy
Grab a copy of Stu’s Predictable Profits and read along with me.⁠
Alex Cattoni Intermediate 1y ago
Why A Personal Brand Is SO Important In 2025 (Hint: 🤖❌)
Copywriting & Content Strategy
Why A Personal Brand Is SO Important In 2025 (Hint: 🤖❌)
Alex Cattoni Beginner 1y ago
2024 almost ruined me. 3 things I'm doing differently in 2025
Copywriting & Content Strategy ⚡ AI Lesson
2024 almost ruined me. 3 things I'm doing differently in 2025
Alex Cattoni Beginner 1y ago
She makes $130,000/year writing 3 hours a day
Copywriting & Content Strategy
She makes $130,000/year writing 3 hours a day
Cardinal Mason Beginner 1y ago
The PERFECT Price Point: Calculate Your Rates for 2025
Copywriting & Content Strategy ⚡ AI Lesson
The PERFECT Price Point: Calculate Your Rates for 2025
Ashlyn Writes Beginner 1y ago
The Best (& Worst) Holiday Ads of Last Year
Copywriting & Content Strategy
The Best (& Worst) Holiday Ads of Last Year
Alex Cattoni Beginner 1y ago
This is my copywriting journey…
Copywriting & Content Strategy
This is my copywriting journey…
Alex Cattoni Intermediate 1y ago
Should your text be easy to read for SEO? 📖
Copywriting & Content Strategy
Should your text be easy to read for SEO? 📖
Yoast Beginner 1y ago
5 Genius ChatGPT Prompts You’ll Steal in 2025
Copywriting & Content Strategy ⚡ AI Lesson
5 Genius ChatGPT Prompts You’ll Steal in 2025
Ashlyn Writes Beginner 1y ago
📚 Continue on Coursera External links · Free to audit
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Advanced Commands in Linux
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Advanced Commands in Linux
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Optimize Spark Performance: Analyze & Accelerate
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Optimize Spark Performance: Analyze & Accelerate
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Content Strategy and Creation
📚 External: Coursera ↗
Self-paced
Content Strategy and Creation
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Jump-Start to Screenwriting: Write Your First Script
📚 External: Coursera ↗
Self-paced
Jump-Start to Screenwriting: Write Your First Script
Opens on Coursera ↗
Storytelling - Relanza tu Marca
📚 External: Coursera ↗
Self-paced
Storytelling - Relanza tu Marca
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Strategic Content Design: UX Research & Tools
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Self-paced
Strategic Content Design: UX Research & Tools
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