Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

18,091
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
A Site Migration: Redirects, Resources, & Reflection [MozCon 2017] — Jayna Grassel
Digital Marketing & Growth
A Site Migration: Redirects, Resources, & Reflection [MozCon 2017] — Jayna Grassel
Moz Intermediate 3y ago
Optimizing for the New Wave of Social Video Platforms [MozCon 2017] — Phil Nottingham
Digital Marketing & Growth
Optimizing for the New Wave of Social Video Platforms [MozCon 2017] — Phil Nottingham
Moz Intermediate 3y ago
Average Customer Value is EVERYTHING #shorts
Digital Marketing & Growth ⚡ AI Lesson
Average Customer Value is EVERYTHING #shorts
Ben Heath Intermediate 3y ago
Internal Links | Boost Your SEO Ranking
3:32
Digital Marketing & Growth ⚡ AI Lesson
Internal Links | Boost Your SEO Ranking
Setupad Team Intermediate 3y ago
The truth about college degrees
Digital Marketing & Growth ⚡ AI Lesson
The truth about college degrees
Harry | Social Media Marketing & Growth Coach Intermediate 3y ago
Link & Blogging Strategies For 2023
Digital Marketing & Growth
Link & Blogging Strategies For 2023
Search Engine Journal Intermediate 3y ago
The Truth About Gary Vee's Success
Digital Marketing & Growth
The Truth About Gary Vee's Success
Nathan Gotch Intermediate 3y ago
How to Do Keyword Research for Free in 2026 & Beyond
28:13
Digital Marketing & Growth ⚡ AI Lesson
How to Do Keyword Research for Free in 2026 & Beyond
Rank Math SEO Intermediate 3y ago
Unlock the Power of Internal Linking - Maximum SEO Impact, Little Effort
3:05
Digital Marketing & Growth ⚡ AI Lesson
Unlock the Power of Internal Linking - Maximum SEO Impact, Little Effort
Ranking Academy Intermediate 3y ago
The Future of Facebook Ads #shorts
Digital Marketing & Growth
The Future of Facebook Ads #shorts
Ben Heath Intermediate 3y ago
How To Start A Digital Marketing Agency With AI & ChatGPT
Digital Marketing & Growth ⚡ AI Lesson
How To Start A Digital Marketing Agency With AI & ChatGPT
Adam Erhart Intermediate 3y ago
How Neil Patel Makes $100,000,000 from SEO
Digital Marketing & Growth
How Neil Patel Makes $100,000,000 from SEO
Nathan Gotch Intermediate 3y ago
Why you need Naver Blog in your Korea SEO strategy 🤔
0:28
Digital Marketing & Growth ⚡ AI Lesson
Why you need Naver Blog in your Korea SEO strategy 🤔
The Egg Intermediate 3y ago
🚨 SHOPIFY USERS: Here's how to turn on our inclusive language analysis on your #Shopify site!
Digital Marketing & Growth ⚡ AI Lesson
🚨 SHOPIFY USERS: Here's how to turn on our inclusive language analysis on your #Shopify site!
Yoast Intermediate 3y ago
Courage
Digital Marketing & Growth
Courage
Miles Beckler Intermediate 3y ago
LinkedIn Carousel Ads
Digital Marketing & Growth
LinkedIn Carousel Ads
Paid Media Pros Intermediate 3y ago
Here’s HOW TO TURN ON our inclusive language analysis on your #WordPress site! 🌟
Digital Marketing & Growth
Here’s HOW TO TURN ON our inclusive language analysis on your #WordPress site! 🌟
Yoast Intermediate 3y ago
Should You Be Advertising on LinkedIn? These Are The Pros & Cons
0:30
Digital Marketing & Growth ⚡ AI Lesson
Should You Be Advertising on LinkedIn? These Are The Pros & Cons
Aleric Heck Intermediate 3y ago
One of the Best Link Building Tips for eCommerce Site Owners
Digital Marketing & Growth ⚡ AI Lesson
One of the Best Link Building Tips for eCommerce Site Owners
Rank Math SEO Intermediate 3y ago
How to Rank No. 1 on Google: Ecommerce SEO Secrets
15:18
Digital Marketing & Growth ⚡ AI Lesson
How to Rank No. 1 on Google: Ecommerce SEO Secrets
Learn With Shopify Intermediate 3y ago
How To Run Facebook Ads  | How to create a Facebook Ads| Facebook Advertising #facebookads #fbads
0:11
Digital Marketing & Growth ⚡ AI Lesson
How To Run Facebook Ads | How to create a Facebook Ads| Facebook Advertising #facebookads #fbads
Social Geek Intermediate 3y ago
Why LinkedIn Ads Are So Good for B2B Marketing
0:49
Digital Marketing & Growth ⚡ AI Lesson
Why LinkedIn Ads Are So Good for B2B Marketing
Aleric Heck Intermediate 3y ago
Instagram Hack I Bet You Didn't Know - Part 3
Digital Marketing & Growth ⚡ AI Lesson
Instagram Hack I Bet You Didn't Know - Part 3
Harry | Social Media Marketing & Growth Coach Intermediate 3y ago
Do THIS to find high converting TikTok Ads! 👊
Digital Marketing & Growth ⚡ AI Lesson
Do THIS to find high converting TikTok Ads! 👊
Chase Chappell Intermediate 3y ago
Analytics from 7 Years on YouTube...
Digital Marketing & Growth
Analytics from 7 Years on YouTube...
LiveUnderflow Intermediate 3y ago
Google's Featured Snippets #snippets #googlesearch #seo
0:59
Digital Marketing & Growth ⚡ AI Lesson
Google's Featured Snippets #snippets #googlesearch #seo
ContentNinja Intermediate 3y ago
Lookalike audiences DON'T Work With Facebook Ads!
0:25
Digital Marketing & Growth ⚡ AI Lesson
Lookalike audiences DON'T Work With Facebook Ads!
Justin Lalonde Intermediate 3y ago
Outdated Facebook Ads Tips You SHOULD NOT Be Doing In 2024
Digital Marketing & Growth
Outdated Facebook Ads Tips You SHOULD NOT Be Doing In 2024
Adam Erhart Intermediate 3y ago
The BIGGEST Digital Marketing Skill To Master For 2023! #shorts #digitalmarketing
Digital Marketing & Growth
The BIGGEST Digital Marketing Skill To Master For 2023! #shorts #digitalmarketing
Neil Patel Intermediate 3y ago
The Tie That Binds: Why Email Is the Key to Maximizing Marketing ROI [MozCon 2017] — Justine Jordan
Digital Marketing & Growth
The Tie That Binds: Why Email Is the Key to Maximizing Marketing ROI [MozCon 2017] — Justine Jordan
Moz Intermediate 3y ago
How Reddit Can Help Your Brand Next Level Your Content Marketing [MozCon 2017] — Daniel Russell
Digital Marketing & Growth
How Reddit Can Help Your Brand Next Level Your Content Marketing [MozCon 2017] — Daniel Russell
Moz Intermediate 3y ago
Yes really… Colour makes people buy #shorts
Digital Marketing & Growth ⚡ AI Lesson
Yes really… Colour makes people buy #shorts
Ben Heath Intermediate 3y ago
How do your ads make people FEEL? #shorts
Digital Marketing & Growth
How do your ads make people FEEL? #shorts
Ben Heath Intermediate 3y ago
27 Ways To FAIL At Online Advertising
Digital Marketing & Growth ⚡ AI Lesson
27 Ways To FAIL At Online Advertising
Ben Heath Intermediate 3y ago
Over-thinking your Facebook Ads? Try THIS! #shorts
Digital Marketing & Growth ⚡ AI Lesson
Over-thinking your Facebook Ads? Try THIS! #shorts
Ben Heath Intermediate 3y ago
Watch Out For This SNEAKY Facebook Ads Trick!
Digital Marketing & Growth
Watch Out For This SNEAKY Facebook Ads Trick!
Ben Heath Intermediate 3y ago
I Grew the BIGGEST Facebook Ads Group #shorts
Digital Marketing & Growth
I Grew the BIGGEST Facebook Ads Group #shorts
Ben Heath Intermediate 3y ago
Three Ways to Evolve Your Link Building in 2023 — Whiteboard Friday
Digital Marketing & Growth
Three Ways to Evolve Your Link Building in 2023 — Whiteboard Friday
Moz Intermediate 3y ago
Marketing Secret to Boost your Results #shorts
Digital Marketing & Growth
Marketing Secret to Boost your Results #shorts
Ben Heath Intermediate 3y ago
Where Are Your Facebook Ads REALLY Appearing?
Digital Marketing & Growth
Where Are Your Facebook Ads REALLY Appearing?
Ben Heath Intermediate 3y ago
Auto-Redirects for WordPress Pages, Categories & Custom Post Types
Digital Marketing & Growth ⚡ AI Lesson
Auto-Redirects for WordPress Pages, Categories & Custom Post Types
Rank Math SEO Intermediate 3y ago
Add Schema Markups to Your Content Easily!
1:00
Digital Marketing & Growth ⚡ AI Lesson
Add Schema Markups to Your Content Easily!
Rank Math SEO Intermediate 3y ago
Here's an Instagram advertising trick... #shorts
Digital Marketing & Growth
Here's an Instagram advertising trick... #shorts
Ben Heath Intermediate 3y ago
Here's Your Digital Marketing Degree in 14 Seconds #shorts
Digital Marketing & Growth
Here's Your Digital Marketing Degree in 14 Seconds #shorts
Ben Heath Intermediate 3y ago
How to Use AI to Get More Backlinks
Digital Marketing & Growth
How to Use AI to Get More Backlinks
Nathan Gotch Intermediate 3y ago
Facebook Is CHEAPER Than Instagram Ads (Here’s Why)
Digital Marketing & Growth
Facebook Is CHEAPER Than Instagram Ads (Here’s Why)
Ben Heath Intermediate 3y ago
Optimize Facebook ads THIS way (step-by-step) #shorts
Digital Marketing & Growth ⚡ AI Lesson
Optimize Facebook ads THIS way (step-by-step) #shorts
Ben Heath Intermediate 3y ago
Build remote or in-person business? #shorts
Digital Marketing & Growth
Build remote or in-person business? #shorts
Ben Heath Intermediate 3y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Fundamentals of Social Media Advertising
📚 Coursera Course ↗
Self-paced
Fundamentals of Social Media Advertising
Opens on Coursera ↗
DeepSeek R1 for AI Marketing and Business Strategy
📚 Coursera Course ↗
Self-paced
DeepSeek R1 for AI Marketing and Business Strategy
Opens on Coursera ↗
Transform Engagement into Customers
📚 Coursera Course ↗
Self-paced
Transform Engagement into Customers
Opens on Coursera ↗
Erstelle Videos für soziale Medien mit Canva
📚 Coursera Course ↗
Self-paced
Erstelle Videos für soziale Medien mit Canva
Opens on Coursera ↗
Build Customer Loyalty
📚 Coursera Course ↗
Self-paced
Build Customer Loyalty
Opens on Coursera ↗
Beginning Custom Projects with Raspberry Pi
📚 Coursera Course ↗
Self-paced
Beginning Custom Projects with Raspberry Pi
Opens on Coursera ↗