Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,041
lessons
Skills in this topic
View full skill map →
Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Videos 14,604 Reads 1,437
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
Should you create a new Facebook ad account?
Digital Marketing & Growth
Should you create a new Facebook ad account?
Ben Heath Intermediate 1y ago
How I Ranked #1 with $100 (Local SEO Case Study) - Building in Public Day 268
Digital Marketing & Growth
How I Ranked #1 with $100 (Local SEO Case Study) - Building in Public Day 268
Jacky Chou from Indexsy Intermediate 1y ago
Struggling with the Conversions API? Do this...
Digital Marketing & Growth
Struggling with the Conversions API? Do this...
Ben Heath Intermediate 1y ago
Easiest $10k/mo with Affiliate in 2024 - Building in Public Day 267
Digital Marketing & Growth
Easiest $10k/mo with Affiliate in 2024 - Building in Public Day 267
Jacky Chou from Indexsy Intermediate 1y ago
The NEW Facebook Ads Strategy for 2024
Digital Marketing & Growth
The NEW Facebook Ads Strategy for 2024
Chase Chappell Intermediate 1y ago
We Analyzed 3,000 Landing Pages
Digital Marketing & Growth
We Analyzed 3,000 Landing Pages
Neil Patel Intermediate 1y ago
Revolutionizing Digital Marketing with AI
Digital Marketing & Growth
Revolutionizing Digital Marketing with AI
Professor Charley T Intermediate 1y ago
If You’re Not Doing This Yet, Start NOW
Digital Marketing & Growth
If You’re Not Doing This Yet, Start NOW
Income School Intermediate 1y ago
Who Are fatjoe (Productized White Label SEO and Digital Marketing Deliverables)
Digital Marketing & Growth
Who Are fatjoe (Productized White Label SEO and Digital Marketing Deliverables)
fatjoe. Intermediate 1y ago
An SEO Trick Every Content Marketer Should Know
Digital Marketing & Growth
An SEO Trick Every Content Marketer Should Know
Neil Patel Intermediate 1y ago
Meet your audience where they are: PR strategy for the crypto community
Digital Marketing & Growth
Meet your audience where they are: PR strategy for the crypto community
Moz Intermediate 1y ago
Can you target LinkedIn Ads to specific users? #linkedinads #b2bmarketing
0:34
Digital Marketing & Growth ⚡ AI Lesson
Can you target LinkedIn Ads to specific users? #linkedinads #b2bmarketing
Mitchell Gould Intermediate 1y ago
Say it with us! Bring the SEO team into the room when you're planning your campaigns 🙌
Digital Marketing & Growth
Say it with us! Bring the SEO team into the room when you're planning your campaigns 🙌
Moz Intermediate 1y ago
Are you making this Facebook Ad mistake? (More common that you'd think!)
Digital Marketing & Growth
Are you making this Facebook Ad mistake? (More common that you'd think!)
Ben Heath Intermediate 1y ago
Do Facebook ads work for B2B?
Digital Marketing & Growth ⚡ AI Lesson
Do Facebook ads work for B2B?
Ben Heath Intermediate 1y ago
Why FREE will always outperform CHEAP #FacebookAds
Digital Marketing & Growth
Why FREE will always outperform CHEAP #FacebookAds
Ben Heath Intermediate 1y ago
The cost of your Facebook ad doesn't matter... Here's what you need to look at instead.
Digital Marketing & Growth
The cost of your Facebook ad doesn't matter... Here's what you need to look at instead.
Ben Heath Intermediate 1y ago
How many Facebook ads should you create?
Digital Marketing & Growth
How many Facebook ads should you create?
Ben Heath Intermediate 1y ago
We built the most active SEO community on the internet… - Building in Public Day 265
Digital Marketing & Growth
We built the most active SEO community on the internet… - Building in Public Day 265
Jacky Chou from Indexsy Intermediate 1y ago
Pricing Local SEO Based on ROI 🤔 Here's the Truth! #shorts
Digital Marketing & Growth
Pricing Local SEO Based on ROI 🤔 Here's the Truth! #shorts
Jacky Chou from Indexsy Intermediate 1y ago
Does Facebook advertising work for your industry?
Digital Marketing & Growth
Does Facebook advertising work for your industry?
Ben Heath Intermediate 1y ago
The market just tanked… DO THIS (DATA BACKED) - Building in Public Day 264
Digital Marketing & Growth
The market just tanked… DO THIS (DATA BACKED) - Building in Public Day 264
Jacky Chou from Indexsy Intermediate 1y ago
CTR Software Boosts Local Rankings 🔍 #shorts
Digital Marketing & Growth
CTR Software Boosts Local Rankings 🔍 #shorts
Jacky Chou from Indexsy Intermediate 1y ago
How To Stop Facebook Ad Results Dropping Off FAST!
Digital Marketing & Growth
How To Stop Facebook Ad Results Dropping Off FAST!
Ben Heath Intermediate 1y ago
Your Facebook ad targeting is not the problem...
Digital Marketing & Growth
Your Facebook ad targeting is not the problem...
Ben Heath Intermediate 1y ago
Facebook ads, Instagram ads, or both?
Digital Marketing & Growth
Facebook ads, Instagram ads, or both?
Ben Heath Intermediate 1y ago
Spam this and make $10k/mo - Building in Public Day 263
Digital Marketing & Growth
Spam this and make $10k/mo - Building in Public Day 263
Jacky Chou from Indexsy Intermediate 1y ago
Here's the REAL way to increase the quality of your leads #FacebookAds
Digital Marketing & Growth ⚡ AI Lesson
Here's the REAL way to increase the quality of your leads #FacebookAds
Ben Heath Intermediate 1y ago
High Traffic Backlinks from Any Niche 🤔 Discover Why It's Totally Fine! 😮 #shorts
Digital Marketing & Growth
High Traffic Backlinks from Any Niche 🤔 Discover Why It's Totally Fine! 😮 #shorts
Jacky Chou from Indexsy Intermediate 1y ago
Runescape and SEO Office Hours - Building in Public Day 262
Digital Marketing & Growth
Runescape and SEO Office Hours - Building in Public Day 262
Jacky Chou from Indexsy Intermediate 1y ago
Can you turn Facebook ads off and on again?
Digital Marketing & Growth
Can you turn Facebook ads off and on again?
Ben Heath Intermediate 1y ago
Facebook ads for coaches and consultants
Digital Marketing & Growth
Facebook ads for coaches and consultants
Ben Heath Intermediate 1y ago
How I make $150k/mo with SEO in 2024 - Building in Public Day 261
Digital Marketing & Growth
How I make $150k/mo with SEO in 2024 - Building in Public Day 261
Jacky Chou from Indexsy Intermediate 1y ago
How niche should your Facebook ads be?
Digital Marketing & Growth
How niche should your Facebook ads be?
Ben Heath Intermediate 1y ago
The only way to warm up a Facebook Pixel...
0:33
Digital Marketing & Growth ⚡ AI Lesson
The only way to warm up a Facebook Pixel...
Ben Heath Intermediate 1y ago
Runescape and SEO Office Hours - Building in Public Day 260
Digital Marketing & Growth
Runescape and SEO Office Hours - Building in Public Day 260
Jacky Chou from Indexsy Intermediate 1y ago
This is the BEST use of your time as a Facebook advertiser!
Digital Marketing & Growth ⚡ AI Lesson
This is the BEST use of your time as a Facebook advertiser!
Ben Heath Intermediate 1y ago
Best Landing Page Builder Revealed! 🚀 #shorts
Digital Marketing & Growth
Best Landing Page Builder Revealed! 🚀 #shorts
Jacky Chou from Indexsy Intermediate 1y ago
Are Facebook followers worth it?
Digital Marketing & Growth
Are Facebook followers worth it?
Ben Heath Intermediate 1y ago
I paid Fiverr $25 for 100 PBN links…AND I LOVED IT (FOR LOCAL) - Building in Public Day 259
Digital Marketing & Growth
I paid Fiverr $25 for 100 PBN links…AND I LOVED IT (FOR LOCAL) - Building in Public Day 259
Jacky Chou from Indexsy Intermediate 1y ago
Is automatic placements the right option for your Ads?
Digital Marketing & Growth ⚡ AI Lesson
Is automatic placements the right option for your Ads?
Ben Heath Intermediate 1y ago
Don’t choose your Facebook campaign objective this way
Digital Marketing & Growth ⚡ AI Lesson
Don’t choose your Facebook campaign objective this way
Ben Heath Intermediate 1y ago
How long should you run Facebook ads for?
Digital Marketing & Growth ⚡ AI Lesson
How long should you run Facebook ads for?
Ben Heath Intermediate 1y ago
Make $1k/mo doing PERFORMANCE LOCAL SEO (NEW CASE STUDY) - Building in Public Day 258
Digital Marketing & Growth
Make $1k/mo doing PERFORMANCE LOCAL SEO (NEW CASE STUDY) - Building in Public Day 258
Jacky Chou from Indexsy Intermediate 1y ago
Scaling Rank & Rent with Just One VA and Cold Emails 📧 #shorts
Digital Marketing & Growth
Scaling Rank & Rent with Just One VA and Cold Emails 📧 #shorts
Jacky Chou from Indexsy Intermediate 1y ago
Most advertisers fall into this trap. Here's how to avoid it.
Digital Marketing & Growth
Most advertisers fall into this trap. Here's how to avoid it.
Ben Heath Intermediate 1y ago
Facebook ad metrics to track when generating leads
Digital Marketing & Growth
Facebook ad metrics to track when generating leads
Ben Heath Intermediate 1y ago
Local SEO Case Study FINAL Update (SNACK PACK GALORE) - Building in Public Day 257
Digital Marketing & Growth
Local SEO Case Study FINAL Update (SNACK PACK GALORE) - Building in Public Day 257
Jacky Chou from Indexsy Intermediate 1y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
Email Analytics & AI for Marketing Performance
📚 Coursera Course ↗
Self-paced
Email Analytics & AI for Marketing Performance
Opens on Coursera ↗
Report Email Results
📚 Coursera Course ↗
Self-paced
Report Email Results
Opens on Coursera ↗
Relationship & Communication Mastery
📚 Coursera Course ↗
Self-paced
Relationship & Communication Mastery
Opens on Coursera ↗
Entreprendre dans les Industries Culturelles à l'ère du numérique
📚 Coursera Course ↗
Self-paced
Entreprendre dans les Industries Culturelles à l'ère du numérique
Opens on Coursera ↗
Reporting extra-financier et stratégie RSE
📚 Coursera Course ↗
Self-paced
Reporting extra-financier et stratégie RSE
Opens on Coursera ↗
Beginning Custom Projects with Raspberry Pi
📚 Coursera Course ↗
Self-paced
Beginning Custom Projects with Raspberry Pi
Opens on Coursera ↗