Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

18,202
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
How to Create a Facebook Landing Page (HTML / iFrame Edition)
Digital Marketing & Growth ⚡ AI Lesson
How to Create a Facebook Landing Page (HTML / iFrame Edition)
Pat Flynn Intermediate 15y ago
How to Create a Facebook Landing Page (UPDATED!)
Digital Marketing & Growth
How to Create a Facebook Landing Page (UPDATED!)
Pat Flynn Intermediate 15y ago
Is there a widget to display my number of subscribers?
Digital Marketing & Growth
Is there a widget to display my number of subscribers?
Google Search Central Intermediate 15y ago
Why are links used in ranking when they all have the nofollow attribute?
Digital Marketing & Growth
Why are links used in ranking when they all have the nofollow attribute?
Google Search Central Intermediate 15y ago
Can a spammy website affect the ranking of other sites hosted on the same server?
Digital Marketing & Growth
Can a spammy website affect the ranking of other sites hosted on the same server?
Google Search Central Intermediate 15y ago
Do tag clouds help or hinder SEO?
Digital Marketing & Growth
Do tag clouds help or hinder SEO?
Google Search Central Intermediate 15y ago
Are Chrome's 'usage statistics' used in evaluating site speed?
Digital Marketing & Growth
Are Chrome's 'usage statistics' used in evaluating site speed?
Google Search Central Intermediate 15y ago
How much traffic do you think is generated by marketers searching for their own target keywords?
Digital Marketing & Growth
How much traffic do you think is generated by marketers searching for their own target keywords?
Google Search Central Intermediate 15y ago
Will using Google Analytics have a negative effect on my ranking?
Digital Marketing & Growth
Will using Google Analytics have a negative effect on my ranking?
Google Search Central Intermediate 15y ago
Should I be obsessing about load times?
Digital Marketing & Growth
Should I be obsessing about load times?
Google Search Central Intermediate 16y ago
What are some effective techniques for building links?
Digital Marketing & Growth
What are some effective techniques for building links?
Google Search Central Intermediate 16y ago
Does conference attendance affect rankings?
Digital Marketing & Growth
Does conference attendance affect rankings?
Google Search Central Intermediate 16y ago
Can having dofollow comments on my blog affect its reputation?
Digital Marketing & Growth
Can having dofollow comments on my blog affect its reputation?
Google Search Central Intermediate 16y ago
Is it worth spending time on creating tags and categories?
Digital Marketing & Growth
Is it worth spending time on creating tags and categories?
Google Search Central Intermediate 16y ago
Will changing hosts cause any SEO concerns?
Digital Marketing & Growth
Will changing hosts cause any SEO concerns?
Google Search Central Intermediate 16y ago
Is the order of links on a page important for SEO?
Digital Marketing & Growth
Is the order of links on a page important for SEO?
Google Search Central Intermediate 16y ago
2010 search predictions
Digital Marketing & Growth
2010 search predictions
Google Search Central Intermediate 16y ago
Can I use "nofollow" in JavaScript?
Digital Marketing & Growth
Can I use "nofollow" in JavaScript?
Google Search Central Intermediate 16y ago
What should I do if I don't know why I'm penalized?
Digital Marketing & Growth
What should I do if I don't know why I'm penalized?
Google Search Central Intermediate 16y ago
How to Make a Facebook Landing Page
Digital Marketing & Growth
How to Make a Facebook Landing Page
Pat Flynn Intermediate 16y ago
JavaScript and email addresses
Digital Marketing & Growth
JavaScript and email addresses
Google Search Central Intermediate 16y ago
Can the geographic location of a web server affect SEO?
Digital Marketing & Growth
Can the geographic location of a web server affect SEO?
Google Search Central Intermediate 16y ago
What are some best practices for moving to a new CMS?
Digital Marketing & Growth
What are some best practices for moving to a new CMS?
Google Search Central Intermediate 16y ago
Are CSS-based layouts better than tables for SEO?
Digital Marketing & Growth
Are CSS-based layouts better than tables for SEO?
Google Search Central Intermediate 16y ago
What are the factors that go into determining the PageRank of a Twitter page?
Digital Marketing & Growth
What are the factors that go into determining the PageRank of a Twitter page?
Google Search Central Intermediate 17y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Brand Voice for Social Content
📚 Coursera Course ↗
Self-paced
Brand Voice for Social Content
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Content Marketing Using Generative AI
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Self-paced
Content Marketing Using Generative AI
Opens on Coursera ↗
Gestión de clientes potenciales con Hubspot
📚 Coursera Course ↗
Self-paced
Gestión de clientes potenciales con Hubspot
Opens on Coursera ↗
Advanced Embedded Systems with Arduino
📚 Coursera Course ↗
Self-paced
Advanced Embedded Systems with Arduino
Opens on Coursera ↗
SEO Foundations: Analyze, Optimize & Grow
📚 Coursera Course ↗
Self-paced
SEO Foundations: Analyze, Optimize & Grow
Opens on Coursera ↗
Leading for Equity, Diversity and Inclusion in Higher Education
📚 Coursera Course ↗
Self-paced
Leading for Equity, Diversity and Inclusion in Higher Education
Opens on Coursera ↗