Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

17,794
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Should You Advertise Content on Facebook? | FB Ads Q&A Ep4 | Ben Heath
Digital Marketing & Growth
Should You Advertise Content on Facebook? | FB Ads Q&A Ep4 | Ben Heath
Ben Heath Advanced 6y ago
Facebook Ads Strategy: TRAFFIC Ads or CONVERSION Ads?
Digital Marketing & Growth
Facebook Ads Strategy: TRAFFIC Ads or CONVERSION Ads?
Ben Heath Advanced 6y ago
SEO Checklist — How to Get More Organic Traffic (Fast!)
Digital Marketing & Growth
SEO Checklist — How to Get More Organic Traffic (Fast!)
Brian Dean Advanced 6y ago
How to Improve Ecommerce SEO with User Generated Content
Digital Marketing & Growth ⚡ AI Lesson
How to Improve Ecommerce SEO with User Generated Content
Search Engine Journal Advanced 7y ago
Search Engine Optimization Q&A Session
Digital Marketing & Growth
Search Engine Optimization Q&A Session
Wes McDowell Advanced 7y ago
Google Ads Bid Strategies Explained
Digital Marketing & Growth ⚡ AI Lesson
Google Ads Bid Strategies Explained
Surfside PPC Advanced 7y ago
Rank Math - The Most Powerful WordPress SEO Plugin
Digital Marketing & Growth
Rank Math - The Most Powerful WordPress SEO Plugin
Rank Math SEO Advanced 7y ago
Organic Traffic From Google Is Up Over 85% - Month 31 Content Marketing Update
Digital Marketing & Growth
Organic Traffic From Google Is Up Over 85% - Month 31 Content Marketing Update
Miles Beckler Advanced 7y ago
Google Ads Landing Pages: Keyword Optimization
7:55
Digital Marketing & Growth ⚡ AI Lesson
Google Ads Landing Pages: Keyword Optimization
Mike Mancini Advanced 7y ago
Conversion Optimization Strategy: Using FAQs to Bust Through Objections
Digital Marketing & Growth
Conversion Optimization Strategy: Using FAQs to Bust Through Objections
Wes McDowell Advanced 7y ago
3 good reasons to optimize your images | All-around SEO
Digital Marketing & Growth ⚡ AI Lesson
3 good reasons to optimize your images | All-around SEO
Yoast Advanced 7y ago
Advanced SEO / Link Building – Kris Jones
Digital Marketing & Growth ⚡ AI Lesson
Advanced SEO / Link Building – Kris Jones
Yoast Advanced 7y ago
Discover Featured Snippet Opportunities -  Whiteboard Friday
Digital Marketing & Growth
Discover Featured Snippet Opportunities - Whiteboard Friday
Moz Advanced 7y ago
Keyword Research For SEO - How To Find Low Competition High Volume Keyword Phrases
Digital Marketing & Growth ⚡ AI Lesson
Keyword Research For SEO - How To Find Low Competition High Volume Keyword Phrases
Miles Beckler Advanced 7y ago
5 PPC + SEO Competitive Analysis Tools - Marketing Tools to Analyze Your Competition
11:26
Digital Marketing & Growth ⚡ AI Lesson
5 PPC + SEO Competitive Analysis Tools - Marketing Tools to Analyze Your Competition
Surfside PPC Advanced 7y ago
How Much Does Facebook Advertising Cost in 2020?
Digital Marketing & Growth ⚡ AI Lesson
How Much Does Facebook Advertising Cost in 2020?
Ben Heath Advanced 7y ago
Facebook Ads or LinkedIn Ads? | FB Ads Q&A Ep2 | Ben Heath
Digital Marketing & Growth
Facebook Ads or LinkedIn Ads? | FB Ads Q&A Ep2 | Ben Heath
Ben Heath Advanced 7y ago
How I Generate Leads From Facebook Groups Every Day
Digital Marketing & Growth ⚡ AI Lesson
How I Generate Leads From Facebook Groups Every Day
Ben Heath Advanced 7y ago
Are Facebook Messenger Leads Low Quality?
Digital Marketing & Growth
Are Facebook Messenger Leads Low Quality?
Ben Heath Advanced 7y ago
Do Facebook Ads Work For Low Value Items in 2019?
Digital Marketing & Growth ⚡ AI Lesson
Do Facebook Ads Work For Low Value Items in 2019?
Ben Heath Advanced 7y ago
Which Facebook Ad Placements Should You Use in 2020?
Digital Marketing & Growth
Which Facebook Ad Placements Should You Use in 2020?
Ben Heath Advanced 7y ago
Do Facebook Lookalike Audiences Work For LOCAL Businesses?
Digital Marketing & Growth
Do Facebook Lookalike Audiences Work For LOCAL Businesses?
Ben Heath Advanced 7y ago
Will Facebook Ads Work For Your Business? Here's How You Can Find Out...
Digital Marketing & Growth ⚡ AI Lesson
Will Facebook Ads Work For Your Business? Here's How You Can Find Out...
Ben Heath Advanced 7y ago
Welcome To My Channel | Ben Heath - Facebook Advertising Expert
Digital Marketing & Growth
Welcome To My Channel | Ben Heath - Facebook Advertising Expert
Ben Heath Advanced 7y ago
Target Facebook Lookalike Audiences & Custom Audiences in One Ad Set?
Digital Marketing & Growth
Target Facebook Lookalike Audiences & Custom Audiences in One Ad Set?
Ben Heath Advanced 7y ago
How Can You Boost Conversion Rates from Facebook Ads?
Digital Marketing & Growth
How Can You Boost Conversion Rates from Facebook Ads?
Ben Heath Advanced 7y ago
Reach Ads or Conversion Ads on Facebook For eCommerce?
Digital Marketing & Growth
Reach Ads or Conversion Ads on Facebook For eCommerce?
Ben Heath Advanced 7y ago
See How A Facebook Ads Agency Creates Facebook Lead Ad Campaigns
Digital Marketing & Growth
See How A Facebook Ads Agency Creates Facebook Lead Ad Campaigns
Ben Heath Advanced 7y ago
Why Your Facebook Lookalike Audiences Are NOT Generating Sales...
Digital Marketing & Growth
Why Your Facebook Lookalike Audiences Are NOT Generating Sales...
Ben Heath Advanced 7y ago
Facebook Ads Or Instagram Ads For 18-23 Year Olds? Which Is Better?
Digital Marketing & Growth
Facebook Ads Or Instagram Ads For 18-23 Year Olds? Which Is Better?
Ben Heath Advanced 7y ago
Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns?
Digital Marketing & Growth
Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns?
Ben Heath Advanced 7y ago
The Ultimate Facebook Ad Template
Digital Marketing & Growth ⚡ AI Lesson
The Ultimate Facebook Ad Template
Ben Heath Advanced 7y ago
Which Facebook Lookalike Audiences Work Best in 2020?
Digital Marketing & Growth
Which Facebook Lookalike Audiences Work Best in 2020?
Ben Heath Advanced 7y ago
Which Facebook Ads Placement Delivers the Best Results?
Digital Marketing & Growth ⚡ AI Lesson
Which Facebook Ads Placement Delivers the Best Results?
Ben Heath Advanced 7y ago
Facebook Ads Question: Which Call To Action Button Should You Use in Your Facebook Ads?
Digital Marketing & Growth
Facebook Ads Question: Which Call To Action Button Should You Use in Your Facebook Ads?
Ben Heath Advanced 7y ago
Please STOP Using Traffic Ads on Facebook! There's A Better Way...
Digital Marketing & Growth ⚡ AI Lesson
Please STOP Using Traffic Ads on Facebook! There's A Better Way...
Ben Heath Advanced 7y ago
How Much Should You Spend on Facebook Ads?
Digital Marketing & Growth
How Much Should You Spend on Facebook Ads?
Ben Heath Advanced 7y ago
Conversion Optimization, Webinar Funnels & Lead Magnets
Digital Marketing & Growth
Conversion Optimization, Webinar Funnels & Lead Magnets
Wes McDowell Advanced 7y ago
SEO for everyone: what does that even mean? – Joost de Valk
Digital Marketing & Growth
SEO for everyone: what does that even mean? – Joost de Valk
Yoast Advanced 7y ago
5 Killer Facebook Ad Targeting Tips for 2020
Digital Marketing & Growth ⚡ AI Lesson
5 Killer Facebook Ad Targeting Tips for 2020
Ben Heath Advanced 7y ago
About Us Page Examples — & How to Create Yours
Digital Marketing & Growth
About Us Page Examples — & How to Create Yours
Wes McDowell Advanced 7y ago
7 Techniques to Combat Facebook Ad Fatigue
Digital Marketing & Growth ⚡ AI Lesson
7 Techniques to Combat Facebook Ad Fatigue
Ben Heath Advanced 7y ago
Email Subject Lines That Work
Digital Marketing & Growth
Email Subject Lines That Work
Wes McDowell Advanced 7y ago
How To Use Facebook's Campaign Budget Optimization Feature
Digital Marketing & Growth
How To Use Facebook's Campaign Budget Optimization Feature
Ben Heath Advanced 7y ago
Ask Yoast Compilation: Keyword research for SEO
Digital Marketing & Growth
Ask Yoast Compilation: Keyword research for SEO
Yoast Advanced 7y ago
Which Facebook Ad Bidding Strategy Should You Use - Lowest Cost or Target Cost?
Digital Marketing & Growth
Which Facebook Ad Bidding Strategy Should You Use - Lowest Cost or Target Cost?
Ben Heath Advanced 7y ago
Local SEO + Google My Business - How to Rank in Google Maps Tutorial
Digital Marketing & Growth
Local SEO + Google My Business - How to Rank in Google Maps Tutorial
Wes McDowell Advanced 7y ago
Digital Marketing Trends for 2019 Online Domination
Digital Marketing & Growth
Digital Marketing Trends for 2019 Online Domination
Wes McDowell Advanced 7y ago
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