How to Find Guest Blogging Sites and Easy Keyword Targets with Content Explorer

Key Takeaways

in this video I'm gonna show you two supercool tactics to find thousands of guest blogging opportunities and an extremely effective technique to find low competition keywords using content Explorer plus I'll show you one bonus tip on finding highly relevant influencers in your niche stay tuned hey everyone it's Sam o here with HFS first things first we need to talk about content explorer what is content explorer anyway content Explorer is one tool with an hf SEO toolset it's basically a mini search engine that's extremely helpful for SEO and marketers right now our content index is at about 870 million pages and we're constantly updating these metrics with fresh data plus we find about 5 million new pages each day so it's just constantly growing at this point I'm gonna stop flexing our Big Data muscles and let's just jump right into these cool SEO tactics the first hack is a way to find thousands of guest blogging sites with content explorer so first you go to the content explorer tool and then you'll type in a keyword phrase that's closely related to your industry so for example I might type in something like video marketing as a phrase match and here you can see that there are about 77,000 highly relevant results you can see that there are multiple articles from the same sites but all we need right now is a list of unique websites to guest post for so you can use this filter right here one article per domain which is going to give us only the unique domains that match our search query now we're down to about 19,000 results next you're gonna want to set one more filter and that's the highlight unlink domains filter if you click here then you can enter in your domain so I'll just type in my own personal domain money journal comm and click highlight content Explorer will then highlight only the domains that have never linked to you so in general earning backlinks from websites that have never linked yours it's gonna bring you more value than a second third or even fourth link from previously linking domains so basically the highlight unlink domains filter it's gonna save you a ton of time from pitching websites that you already have links from and that you might not actually know what so in this case I probably wouldn't pitch buffer entrepreneur content Lee top ranked blog and a few others finally you can hit the export button to get all of these results in a spreadsheet just make sure that this checkbox here is selected to only export the unlinked websites and click the start export button from here you can start pitching the different websites that are blocking about your topic now if you've never posted a single guest post before you may want to try pitching websites that aren't as high profile so that you can get some experience for fine your pitch and find what works for you you can do that by setting the domain rating filter to something with a maximum dr of around 30 and a lot of these sites are they're more likely to accept your pitch since they probably don't have hundreds of requests coming in each day like a lot of the bigger sites that you might want to write for alright so another cool way to find guest posting opportunities is to stalk the people you're constantly seeing popping up on other blogs and i'm using air quotes here on stock because i don't literally mean to stock them in that sense so the way that you do that in content explorer is by using the search operator author colon and then the name of the blogger so I'll use Christie Heinz as an example since I know that she's written about topics like social media marketing and video marketing and there are about 250 results here from here you can use the same filters as I did in the previous example so I'll set it to that one one article per domain and then use the highlight unlink domains feature with my domain and finally I'll click highlight you can then export it making sure that this checkbox is checked and we are done this works particularly well if you are a solopreneur or if you have a small team of content creators using the author search operator it's a really good trick to use because it's basically proof of results right the people you're searching for here are likely guests authors it's not like they own every blog that they write on so even if they don't have a right for us page they're clearly accepting guest blogging articles pretty cool right alright so let's move on to a really unconventional way to come up with new content ideas in this keyword research tip that I'm about to show you is a super cool way to find extremely low competition topics with high traffic potential and you're gonna love this because it's a data-driven approach with a little proof of concept okay so here's how it's done so again search for a pretty generic keyword related to your industry so I'll use gardening as an example and since we know that quality backlinks help you rank in Google and that the overall strength of a website's backlink profile can help your pages rank - we can set two filters to find low competition keywords the first filter that we're gonna set is the referring domains and we'll set it to only find results with a maximum of zero referring domains so no linking websites at all then we'll set the organic traffic filter to have a minimum of a thousand search visitors per month now when you try this you might have to play around with the numbers a little bit but since gardening is a pretty big topic and there's nearly six hundred thousand results here in the content Explorer results you know I'd say that it's a pretty good number here after we set the final filter you'll see that there are over a hundred pages that have zero referring domains and they get over a thousand search visitors per month like this one this one here one hundred and seventy one inspirational gardening quotes and sayings content Explorer shows that they get 1,400 organic search visitors each month from this post alone and if I click on the details button and then the organic keywords you can see the keywords insert positions that this page is ranking for so you'll see that they rank for garden quotes which has a search volume of 4500 and they're currently in position 5 and there's gardening quotes which has 2,700 searches per month and currently in position 6 and so on and so forth you get the point right now if you run a gardening blog then this might be a good topic to cover and I probably wouldn't take too many links or any at all tile rank these pages and to put the cherry on the top you'll see that this one has a pretty low to medium domain rating of 44 and if you keep going through this list there are a ton of really low competition keywords you can start creating content around like this one here this one ranks for a succulent care I'm not sure if I said that right but it has 90 300 searches per month and ranks in position 5 right now now when Tim showed me this hat I knew that I had to use it and I've done some pretty insane results like I've ranked on page one in Google in three days from publishing the article and I can't remember the exact numbers now but I think that page that I'm thinking of gets around five to six hundred visitors per month from like only a couple weeks in publishing with zero links now one more bonus hack if you're interested in doing some influencer marketing and prospecting so within content explorer you can actually find influencers who might be interested in the content that you're creating so if we search for a link building then you'll see that content Explorer finds over 75,000 articles related to the topic and this article looks interesting here how long does it link building take to influence rankings and since we have a ton of data here at 8 reps and some of our own unique case studies like this one on how long it takes to rank in Google basically the same topic we could probably find some influencers who be interested in our research you'll see that this post has just over 500 Twitter shares and if we click on the who tweeted button we can see all of the unique people who have shared this article on Twitter from here you can click any of the columns to sort by the tweet date the total number of tweets on the account the number of people they're following the total number of followers they have which might be interesting or the total number of Lists I'm sure we could find some pretty influential people who be interested in some unique data and share the article with them now if we go back to the search results page you can actually select a few of the articles from here too so I'll just choose these ones here for demonstration purposes and then if we scroll back to the top we can click the who tweeted selected articles button to get an even bigger list of prospects that we could then reach out to so I hope you found this SEO tutorial helpful and that you'll start using content Explorer to find some solid guest blogging opportunities and I find those low competition keywords that no keyword research tool could ever find now give me a thumbs up if you like this video and let me know in the comments which content Explorer hack you're going to try that's it for this SEO tutorial make sure to subscribe for more actionable videos like this one and all to you soon [Music]