New Way Now: Vodafone cuts gen AI deployment time to weeks with Vertex AI

*Featured in this video:* Pierguido Caironi, Head of Data Portfolio, Solutions and Innovation, at Vodafone *Executive summary:* Vodafone, a global leader in telecommunications, built a cutting-edge platform, AI Booster, on Vertex AI to fuel the company’s AI innovation. AI Booster supports more than 600 AI and machine learning models and the work of more than 3,000 data scientists, helping teams rapidly build, deploy, and scale AI projects. As a result, Vodafone has launched two successful generative AI agents: Proposal Assistant, which generates B2B bid responses in minutes instead of weeks, and Ask HR, which assists employees with HR-related questions. AI Booster has significantly accelerated Vodafone's AI development, reduced application deployment time to weeks rather than months, and improved efficiency and customer satisfaction. *Challenge:* Recognizing the transformative potential of gen AI to unlock new value, Vodafone wanted to supercharge its AI and ML capabilities at scale to drive innovation, efficiency, and customer satisfaction. *Solution:* As part of its decades-long partnership with Google Cloud, Vodafone developed AI Booster — a cutting-edge platform built on top of Vertex AI that empowers its data and development teams to rapidly build, deploy, and scale AI models and applications. With the ability to access the latest AI technologies and models, including Google’s multimodal Gemini models, AI Booster helps harness the power of gen AI for a whole new generation of use cases that will revolutionize Vodafone’s business. Already, Vodafone has launched two gen AI agents: Proposal Assistant, which generates bid responses for B2B clients in minutes instead of weeks, and Ask HR, which assists employees with finding answers and information based on HR guidelines and procedures. *Results:* AI Booster supports more than 600 AI and machine learning models and the work of more than 3,000 data scientists, cutting the time it takes to deploy gen AI applicat