How to Scale a Purpose-Driven Business (Without Losing Heart)

✎ Get free access to our vault of PDF summaries for every YouTube video here: https://believe.evancarmichael.com/the-vault ✎ Check out my NEWEST video: https://goo.gl/E0eE6m To learn more about Dr. Tiffany and her work, check out: https://www.instagram.com/drtiffanytroso https://www.youtube.com/@drtiffanytroso https://www.linkedin.com/in/drtiffanytroso/ ✎ Dr. Tiffany Troso spent 25 years as a medical oncologist at Memorial Sloan Kettering, treating thousands of women and seeing firsthand the communication gap between doctors and patients. In this live coaching session, she shares her mission to bridge that gap through her new ventures, Winning the Cancer Journey and Second Look Oncology. Tiffany explains how stress, fear, and confusion can overwhelm patients, and how better education and guidance can empower women and their families during cancer treatment. ✎ Together we walk through how she can scale her impact while staying true to her heart. Tiffany is building online courses for patients and caregivers, launching a podcast called The Empowered Patient, and writing a book that walks readers through the entire cancer journey from a physician’s perspective. She also offers concierge oncology second opinions to help families understand diagnoses, treatment options, and how to make confident choices. ✎ We explore practical strategies to grow her brand without losing authenticity—using thought leadership content, culture videos, and growth strategies on YouTube to reach more people. This session shows how a purpose-driven expert like Tiffany can combine decades of experience with systems that scale. If you’re an entrepreneur or professional with a mission, you’ll see how to lead with heart and strategy at the same time. ★ BOOKS ★ • Momentum: https://amzn.to/3kJZIAv • Build to Serve: https://amzn.to/3XZiCSg • Your One Word: https://amzn.to/3R9qVII • The Top 10 Rules for Success: https://amzn.to/3JcNZVe • 254 Confidence: https://amzn.to/3jdh9c2 ★ RECOMMENDED