How to Import Cost Data into GA4
There are big changes with GA4 data imports compared to Universal Analytics. So if you're looking at how to import cost data from non-Google ad platforms into GA4, you've come to the right place. We'll talk over the most important change which is mandatory utm parameters. Then we'll walk through the cost data import template and how to format it for a clean upload.
0:26 - New Required Parameter for Importing Anything Into GA4
1:33 - Getting a CSV File Template for Cost Data Imports to GA4
2:59 - Gathering Cost Data from Microsoft Ads
3:45 - Following the Right Format for Each Column In Your …
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Chapters (8)
0:26
New Required Parameter for Importing Anything Into GA4
1:33
Getting a CSV File Template for Cost Data Imports to GA4
2:59
Gathering Cost Data from Microsoft Ads
3:45
Following the Right Format for Each Column In Your Uploads
4:42
Finding the Report Upload Area in GA4
5:21
Mapping Fields in Uploads to the Fields in GA4
6:34
Confirming the Match Rate of Your Upload
7:46
Viewing Cost Data You’ve Imported to GA4
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