Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,226
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Which niches are easiest to get the best Facebook ad results?
Digital Marketing & Growth
Which niches are easiest to get the best Facebook ad results?
Ben Heath Intermediate 1y ago
STEAL THIS idea for your next Facebook ad!
Digital Marketing & Growth
STEAL THIS idea for your next Facebook ad!
Ben Heath Intermediate 1y ago
This is how AI is affecting the marketing world
Digital Marketing & Growth ⚡ AI Lesson
This is how AI is affecting the marketing world
Learn With Shopify Intermediate 1y ago
How I invested $100k in June as a 32 year old entrepreneur - Building in Public Day 236
Digital Marketing & Growth
How I invested $100k in June as a 32 year old entrepreneur - Building in Public Day 236
Jacky Chou from Indexsy Beginner 1y ago
Steal your competitor’s seo strategy
0:33
Digital Marketing & Growth ⚡ AI Lesson
Steal your competitor’s seo strategy
Matt Diamante Intermediate 1y ago
This SEO Tactic ENDS Procrastination
Digital Marketing & Growth
This SEO Tactic ENDS Procrastination
Matt Diggity Beginner 1y ago
I spent $60 for 2500 backlinks…. and got clapped - Building in Public Day 235
Digital Marketing & Growth
I spent $60 for 2500 backlinks…. and got clapped - Building in Public Day 235
Jacky Chou from Indexsy Intermediate 1y ago
You're Losing Millions by Ignoring This!
Digital Marketing & Growth ⚡ AI Lesson
You're Losing Millions by Ignoring This!
The Futur Beginner 1y ago
Your Facebook Ads Aren’t Growing Your Business #digitalmarketing #socialads #facebookmarketing
Digital Marketing & Growth
Your Facebook Ads Aren’t Growing Your Business #digitalmarketing #socialads #facebookmarketing
Professor Charley T Intermediate 1y ago
Day 2/30: Software Resume Roastings 🔥
Digital Marketing & Growth ⚡ AI Lesson
Day 2/30: Software Resume Roastings 🔥
Sajjaad Khader Intermediate 1y ago
Surfer SEO Review : How to Use Surfer SEO for Better Website Rankings
8:26
Digital Marketing & Growth ⚡ AI Lesson
Surfer SEO Review : How to Use Surfer SEO for Better Website Rankings
StartupWise Intermediate 1y ago
#AskCharleyT Episode 5 | Pinpointing What's Wrong With Your Ad Campaign
Digital Marketing & Growth
#AskCharleyT Episode 5 | Pinpointing What's Wrong With Your Ad Campaign
Professor Charley T Beginner 1y ago
How I Almost Ruined My SEO Career
Digital Marketing & Growth
How I Almost Ruined My SEO Career
Matt Diggity Beginner 1y ago
DMI & Aston University | University Partnership Q&A | Digital Marketing Institute
Digital Marketing & Growth
DMI & Aston University | University Partnership Q&A | Digital Marketing Institute
Digital Marketing Institute Beginner 1y ago
Digital Marketing and SEO Masterclass (for 2026)
Digital Marketing & Growth
Digital Marketing and SEO Masterclass (for 2026)
Nathan Gotch Intermediate 1y ago
DMI & East Tennessee State University | University Partnership Q&A | Digital Marketing Institute
Digital Marketing & Growth
DMI & East Tennessee State University | University Partnership Q&A | Digital Marketing Institute
Digital Marketing Institute Beginner 1y ago
Google Ads Promotion Assets
Digital Marketing & Growth
Google Ads Promotion Assets
Paid Media Pros Beginner 1y ago
What's the SECRET to Growing on TikTok?
Digital Marketing & Growth
What's the SECRET to Growing on TikTok?
HubSpot Marketing Beginner 1y ago
Conversion Rate Optimization (CRO) Explained #conversionoptimization #conversionrate
Digital Marketing & Growth
Conversion Rate Optimization (CRO) Explained #conversionoptimization #conversionrate
Semrush Beginner 1y ago
The best Facebook advertisers all do THIS! (And you can copy them!)
Digital Marketing & Growth ⚡ AI Lesson
The best Facebook advertisers all do THIS! (And you can copy them!)
Ben Heath Intermediate 1y ago
How to get someone else to run your Facebook ads for you.
Digital Marketing & Growth ⚡ AI Lesson
How to get someone else to run your Facebook ads for you.
Ben Heath Intermediate 1y ago
You can’t scale mediocre ads. Do this instead.
Digital Marketing & Growth
You can’t scale mediocre ads. Do this instead.
Ben Heath Intermediate 1y ago
Don’t confuse sales problems with ad problems.
Digital Marketing & Growth
Don’t confuse sales problems with ad problems.
Ben Heath Intermediate 1y ago
Easy trick to boost your Facebook Ad performance
Digital Marketing & Growth
Easy trick to boost your Facebook Ad performance
Ben Heath Advanced 1y ago
The Review Ad Sandwich #FacebookAds
Digital Marketing & Growth
The Review Ad Sandwich #FacebookAds
Ben Heath Intermediate 1y ago
This will ALWAYS improve your Facebook ad results - no matter what!
Digital Marketing & Growth
This will ALWAYS improve your Facebook ad results - no matter what!
Ben Heath Intermediate 1y ago
Outreach Strategy Revealed! 📧 Do We Still Seek New Partners #shorts
Digital Marketing & Growth
Outreach Strategy Revealed! 📧 Do We Still Seek New Partners #shorts
Jacky Chou from Indexsy Intermediate 1y ago
Ads getting more expensive? Here’s what to do…
Digital Marketing & Growth
Ads getting more expensive? Here’s what to do…
Ben Heath Intermediate 1y ago
Runescape and SEO Office Hours - Building in Public Day 234
Digital Marketing & Growth
Runescape and SEO Office Hours - Building in Public Day 234
Jacky Chou from Indexsy Intermediate 1y ago
Paid ads are the fastest way to scale your business.
Digital Marketing & Growth ⚡ AI Lesson
Paid ads are the fastest way to scale your business.
Ben Heath Intermediate 1y ago
Lead Magnet Strategy vs Direct to Offer - when to use which?
Digital Marketing & Growth
Lead Magnet Strategy vs Direct to Offer - when to use which?
Ben Heath Intermediate 1y ago
If your Facebook Ads are working, do this! (Don’t forget before it’s too late!)
Digital Marketing & Growth ⚡ AI Lesson
If your Facebook Ads are working, do this! (Don’t forget before it’s too late!)
Ben Heath Intermediate 1y ago
Guest Posts Safe or Scam 🚨 Beware Link Farms! #shorts
Digital Marketing & Growth
Guest Posts Safe or Scam 🚨 Beware Link Farms! #shorts
Jacky Chou from Indexsy Intermediate 1y ago
The REAL reason your Facebook ad results improve over time
Digital Marketing & Growth
The REAL reason your Facebook ad results improve over time
Ben Heath Intermediate 1y ago
Why getting started with Facebook Ads is easier than you think (and not scary!)
Digital Marketing & Growth ⚡ AI Lesson
Why getting started with Facebook Ads is easier than you think (and not scary!)
Ben Heath Beginner 1y ago
Here’s my net margins from $226.1k revenue in June - Building in Public Day 233
Digital Marketing & Growth
Here’s my net margins from $226.1k revenue in June - Building in Public Day 233
Jacky Chou from Indexsy Beginner 1y ago
Here’s how you can get more results with the same Facebook Ads budget.
Digital Marketing & Growth ⚡ AI Lesson
Here’s how you can get more results with the same Facebook Ads budget.
Ben Heath Intermediate 1y ago
Why you’re struggling to scale your Facebook Ads (not what you’d expect!)
Digital Marketing & Growth
Why you’re struggling to scale your Facebook Ads (not what you’d expect!)
Ben Heath Intermediate 1y ago
Stop Chasing ROAS - Do This Instead
Digital Marketing & Growth
Stop Chasing ROAS - Do This Instead
Professor Charley T Beginner 1y ago
Facebook Ads: Profit, Scale, and SUCCESS #digitalmarketing #socialads #facebookmarketing
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads: Profit, Scale, and SUCCESS #digitalmarketing #socialads #facebookmarketing
Professor Charley T Intermediate 1y ago
Affiliate Site Mistake You Must Avoid! 🚫 #shorts
Digital Marketing & Growth
Affiliate Site Mistake You Must Avoid! 🚫 #shorts
Jacky Chou from Indexsy Beginner 1y ago
How I Challenge the Algorithm : Tracking SEO Experiments! 🤔 #shorts
Digital Marketing & Growth
How I Challenge the Algorithm : Tracking SEO Experiments! 🤔 #shorts
Jacky Chou from Indexsy Intermediate 1y ago
How much you should spend to test new Facebook Ads
Digital Marketing & Growth
How much you should spend to test new Facebook Ads
Ben Heath Intermediate 1y ago
Runescape and SEO Office Hours - Building in Public Day 232
Digital Marketing & Growth
Runescape and SEO Office Hours - Building in Public Day 232
Jacky Chou from Indexsy Intermediate 1y ago
Boost Conversions with THESE Proven Strategies
Digital Marketing & Growth
Boost Conversions with THESE Proven Strategies
Matt Diggity Beginner 1y ago
Use these placement options to avoid wasting your ad budget!
Digital Marketing & Growth ⚡ AI Lesson
Use these placement options to avoid wasting your ad budget!
Ben Heath Intermediate 1y ago
Digital Marketing Institute | DMI - Success Stories University Partners
Digital Marketing & Growth
Digital Marketing Institute | DMI - Success Stories University Partners
Digital Marketing Institute Beginner 1y ago
Lookalike audiences are not what you think…
Digital Marketing & Growth
Lookalike audiences are not what you think…
Ben Heath Intermediate 1y ago
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Causal Inference Project Ideation
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Causal Inference Project Ideation
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Digital Marketing: Platforms, Data, and Technologies
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Digital Marketing: Platforms, Data, and Technologies
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Erstelle Stories für Instagram und Facebook in Visme
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Erstelle Stories für Instagram und Facebook in Visme
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Particle Physics: an Introduction
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