Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,579
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
INBOUND 2016: Andy Pitre  "Getting Started with Inbound Marketing and HubSpot's Free Tools"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Andy Pitre "Getting Started with Inbound Marketing and HubSpot's Free Tools"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dillon Compton "What's New In HubSpot Connect"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Dillon Compton "What's New In HubSpot Connect"
HubSpot Marketing Beginner 9y ago
SEO For Beginners 2017 | How To Rank High In Google | Freelancer.com Tutorial
Digital Marketing & Growth
SEO For Beginners 2017 | How To Rank High In Google | Freelancer.com Tutorial
Darrel Wilson Beginner 9y ago
Build An HTML5 Website With A Responsive Layout
Digital Marketing & Growth ⚡ AI Lesson
Build An HTML5 Website With A Responsive Layout
Traversy Media Beginner 9y ago
What Is A Marketing Funnel?
Digital Marketing & Growth
What Is A Marketing Funnel?
Adam Erhart Beginner 9y ago
Your Minimum Viable Funnel - The Starting Point For A Successful Sales And Marketing Funnel
Digital Marketing & Growth ⚡ AI Lesson
Your Minimum Viable Funnel - The Starting Point For A Successful Sales And Marketing Funnel
Miles Beckler Beginner 9y ago
Yoast SEO Premium: internal linking
Digital Marketing & Growth
Yoast SEO Premium: internal linking
Yoast Beginner 9y ago
Does Social Media Marketing Work? (The Who, What, When, Where, and Why)
Digital Marketing & Growth ⚡ AI Lesson
Does Social Media Marketing Work? (The Who, What, When, Where, and Why)
Adam Erhart Beginner 9y ago
INBOUND 2016: Jason Falls "Hacking the Conversation"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Jason Falls "Hacking the Conversation"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Christine Perkett "How To Use PR, Branding and Positioning to Take on Goliath"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Christine Perkett "How To Use PR, Branding and Positioning to Take on Goliath"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Luke Summerfield "Growth- Driven Design"
Digital Marketing & Growth
INBOUND 2016: Luke Summerfield "Growth- Driven Design"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Heather Hansen O'Neill - "Fear: The #1 Killer of Sales"
Digital Marketing & Growth
INBOUND 2016: Heather Hansen O'Neill - "Fear: The #1 Killer of Sales"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Matthew Barby - "How to Suck at SEO & Drive Your Business into the Ground"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Matthew Barby - "How to Suck at SEO & Drive Your Business into the Ground"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dr. Leon Segal - "Today is a Prototype for Tomorrow"
Digital Marketing & Growth
INBOUND 2016: Dr. Leon Segal - "Today is a Prototype for Tomorrow"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Nick Salvatoriello "Chaos Under Control: How To Organize a Messy Contacts Database"
Digital Marketing & Growth
INBOUND 2016: Nick Salvatoriello "Chaos Under Control: How To Organize a Messy Contacts Database"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Susannah Morris "How To Run Marketing As A Team of One (and Still Crush Your Goals)
Digital Marketing & Growth
INBOUND 2016: Susannah Morris "How To Run Marketing As A Team of One (and Still Crush Your Goals)
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Peep Laja "How to Figure Out What Really Makes Your Website Work For You"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Peep Laja "How to Figure Out What Really Makes Your Website Work For You"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dawn Poulos "How Sales Teams Should Leverage Data for Strategic Storytelling"
Digital Marketing & Growth
INBOUND 2016: Dawn Poulos "How Sales Teams Should Leverage Data for Strategic Storytelling"
HubSpot Marketing Beginner 9y ago
Blair Enns "Price the Client Not the Job"
Digital Marketing & Growth
Blair Enns "Price the Client Not the Job"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Mark Organ - "Advocate-Driven Inbound"
Digital Marketing & Growth
INBOUND 2016: Mark Organ - "Advocate-Driven Inbound"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Matt Sunshine "How To Find and Keep The Best Sales Reps"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Matt Sunshine "How To Find and Keep The Best Sales Reps"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Rebecca Lieb "Global Content Strategy- This is Gonna Be Big"
Digital Marketing & Growth
INBOUND 2016: Rebecca Lieb "Global Content Strategy- This is Gonna Be Big"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Shama Hyder - "Momentum: How to Propel Your Marketing..."
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Shama Hyder - "Momentum: How to Propel Your Marketing..."
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Carrie Kerpin "The Trick to Improving Content ROI: Make Your Content 3D"
Digital Marketing & Growth
INBOUND 2016: Carrie Kerpin "The Trick to Improving Content ROI: Make Your Content 3D"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Scott Meyer "Own Your Niche: An Agency Content Model"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Scott Meyer "Own Your Niche: An Agency Content Model"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Anese Cavanaugh - "Showing Up for Leadership: Your Presence is Your Impact"
Digital Marketing & Growth
INBOUND 2016: Anese Cavanaugh - "Showing Up for Leadership: Your Presence is Your Impact"
HubSpot Marketing Beginner 9y ago
INBOUND 2016 5-Minute Sessions: Rand Fishkin
Digital Marketing & Growth
INBOUND 2016 5-Minute Sessions: Rand Fishkin
HubSpot Marketing Beginner 9y ago
INBOUND 2016 5-Minute Sessions: Nancy Harhut
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016 5-Minute Sessions: Nancy Harhut
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Natalie Burke "Completing the Bridge to Nowhere: Beyond Diversity and Inclusion"
Digital Marketing & Growth
INBOUND 2016: Natalie Burke "Completing the Bridge to Nowhere: Beyond Diversity and Inclusion"
HubSpot Marketing Beginner 9y ago
Tom Shapiro "Using Neuroscience to Optimize the Customer Acquisition Process"
Digital Marketing & Growth
Tom Shapiro "Using Neuroscience to Optimize the Customer Acquisition Process"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Sean Ford "Marketing Myopia: Know the Signs, Get the Cure"
Digital Marketing & Growth
INBOUND 2016: Sean Ford "Marketing Myopia: Know the Signs, Get the Cure"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Sheldon Monteiro - "Rise of the CMTO"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Sheldon Monteiro - "Rise of the CMTO"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Linda Swindling - "Ask Outrageously!  Mastering High-Stakes Negotiation"
Digital Marketing & Growth
INBOUND 2016: Linda Swindling - "Ask Outrageously! Mastering High-Stakes Negotiation"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Jill Rowley - "One Team, One Goal"
Digital Marketing & Growth
INBOUND 2016: Jill Rowley - "One Team, One Goal"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Adam Steinhardt "How To Transform Your Ecosystem into an Inbound Sales Powerhouse"
Digital Marketing & Growth
INBOUND 2016: Adam Steinhardt "How To Transform Your Ecosystem into an Inbound Sales Powerhouse"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: George Thomas - "How to be World-Class at HubSpot in 60 Days"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: George Thomas - "How to be World-Class at HubSpot in 60 Days"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Rosalia Cefalu "You're Starting a Sales Enablement Team: Now What?"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Rosalia Cefalu "You're Starting a Sales Enablement Team: Now What?"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Anna Perko + Ari Plaut "Turning Insights into Action: How to Use HubSpot Reporting"
Digital Marketing & Growth
INBOUND 2016: Anna Perko + Ari Plaut "Turning Insights into Action: How to Use HubSpot Reporting"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Kyle Lacy "You Can't Growth Hack Your Way to Success"
Digital Marketing & Growth
INBOUND 2016: Kyle Lacy "You Can't Growth Hack Your Way to Success"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Debbie Farese "How to 'Hire Up' "
Digital Marketing & Growth
INBOUND 2016: Debbie Farese "How to 'Hire Up' "
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Kareem Taylor - "Why You Should Be Mentoring"
Digital Marketing & Growth
INBOUND 2016: Kareem Taylor - "Why You Should Be Mentoring"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Paul Roetzer "Origins of the Marketing Intelligence Engine"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Paul Roetzer "Origins of the Marketing Intelligence Engine"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Bret Peters "Creating a Multi-Lingual Email Subscription Experience"
Digital Marketing & Growth
INBOUND 2016: Bret Peters "Creating a Multi-Lingual Email Subscription Experience"
HubSpot Marketing Beginner 9y ago
INBOUND 2016 5-Minute Sessions: Amina Moreau
Digital Marketing & Growth
INBOUND 2016 5-Minute Sessions: Amina Moreau
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Zach Robbins - "The Future of Virtual Reality and the Web"
Digital Marketing & Growth
INBOUND 2016: Zach Robbins - "The Future of Virtual Reality and the Web"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Chelsea Hunersen "Less is More: How to do Better Social with Less Content"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Chelsea Hunersen "Less is More: How to do Better Social with Less Content"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Alison Elworthy "Your Co's Operating System: Innovation Killer or Secret Weapon?"
Digital Marketing & Growth
INBOUND 2016: Alison Elworthy "Your Co's Operating System: Innovation Killer or Secret Weapon?"
HubSpot Marketing Beginner 9y ago
Jeff Hoffman "Why You're Using LinkedIn Wrong and Other Social Selling Secrets"
Digital Marketing & Growth
Jeff Hoffman "Why You're Using LinkedIn Wrong and Other Social Selling Secrets"
HubSpot Marketing Beginner 9y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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An Introduction to Digital Marketing and Digital Strategy
📚 Coursera Course ↗
Self-paced
An Introduction to Digital Marketing and Digital Strategy
Opens on Coursera ↗
Stock Trading: Systems, Strategy & Risk Control
📚 Coursera Course ↗
Self-paced
Stock Trading: Systems, Strategy & Risk Control
Opens on Coursera ↗
Search Engine Optimization (SEO) with Squarespace
📚 Coursera Course ↗
Self-paced
Search Engine Optimization (SEO) with Squarespace
Opens on Coursera ↗
Liability and Legal Responsibility in Business
📚 Coursera Course ↗
Self-paced
Liability and Legal Responsibility in Business
Opens on Coursera ↗
Attract and Engage Customers with Digital Marketing
📚 Coursera Course ↗
Self-paced
Attract and Engage Customers with Digital Marketing
Opens on Coursera ↗
Affiliate Marketing Course
📚 Coursera Course ↗
Self-paced
Affiliate Marketing Course
Opens on Coursera ↗