Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3,045
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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When You Just CAN'T Motivate Yourself to Study, Consider This - College Info Geek
Copywriting & Content Strategy
When You Just CAN'T Motivate Yourself to Study, Consider This - College Info Geek
Thomas Frank Intermediate 10y ago
How I Organize My Notes, Homework, and School Files - College Info Geek
Copywriting & Content Strategy
How I Organize My Notes, Homework, and School Files - College Info Geek
Thomas Frank Intermediate 10y ago
Football physics: The "impossible" free kick - Erez Garty
Copywriting & Content Strategy
Football physics: The "impossible" free kick - Erez Garty
TED-Ed Intermediate 10y ago
The Behaviour Tree AI of Halo 2 | AI and Games #09
Copywriting & Content Strategy
The Behaviour Tree AI of Halo 2 | AI and Games #09
AI and Games Beginner 11y ago
How do geckos defy gravity? - Eleanor Nelsen
Copywriting & Content Strategy
How do geckos defy gravity? - Eleanor Nelsen
TED-Ed Intermediate 11y ago
The scariest chart in America
Copywriting & Content Strategy
The scariest chart in America
Vox Intermediate 11y ago
The anatomy of Taylor Swift’s “Style”
Copywriting & Content Strategy
The anatomy of Taylor Swift’s “Style”
Vox Beginner 11y ago
Inverting the signal with a transistor | Digital electronics (9 of 10)
Copywriting & Content Strategy
Inverting the signal with a transistor | Digital electronics (9 of 10)
Ben Eater Intermediate 11y ago
Using a transistor to solve our problem | Digital electronics (8 of 10)
Copywriting & Content Strategy
Using a transistor to solve our problem | Digital electronics (8 of 10)
Ben Eater Intermediate 11y ago
MozCon 2012 - 09 - Mike King - Social Tools & Data Mining: Making a Case for Content Strategy
Copywriting & Content Strategy
MozCon 2012 - 09 - Mike King - Social Tools & Data Mining: Making a Case for Content Strategy
Moz Intermediate 11y ago
MozCon 2011 - 08 - Ian Lurie - Content Strategy: What Works (and What Doesn't)
Copywriting & Content Strategy
MozCon 2011 - 08 - Ian Lurie - Content Strategy: What Works (and What Doesn't)
Moz Intermediate 11y ago
Frank Kern | Frank Kern
Copywriting & Content Strategy
Frank Kern | Frank Kern
Frank Kern Intermediate 11y ago
Get Started in UX
Copywriting & Content Strategy
Get Started in UX
UX Mastery Beginner 11y ago
Raspberry pi with Python for Robotics 2 - Motor Control
Copywriting & Content Strategy
Raspberry pi with Python for Robotics 2 - Motor Control
sentdex Intermediate 12y ago
Build Your Own Supercomputer 6 - Copying Master Node
Copywriting & Content Strategy
Build Your Own Supercomputer 6 - Copying Master Node
sentdex Intermediate 12y ago
How To Write Headlines That Get Shared: Interview With Syed Balkhi
Copywriting & Content Strategy
How To Write Headlines That Get Shared: Interview With Syed Balkhi
Search Engine Journal Intermediate 12y ago
A Clever Copywriter Direct-Response Marketing Example
3:39
Copywriting & Content Strategy ⚡ AI Lesson
A Clever Copywriter Direct-Response Marketing Example
Planet Perry Intermediate 12y ago
David Ogilvy talks Direct Response Advertising
6:59
Copywriting & Content Strategy ⚡ AI Lesson
David Ogilvy talks Direct Response Advertising
Christian Asare Intermediate 12y ago
Improving Bid Management and Real Time Bidding: Interview With Marc Poirier
Copywriting & Content Strategy ⚡ AI Lesson
Improving Bid Management and Real Time Bidding: Interview With Marc Poirier
Search Engine Journal Beginner 12y ago
Generating Good Search Terms - Modifying Search for Better Results
Copywriting & Content Strategy ⚡ AI Lesson
Generating Good Search Terms - Modifying Search for Better Results
Search Engine Ranking & Optimization Tips Advanced 12y ago
Design With Soul: Battling The Ecommerce Blues at UX Australia
Copywriting & Content Strategy
Design With Soul: Battling The Ecommerce Blues at UX Australia
UX Mastery Intermediate 12y ago
Reason and Persuasion: Thinking Through Three Dialogues By Plato with John Holbo
Copywriting & Content Strategy
Reason and Persuasion: Thinking Through Three Dialogues By Plato with John Holbo
Coursera Beginner 12y ago
Tips for Writing E-mail Subject Lines
4:42
Copywriting & Content Strategy ⚡ AI Lesson
Tips for Writing E-mail Subject Lines
Unbounce Advanced 12y ago
Pat's Let Go Day Celebration! (Live Stream Replay from June 17, 2013)
Copywriting & Content Strategy
Pat's Let Go Day Celebration! (Live Stream Replay from June 17, 2013)
Pat Flynn Advanced 12y ago
Self-Discipline Advice from a Roman Emperor - College Info Geek
Copywriting & Content Strategy
Self-Discipline Advice from a Roman Emperor - College Info Geek
Thomas Frank Intermediate 10y ago
Class Schedule Advice: Dropping a Course - College Info Geek
Copywriting & Content Strategy
Class Schedule Advice: Dropping a Course - College Info Geek
Thomas Frank Beginner 10y ago
How to Deal with Student Burnout - College Info Geek
Copywriting & Content Strategy
How to Deal with Student Burnout - College Info Geek
Thomas Frank Intermediate 10y ago
10 Japanese Learning Resources - Accelerated Japanese Challenge Day 1
Copywriting & Content Strategy
10 Japanese Learning Resources - Accelerated Japanese Challenge Day 1
Thomas Frank Beginner 11y ago
10 Ways to Avoid Making Stupid Mistakes on Exams - College Info Geek
Copywriting & Content Strategy
10 Ways to Avoid Making Stupid Mistakes on Exams - College Info Geek
Thomas Frank Intermediate 11y ago
Your Brain is a Library of "Stuff That Works" - College Info Geek
Copywriting & Content Strategy
Your Brain is a Library of "Stuff That Works" - College Info Geek
Thomas Frank Beginner 11y ago
3 Books Every Student Should Read - College Info Geek
Copywriting & Content Strategy
3 Books Every Student Should Read - College Info Geek
Thomas Frank Intermediate 11y ago
5 Ways to Build Focus and Concentration - College Info Geek
Copywriting & Content Strategy
5 Ways to Build Focus and Concentration - College Info Geek
Thomas Frank Intermediate 11y ago
The Impossible List: My Favorite Goal-Tracking Tool - College Info Geek
Copywriting & Content Strategy
The Impossible List: My Favorite Goal-Tracking Tool - College Info Geek
Thomas Frank Beginner 11y ago
How to Graduate on Time - College Info Geek
Copywriting & Content Strategy
How to Graduate on Time - College Info Geek
Thomas Frank Intermediate 11y ago
Connecting to a mystery signal | Digital electronics (4 of 10)
Copywriting & Content Strategy
Connecting to a mystery signal | Digital electronics (4 of 10)
Ben Eater Intermediate 11y ago
Obama on the state of the world: the extended Vox conversation
Copywriting & Content Strategy ⚡ AI Lesson
Obama on the state of the world: the extended Vox conversation
Vox Intermediate 11y ago
Welcome to Vox
Copywriting & Content Strategy
Welcome to Vox
Vox Intermediate 11y ago
The 6 most important sentences from Obama's State of the Union
Copywriting & Content Strategy
The 6 most important sentences from Obama's State of the Union
Vox Intermediate 11y ago
10 Steps to Earning Awesome Grades (While Studying Less)
Copywriting & Content Strategy
10 Steps to Earning Awesome Grades (While Studying Less)
Thomas Frank Intermediate 11y ago
Want to be an activist? Start with your toys - McKenna Pope
Copywriting & Content Strategy
Want to be an activist? Start with your toys - McKenna Pope
TED-Ed Beginner 12y ago
Getting Your Content Shared On Social Media: Interview With David Zheng At Pubcon 2013
Copywriting & Content Strategy
Getting Your Content Shared On Social Media: Interview With David Zheng At Pubcon 2013
Search Engine Journal Intermediate 12y ago
Driving Results With Visual Content: Interview With Krista Neher
Copywriting & Content Strategy ⚡ AI Lesson
Driving Results With Visual Content: Interview With Krista Neher
Search Engine Journal Beginner 12y ago
How To Hire An SEO Expert: Interview With Peter Leshaw At Pubcon 2013
Copywriting & Content Strategy ⚡ AI Lesson
How To Hire An SEO Expert: Interview With Peter Leshaw At Pubcon 2013
Search Engine Journal Intermediate 12y ago
Demand a fair trade cell phone - Bandi Mbubi
Copywriting & Content Strategy
Demand a fair trade cell phone - Bandi Mbubi
TED-Ed Intermediate 12y ago
Mike Grehan from ClickZ & Search Engine Watch Talks Content Creation
Copywriting & Content Strategy
Mike Grehan from ClickZ & Search Engine Watch Talks Content Creation
Search Engine Journal Intermediate 12y ago
Kevin Hill of EnviroSafetyProducts.com Talks Content Creation
Copywriting & Content Strategy
Kevin Hill of EnviroSafetyProducts.com Talks Content Creation
Search Engine Journal Intermediate 12y ago
The science behind a climate headline - Rachel Pike
Copywriting & Content Strategy
The science behind a climate headline - Rachel Pike
TED-Ed Intermediate 12y ago
Why democracy matters - Rory Stewart
Copywriting & Content Strategy
Why democracy matters - Rory Stewart
TED-Ed Intermediate 12y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Social Media Storytelling: Videos for Instagram & YouTube
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Self-paced
Social Media Storytelling: Videos for Instagram & YouTube
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Geospatial Analysis with ArcGIS
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Geospatial Analysis with ArcGIS
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Storytelling und Einflussnahme: effektive Kommunikation
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Self-paced
Storytelling und Einflussnahme: effektive Kommunikation
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Create a Promotional Video using Canva
📚 Coursera Course ↗
Self-paced
Create a Promotional Video using Canva
Opens on Coursera ↗
Map Buyer Journey
📚 Coursera Course ↗
Self-paced
Map Buyer Journey
Opens on Coursera ↗
Emotional Intelligence in the Workplace
📚 Coursera Course ↗
Self-paced
Emotional Intelligence in the Workplace
Opens on Coursera ↗