Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,227
lessons
Skills in this topic
View full skill map →
Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Videos 4,127 Reads 100
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
The Truth About Being Famous...
Copywriting & Content Strategy
The Truth About Being Famous...
Dan Lok Beginner 6y ago
10 Industries Booming Due To The Coronavirus
Copywriting & Content Strategy
10 Industries Booming Due To The Coronavirus
Dan Lok Beginner 6y ago
Copywriting Tutorial: How To Write The Headlines That Don’t SUCK
Copywriting & Content Strategy
Copywriting Tutorial: How To Write The Headlines That Don’t SUCK
Alex Cattoni Beginner 6y ago
5 JUICY Market Research Tips For Copywriters (#4 = 🤯)
Copywriting & Content Strategy
5 JUICY Market Research Tips For Copywriters (#4 = 🤯)
Alex Cattoni Beginner 6y ago
What Is Direct Response Copywriting? (How To Get Started And What To Charge)
13:51
Copywriting & Content Strategy ⚡ AI Lesson
What Is Direct Response Copywriting? (How To Get Started And What To Charge)
John Crestani Beginner 6y ago
A level Business Revision - Globalisation
Copywriting & Content Strategy
A level Business Revision - Globalisation
TakingTheBiz Beginner 6y ago
A level Business Revision - Global Marketing
Copywriting & Content Strategy
A level Business Revision - Global Marketing
TakingTheBiz Beginner 6y ago
How To Create An Affiliate Marketing Website For Beginners🔥 [MAKE MONEY ONLINE]🔥
Copywriting & Content Strategy ⚡ AI Lesson
How To Create An Affiliate Marketing Website For Beginners🔥 [MAKE MONEY ONLINE]🔥
Darrel Wilson Beginner 6y ago
Copywriting and Content Creation - Reciprocity Industries
Copywriting & Content Strategy
Copywriting and Content Creation - Reciprocity Industries
Reciprocity Industries Beginner 6y ago
My First Self Published Book Sold Out! Thank you.
Copywriting & Content Strategy ⚡ AI Lesson
My First Self Published Book Sold Out! Thank you.
The Futur Beginner 6y ago
What To Do When You Don’t Know What To Do
Copywriting & Content Strategy
What To Do When You Don’t Know What To Do
Dan Lok Beginner 6y ago
Get Fluent With 1 Trick - Become A Confident English Speaker With This Simple Practice Trick
Copywriting & Content Strategy
Get Fluent With 1 Trick - Become A Confident English Speaker With This Simple Practice Trick
Dan Lok Beginner 6y ago
How To Get A Job That Pays Well (With No Experience)
Copywriting & Content Strategy
How To Get A Job That Pays Well (With No Experience)
Dan Lok Beginner 6y ago
10 Habits Of Highly Successful People
Copywriting & Content Strategy
10 Habits Of Highly Successful People
Dan Lok Beginner 6y ago
Why Cash Flow Is More Important Than Revenue
Copywriting & Content Strategy
Why Cash Flow Is More Important Than Revenue
Dan Lok Beginner 6y ago
When Nothing Seems To Be Going Your Way - WATCH THIS
Copywriting & Content Strategy
When Nothing Seems To Be Going Your Way - WATCH THIS
Dan Lok Beginner 6y ago
The One Habit That Will Make You Poor Forever
Copywriting & Content Strategy
The One Habit That Will Make You Poor Forever
Dan Lok Beginner 6y ago
5 Skills You Should Learn During Lockdown
Copywriting & Content Strategy
5 Skills You Should Learn During Lockdown
Dan Lok Beginner 6y ago
#1 Secret To Motivating Your Team
Copywriting & Content Strategy
#1 Secret To Motivating Your Team
Dan Lok Beginner 6y ago
How McDonald’s Really Makes Their Money (It's Not What You Think)
Copywriting & Content Strategy
How McDonald’s Really Makes Their Money (It's Not What You Think)
Dan Lok Beginner 6y ago
How To Turn Your Adversity Into Opportunity
Copywriting & Content Strategy
How To Turn Your Adversity Into Opportunity
Dan Lok Beginner 6y ago
Focus On Yourself And Not Others... (You Need To Hear This)
Copywriting & Content Strategy
Focus On Yourself And Not Others... (You Need To Hear This)
Dan Lok Beginner 6y ago
Why You Need To Be Impatient With Your Skills
Copywriting & Content Strategy
Why You Need To Be Impatient With Your Skills
Dan Lok Beginner 6y ago
Should You Trust Your Gut In Business?
Copywriting & Content Strategy
Should You Trust Your Gut In Business?
Dan Lok Beginner 6y ago
Are Rich People Happy?
Copywriting & Content Strategy
Are Rich People Happy?
Dan Lok Beginner 6y ago
The Truth About Wealth Creation (You Need To Hear This)
Copywriting & Content Strategy
The Truth About Wealth Creation (You Need To Hear This)
Dan Lok Beginner 6y ago
6 Tips To Work From Home In 2020
Copywriting & Content Strategy ⚡ AI Lesson
6 Tips To Work From Home In 2020
Alex Cattoni Beginner 6y ago
Free Freelancing Training: How To Get Copywriting Clients As The World Slows Down
Copywriting & Content Strategy
Free Freelancing Training: How To Get Copywriting Clients As The World Slows Down
Alex Cattoni Beginner 6y ago
5 Copywriting Courses For Beginners To IGNITE Your Business & Conversions
Copywriting & Content Strategy
5 Copywriting Courses For Beginners To IGNITE Your Business & Conversions
Alex Cattoni Beginner 6y ago
How To Become A Successful Artist
Copywriting & Content Strategy
How To Become A Successful Artist
Dan Lok Beginner 6y ago
How I Improved My Reading Speed
Copywriting & Content Strategy
How I Improved My Reading Speed
Dan Lok Beginner 6y ago
3 Reasons People Aren't Reading Your Emails
Copywriting & Content Strategy
3 Reasons People Aren't Reading Your Emails
Dan Lok Beginner 6y ago
Most Profitable Way To Charge For Your Copywriting Services
Copywriting & Content Strategy
Most Profitable Way To Charge For Your Copywriting Services
Dan Lok Beginner 6y ago
How To Write Your First Book
Copywriting & Content Strategy
How To Write Your First Book
Dan Lok Beginner 6y ago
How To Prepare A BOSS Copywriter Portfolio & Get More YESSES! 👑
Copywriting & Content Strategy
How To Prepare A BOSS Copywriter Portfolio & Get More YESSES! 👑
Alex Cattoni Beginner 6y ago
Edexcel A level Business - 12 Mark Questions
Copywriting & Content Strategy
Edexcel A level Business - 12 Mark Questions
TakingTheBiz Beginner 6y ago
A level Business Revision - Entering International Markets
Copywriting & Content Strategy
A level Business Revision - Entering International Markets
TakingTheBiz Beginner 6y ago
How To Become A Copywriter (With No Degree?)
Copywriting & Content Strategy
How To Become A Copywriter (With No Degree?)
Dan Lok Beginner 6y ago
Does A Copywriter Need To Be A Web Designer?
Copywriting & Content Strategy
Does A Copywriter Need To Be A Web Designer?
Dan Lok Beginner 6y ago
A level Business Revision - Emerging Economies
Copywriting & Content Strategy
A level Business Revision - Emerging Economies
TakingTheBiz Beginner 6y ago
What Are The Most In-Demand Areas Of Copywriting Right Now?
Copywriting & Content Strategy
What Are The Most In-Demand Areas Of Copywriting Right Now?
Dan Lok Beginner 6y ago
The 5 Biggest Customer Objections & How To SMASH Them With Killer Copywriting
Copywriting & Content Strategy
The 5 Biggest Customer Objections & How To SMASH Them With Killer Copywriting
Alex Cattoni Beginner 6y ago
A level Business Hot Topics!
Copywriting & Content Strategy
A level Business Hot Topics!
TakingTheBiz Beginner 6y ago
How Long Does It Take To Master High-Ticket Closing?
Copywriting & Content Strategy
How Long Does It Take To Master High-Ticket Closing?
Dan Lok Beginner 6y ago
Why Hashtags SUCK & 4 Other Social Media Scandals
Copywriting & Content Strategy
Why Hashtags SUCK & 4 Other Social Media Scandals
Alex Cattoni Beginner 6y ago
Should You Diversify Your Portfolio?
Copywriting & Content Strategy
Should You Diversify Your Portfolio?
Dan Lok Beginner 6y ago
6 Money Traps To Avoid In Your 30's
Copywriting & Content Strategy
6 Money Traps To Avoid In Your 30's
Dan Lok Beginner 6y ago
Are You A Cash Flow Investor Or A Capital Gain Investor? (Know The Difference)
Copywriting & Content Strategy
Are You A Cash Flow Investor Or A Capital Gain Investor? (Know The Difference)
Dan Lok Beginner 6y ago
📚 Continue on Coursera External links · Free to audit
1 / 3 View all →
Esports Teams and Professional Players
📚 External: Coursera ↗
Self-paced
Esports Teams and Professional Players
Opens on Coursera ↗
ERPO: A Civil Approach to Gun Violence Prevention Teach-Out
📚 External: Coursera ↗
Self-paced
ERPO: A Civil Approach to Gun Violence Prevention Teach-Out
Opens on Coursera ↗
Writing in First Person Point of View
📚 External: Coursera ↗
Self-paced
Writing in First Person Point of View
Opens on Coursera ↗
English for Common Interactions in the Workplace: Basic Level
📚 External: Coursera ↗
Self-paced
English for Common Interactions in the Workplace: Basic Level
Opens on Coursera ↗
Attitude Development for Personal and Career Success
📚 External: Coursera ↗
Self-paced
Attitude Development for Personal and Career Success
Opens on Coursera ↗
Using AI & ChatGPT for Content: Research & Planning
📚 External: Coursera ↗
Self-paced
Using AI & ChatGPT for Content: Research & Planning
Opens on Coursera ↗