My SIMPLE process for writing short-form video scripts.

Read to the end for a bonus tip 😜👇⁠ ⁠ 1️⃣ Figure Out The HOOK First⁠ ⁠ Without a good hook, nothing else matters. Period. ⁠ ⁠ Ask yourself: what would make a person want to stop and watch this video?⁠ ⁠ This should involve some research! Don’t just guess (“I think people might like this...”) ⁠ ⁠ Get online and see what kinds of headlines & hooks are getting high engagement online.⁠ ⁠ Brainstorm ways you can piggyback on those concepts with your content. ⁠ ⁠ 2️⃣ Deliver Value QUICK⁠ ⁠ Keep the first 3 seconds juicyyyyy 💦 ⁠ ⁠ No intro or lengthy explanation is needed... ⁠ ⁠ Get straight to the point and give the people what they want (or they’ll keep scrolling). ⁠ ⁠ 3️⃣ Write An Outline (NOT A SCRIPT)⁠ ⁠ Plot twist lol 😆 I don’t actually recommend you write a word-for-word script for short-form videos. ⁠ ⁠ While I DO think it’s a good idea for long-form videos, we need to remember that short-form video is very different...⁠ ⁠ The whole point of short-form video is to give your audience small, bite-sized clips of value & personality. ⁠ ⁠ So that they feel connected to you and want to consume more of your content. ⁠ ⁠ It’s really hard to create that sense of intimacy and connection if you’re reading verbatim from a script 🤖 🚫 ⁠ ⁠ Instead, I recommend that you map out a few main talking points. ⁠ ⁠ And use that to prevent you from getting off-topic or rambling. ⁠ ⁠ BONUS TIP 👉 don’t try to cram too much into one video. ⁠ ⁠ The best short-form videos are SHORT (like 30 seconds or less 👀).⁠ ⁠ So if you have a whole bunch of information to share, think about how you can split that info up into separate videos with their own hooks. ⁠ ⁠ DROP ME SOME 🔥🔥🔥 IF THIS WAS HELPFUL 👇⁠ ⁠ Want more on writing hooks and creating videos? Comment below and let me know what you need help with! ⏬