Long vs short email… one had 37.5% more clicks

What This 37.5% Click-Through Split Test Reveals About Email Marketing Best Practices 🚨 FREE Email Storytelling Workshop. Register here: http://go.copyposse.com/ytd-1015 ✨ Learn how to turn everyday stories into emails that sell — without sounding salesy, pushy, or robotic. Join my FREE Email Storytelling Workshop here: http://go.copyposse.com/ytd-1015 Ever wonder if your emails are too long... or too short? 🤔 In this video, I reveal the surprising results of a real-life email A/B test where one short, click-magnet style email outperformed a long storytelling email by 37.5%. BUT WAIT!! Before you ditch long-form emails forever… there’s a twist you need to hear… You’ll learn exactly when to use long storytelling emails to build trust, loyalty, and sales – and when short, curiosity-driven emails will get you faster clicks and conversions. This video will help you stop guessing and finally understand what works BEST for your audience and goals. *** WHAT’S IN THIS VIDEO 👇 ✅ The real reason short emails sometimes get more clicks (and when they don’t) ✅ Why storytelling emails still outperform in long-term sales and brand building ✅ How to know whether your next email should be long or short ✅ The simple mindset shift that makes both email styles work together ✅ Real-world email marketing examples you can copy for your own campaigns TIMESTAMPS 👇 00:00 Introduction 00:35 What I Tested (and why) 01:17 The Results 02:06 Side-by-side Copy Comparison 03:19 Why The Short Email Won 05:40 The BIG Lesson 06:39 How To Get Better At Writing Storytelling Emails *** 🎥 OTHER VIDEOS YOU MIGHT LIKE: https://www.youtube.com/watch?v=BNpxNFGx7fY&list=PL56Rdybt5tTSCym5jo410eGQGsQTuxnZI https://youtu.be/v_YQ5M3MEro?list=PL56Rdybt5tTQJNtkHwc6LprEuBsKehGOr https://youtu.be/OZAotFm4C20?list=PL56Rdybt5tTSCym5jo410eGQGsQTuxnZI *** ⚡️ WHO IS ALEX CATTONI & THE COPY POSSE? Information is cheap. Insights are invaluable. Subscribe to get my “show, don’t tell” marketing, branding an