LinkedIn Follower Ads

Paid Media Pros · Intermediate ·📣 Digital Marketing & Growth ·3mo ago
LinkedIn Follower Ads are a dynamic ad format. This means they can be customized to be more personal to the person viewing the ad. Follower Ads may also show to people who already follow your LinkedIn Page so you have to be careful with who you are excluding. This video will show you which campaign objectives can run follower ads, the limitations with your ad copy, and how to make sure your ads only show to people who don't already follower your Page. 0:31 - Checking Permissions for Follower Ads 0:52 - Creating a New Follower Ad Campaign 1:06 - Campaign Objectives Compatible with Follower Ad…
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Chapters (8)

0:31 Checking Permissions for Follower Ads
0:52 Creating a New Follower Ad Campaign
1:06 Campaign Objectives Compatible with Follower Ads
2:29 Placements Excluded from Targeting
2:47 Bidding Strategies with Follower Ads
3:49 Conversion Tracking with Follower Ads
4:18 Creating a Follower Ad
7:12 How to Exclude Existing Followers of Your Company Page
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