Google Ads Call Campaigns
Google call ads are a way for business to push more phone calls on mobile devices instead of visits to your website. Google does offer some options here so you don't have to make this a pure "call-only" campaign. Advertisers will have the options to add URLs, headlines, and descriptions to test out a variety of different options, but still have calls be the main focus. This video will cover call conversion tracking in Google Ads, how to set up a call campaign, and how to gain deeper insights into the value of these calls with Google's call reporting.
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Chapters (7)
1:20
Setting Up Call Conversion Tracking in Google Ads
3:35
Creating a Call Campaign from Scratch
4:51
Overview of Campaign Settings for Call Campaigns
6:01
Creating Your Keywords and Ads for Call Campaigns on Google
8:40
Customizing Columns for Call Campaigns
9:16
How to Activate Call Reporting in Google Ads
10:31
What Can You Find in Detailed Call Reports
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