Don’t Launch Your Lead Magnet Unless You Can Handle These 3 Things!
Skills:
Email Marketing90%
Join the Income School Insiders group and get my free guide "How to Build a Sign-Up Page That Actually Gets People to Subscribe": https://incomeschool.com/sign-up-for-income-school-insiders/
If you're still just tossing out freebies hoping people stick around, you're missing the magic. A lead magnet is just the bait—the real value comes from what you send after someone signs up. In this video, I break down a simple but powerful 3-email sequence that builds connection, delivers value, and gets people excited to engage with you further.
I use Brevo for email lists. So if you don't have one yet, check out Brevo. They give you the most capability for the least cost of anyone I've ever used. https://get.brevo.com/asy86uwy4u1m
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#blogging #contentmarketing #contentcreator #EmailMarketing #LeadMagnet #OnlineBusinessTips #ListBuilding #EmailStrategy
Timestamps:
00:00: The real value is in the emails, not just the lead magnet
00:35: The 3-email welcome sequence overview
01:12: Email #1 – Deliver the freebie + set tone and expectations
04:43: Email #2 – Provide a quick win to build trust
07:05: Email #3 – Invite subscribers to take a deeper step
08:36: Transitioning into your regular newsletter
09:14: Bonus tip: How to improve your signup landing page
10:30: What's coming next in the series
Project 24 is our membership program that teaches you how to work toward replacing your current income with income from websites and YouTube channels in 24 months.
Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Projec
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