2025 SEO Year in Review: Preparing for Google’s 2026 AI Search | Dec 2025 SEO Update

Is your site ready for the shift from ranking to retrieval? Join Carolyn Shelby and Alex Moss for the 2025 SEO Year-in-Review and a deep dive into the December Google Core Update. Topics: 00:00 - Introduction 03:28 - 2025 SEO year in review 22:17 - Google brings Gemini 3 to Search’s AI Mode​ 26:20 - Google ads in AI Mode results in the wild 28:29 - Mueller: Background video loading unlikely to affect SEO 29:52 - Leak confirms OpenAI is preparing ads on ChatGPT for public roll out 32:30 - OpenAI declares ‘code red’ to improve ChatGPT amid Google competition 34:24 - Google officially tests blending AI Mode into AI Overviews 36:13 - Google adds LLMs.txt to Search Developer Docs Portal 38:47 - Search Console introduces new AI-powered configuration 40:03 - Introducing social channels in Search Console​ 42:48 - Supporting the web with new features and partnerships 47:37 - Shopify release new free plugin to emulate buyer behaviour 49:40 - also in the news… 52:20 - Yoast news 53:55 - Q&A ------------------------------------------------------------------------------------------ Topics & Sources 🤓 → http://yoa.st/update-december-2025 Sign up for the January 2026 SEO update! 😎 → https://yoa.st/54z Sign up for the SEO newsletter 🤩 → https://yoast.com/newsletter/ ------------------------------------------------------------------------------------------ 🚀 Stay Connected: Follow us on social media: 👉🏼 X (formerly Twitter): Yoast (@yoast) on X 👉🏼 Instagram: Yoast - SEO for everyone! (@yoast) • Instagram profile 👉🏼 Reddit: r/yoastseo 👉🏼 Threads: Yoast - SEO for everyone! (@yoast) • Threads, Say more 👉🏼 LinkedIn: https://www.linkedin.com/company/1414157 📝 Visit our website and blog for in-depth SEO articles, tutorials, and tips: SEO for everyone #YoastSEO #DigitalMarketing #seo2025