Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

15,946
lessons
Skills in this topic
View full skill map →
Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model

Showing 1,355 reads from curated sources

ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Dealing with silent robocalls? This is why scam callers keep quiet
Answering a silent scam call can mark your number as a high-value target. Here's how to deal with them.
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Answer Engine Optimization: How To Get Your Content Into AI Responses via @sejournal, @slobodanmanic
This guide explains how AI systems choose content, what research says about citation patterns, and where brands should focus first. The post Answer Engine Optim
Check Your iPhone Now: Apple Sends Urgent ‘Critical Software’ Alerts To Millions
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Check Your iPhone Now: Apple Sends Urgent ‘Critical Software’ Alerts To Millions
In the last few hours Apple has sent Critical Software notifications to iPhones it thinks may be at risk.
Travelling is the easy part, finding shelter is where hell breaks loose. Coliving hubs are fixing this.
TechCabal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Travelling is the easy part, finding shelter is where hell breaks loose. Coliving hubs are fixing this.
Being a digital nomad, not simply in name only, can feel like a dream. Barring the cost and effort it takes to plan, prepare, and travel on short notice, freque
InfoQ AI/ML 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Experimental Web Install API Seeks to Improve Application Discovery and Distribution
The new, experimental Web Install API is now in Origin Trial in Microsoft Edge and Chrome. The API allows developers to programmatically trigger a PWA installat
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Stop falling for scams when Norton's antivirus software is 70% off right now
For a limited time, you can get a year of Norton 360 Premium, which includes a VPN and scam protection, at a major discount.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These XR glasses effectively replaced my dual monitors for work - and they're $170 off
The latest Xreal One Pro glasses are $170 off right now on Amazon.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These 20 award-winning tech products are on sale (but we'd pay full price)
Some ZDNET-approved, award-winning tech is on sale during Amazon's Big Spring Sale. Don't miss these offers on products we love.
Android Circuit: Galaxy Z Fold 8 Wide Revealed, Pixel 10a Impact, Repairing The S26 Ultra
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Android Circuit: Galaxy Z Fold 8 Wide Revealed, Pixel 10a Impact, Repairing The S26 Ultra
This week’s Android headlines: Galaxy Z Fold 8 Wide, Samsung introduces AirDrop, repairing the Galaxy S26 Ultra, Snapdragon 8 Elite Gen 6 specs, Amazon’s Transf
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
A Guide to Creating a Trading Marketplace
Introduction The world of sports card collecting has evolved significantly in recent years. From traditional physical cards to digital NFTs, the industry has tr
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
This iPhone charger from Anker comes with a nifty smart display - and it's on sale
Anker's Nano 45W Smart Display charger displays the device's battery status. During Amazon's Big Spring Sale, it's 30% off.
Meta And YouTube Are Designed To Be Addictive, Jury Finds. Here’s How Parents Can Keep Kids Safe
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Meta And YouTube Are Designed To Be Addictive, Jury Finds. Here’s How Parents Can Keep Kids Safe
A parent and public health expert offers five practical ways parents and schools can promote healthy social media use among teens.
Reading Without End: The Crisis of Linear Knowledge
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Reading Without End: The Crisis of Linear Knowledge
There was a time when reading required trust in the discipline of sequence. The crisis of that model did not begin with digital media. Every text already contai
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
State Street CMO John Brockelman’s Unconventional Playbook for Financial Marketing Success
The man behind “Fearless Girl” shares how finance can inspire creativity.
Why The Fallout From The Meta And YouTube Verdict Marks A Turning Point
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Why The Fallout From The Meta And YouTube Verdict Marks A Turning Point
A Los Angeles jury found Meta and Google liable in a social media addiction trial, signaling what may be the end of the era of unquestioned platform immunity.
11 Must-Create Content Formats for AI Search Visibility
Rank Math Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
11 Must-Create Content Formats for AI Search Visibility
AI search is quietly changing how audiences discover brands, tools, and experts. Instead of scrolling through pages of blue links, users now ask AI direct quest
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Insta360’s last-gen Link 2C is fantastic 4K webcam now that it’s 20 percent off
If you spend a lot of time presenting or chatting over video, you know how big a difference a decent webcam can make. Thankfully, if you’re looking to level up
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
The latest iPhone update is here and brings major new features as well as bug fixes.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The White House has an app now, and Trump wants you to report people to ICE on it
A new official White House app on Android and iOS takes the content from the White House website and copies it into app format. A tweet announcing the app on Fr
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These Western Digital SSDs are over 60% off during Amazon's Spring Sale
Instantly upgrade your gaming or work computer's storage with these high-capacity SSDs from Western Digital during Amazon's Big Spring Sale.
ActiveCampaign’s free trial lets you test AI-powered marketing automation before you commit
The Next Web AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
ActiveCampaign’s free trial lets you test AI-powered marketing automation before you commit
Most marketing platforms promise automation. In practice, what they deliver is a glorified email scheduler with a few if-then rules bolted on. ActiveCampaign is
Apple Unexpectedly Introduces Mandatory Age Checks For Millions Of iPhone Users
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Apple Unexpectedly Introduces Mandatory Age Checks For Millions Of iPhone Users
Apple has just introduced new age requirements to manage an Apple account as part of its iOS 26.4 update. The U.K. is one of the first countries where it applie
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Upgrade your NAS storage with this WD 2TB SSD - now $240 off during Amazon's Spring Sale
The WD Red NAS SSD can store large amounts of files from multiple connected devices. During the Amazon Big Spring Sale, the 2TB model is 35% off.
HBO Max Arrives For Sky TV Subscribers Right Now
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
HBO Max Arrives For Sky TV Subscribers Right Now
HBO Max has arrived as part of Sky’s TV subscriptions, adding convenience and saving money for millions of viewers.
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google Tests AI Headlines, Rolls Out Spam Update – SEO Pulse via @sejournal, @MattGSouthern
Google tests AI headline rewrites in Search, completes the March spam update in under 20 hours, and adds AI content labeling to structured data docs. The post G
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Nuki’s one-touch retrofit smart lock got its first-ever discount
The Nuki Smart Lock is the best retrofit smart lock currently available for people who want a minimalist, feature-packed upgrade to their preexisting deadlock.
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Angela Zepeda, X’s Onetime Marketing Chief, Out Amid Restructure
The social platform is reshuffling its ranks ahead of a planned $1 trillion SpaceX IPO.
Europe Bans Platforms From Scanning For Child Sex Material
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Europe Bans Platforms From Scanning For Child Sex Material
The European Parliament has voted against allowing tech platforms to scan for online child abuse, sending shock waves through the industry.
Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse via @sejournal, @brookeosmundson
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse via @sejournal, @brookeosmundson
This week’s PPC Pulse covers Performance Max reporting updates, GA4 budget planning tools, and Veo AI video in Google Ads. The post Google Adds Scenario Planner
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
MacBook Neo vs. Mac Mini: I've tested Apple's $599 computers, and my preference is clear
Apple's new MacBook Neo and the Mac Mini M4 both start at the same price, but they're for very different users. Here's how to decide which one to buy.
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
As AI Fears Grow, Brands Are Virtue Signaling About The Tech
Advertisers from Equinox to Almond Breeze take clear stances on the tech amid AI backlash.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Returning from a humanitarian aid trip to Cuba, Americans have phones seized at US airport
Members of a convoy that delivered humanitarian aid to Cuba were detained and interrogated by Customs and Border Protection (CBP) upon returning to the United S
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google Begins Rolling Out March 2026 Core Update via @sejournal, @MattGSouthern
Google has started rolling out the March 2026 core update. The rollout may take up to two weeks to complete. The post Google Begins Rolling Out March 2026 Core
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The photo mode consultant helping you take better video game screenshots
Three children stare at the dilapidated remains of a battlefield, with trees and man-made structures mostly razed to the ground, save for the sturdy frame of a
Shugert Earns a 392 Proof of Usefulness Score by Building Expert E-commerce Solutions
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Shugert Earns a 392 Proof of Usefulness Score by Building Expert E-commerce Solutions
Shugert is a Shopify Select Partner agency helping 600+ e-commerce brands grow through custom development, SEO, and AI-driven analytics. With 1,200+ completed p
Yoast SEO Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The March 2026 SEO Update by Yoast recap
The March 2026 SEO Update by Yoast is part of our monthly webinar series covering the latest developments in search and AI. Hosted by Carolyn Shelby and Alex Mo
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
One Way Cab Service – Affordable & Convenient Travel Solution
Traveling from one city to another doesn’t always mean you have to pay for a round trip. With the rise of one way cab services, customers now enjoy a smarter, b
Why B2B SaaS Content Fails to Convert: When Intelligence Kills Action
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Why B2B SaaS Content Fails to Convert: When Intelligence Kills Action
When content shows direction it converts faster than an intelligent writeup, learn what kills sign ups in the B2B space.
The Audience Decides, Not the Creator
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The Audience Decides, Not the Creator
Web3 creators are under the illusion that their content will have a certain outcome. The value of your creation isn’t your roadmap or your narrative thread; it’
Why Your WordPress Site Is Stuck in 2019 (And What to Do About It)
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Why Your WordPress Site Is Stuck in 2019 (And What to Do About It)
Most WordPress sites haven't been meaningfully updated in years. Here's why traditional workflows fail and what's actually changing in 2026.
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Lesotho restricts telecom credit for minors
On Techpoint Digest, we discuss how Lesotho restricts telecom credit for minors, Fixr’s bet on structure over scale, and new rules threaten South Africa’s EV ex
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Ads of the Week: 8 Campaigns That Caught Our Eye, From Aerie to Cheetos
This week's notable ads came from brands including Aerie, KFC, Peroni, and more.
Samsung Galaxy Z Fold 8 ‘Wide’ Gets New Confirmation
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Samsung Galaxy Z Fold 8 ‘Wide’ Gets New Confirmation
A new certification for the Samsung Galaxy Z Fold 8 and its "Wide" variant confirms major hardware upgrades. From faster charging to new dimensions.
From #Ad To #Owner: The Creator Economy’s Next Phase Is About Equity
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
From #Ad To #Owner: The Creator Economy’s Next Phase Is About Equity
Ads are dying. Creators are becoming owners. As trust drops and CAC rises, equity deals may redefine the creator economy’s next phase.
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
I built Cold Email Writer to solve Write cold emails that convert
Cold Email Writer Write cold emails that convert The Problem I kept running into the same problem: write cold emails that convert. What I Built Cold Email Write
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
E.l.f. Beauty Says AI Answer Engines Are Already Changing How People Shop
There is fierce disagreement around how much generative AI models, which are changing the way that people find and discover products, will also disrupt retail m
Your Brain On Brackets: The Science Of March Madness
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Your Brain On Brackets: The Science Of March Madness
Risk, reward, dopamine surges. Packaged into 130 games. Although the odds of a perfect NCAA bracket are about 1 in 9.2 quintillion, our brains love March Madnes
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
MacBook Neo vs. iPad Air: How I'm deciding between Apple's $599 laptop and tablet
Apple's latest MacBook Neo costs the same $599 as the 11-inch iPad Air M4, and choosing between the two comes down to these reasons.