Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

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Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Why Effective, Modern SEO Requires Technical, Creative, and Strategic Skills - Whiteboard Friday
Digital Marketing & Growth
Why Effective, Modern SEO Requires Technical, Creative, and Strategic Skills - Whiteboard Friday
Moz Advanced 10y ago
Justine Musk, The Heroine's Journey - INBOUND 2015
Digital Marketing & Growth
Justine Musk, The Heroine's Journey - INBOUND 2015
HubSpot Marketing Advanced 10y ago
#SEJThinkTank: 3 Steps for Social/Search Marketing Integration
Digital Marketing & Growth
#SEJThinkTank: 3 Steps for Social/Search Marketing Integration
Search Engine Journal Advanced 10y ago
Inside Email Marketing - New Tool, New Direction, and New Copy (Periscope Replay)
Digital Marketing & Growth
Inside Email Marketing - New Tool, New Direction, and New Copy (Periscope Replay)
Pat Flynn Advanced 10y ago
Top Five Tips for a Successful Technical SEO Audit
35:56
Digital Marketing & Growth ⚡ AI Lesson
Top Five Tips for a Successful Technical SEO Audit
DeepCrawl Advanced 10y ago
Mastermind Groups are the Secret to Success - Tips and Presentation! - SPI TV, Ep. 9
Digital Marketing & Growth
Mastermind Groups are the Secret to Success - Tips and Presentation! - SPI TV, Ep. 9
Pat Flynn Advanced 11y ago
Best EU Beverage Brands: Digital Marketing 2015
Digital Marketing & Growth
Best EU Beverage Brands: Digital Marketing 2015
Gartner for Marketing Advanced 11y ago
3 Copywriting Tips For Facebook Ads
3:43
Digital Marketing & Growth ⚡ AI Lesson
3 Copywriting Tips For Facebook Ads
Jason Hornung Agency Advanced 11y ago
(Not Provided) Search Marketing Strategies and Uses: An Interview with Bruce Clay
Digital Marketing & Growth
(Not Provided) Search Marketing Strategies and Uses: An Interview with Bruce Clay
Search Engine Journal Advanced 11y ago
Re-designing a Simple Landing Page
Digital Marketing & Growth
Re-designing a Simple Landing Page
DesignCourse Advanced 11y ago
Kyle Rush MozCon 2013 - Win Through Optimization and Testing
Digital Marketing & Growth
Kyle Rush MozCon 2013 - Win Through Optimization and Testing
Moz Advanced 12y ago
Are there any SEO certification programs you are aware of?
Digital Marketing & Growth
Are there any SEO certification programs you are aware of?
Google Search Central Advanced 15y ago
Is over-optimization bad for a website?
Digital Marketing & Growth
Is over-optimization bad for a website?
Google Search Central Advanced 16y ago
PPC Keyword Research: An Interview with Aaron Kronis
Digital Marketing & Growth
PPC Keyword Research: An Interview with Aaron Kronis
Search Engine Journal Advanced 11y ago
Site Redesign Necessities and Technical SEO: An Interview with Joe Hall
Digital Marketing & Growth
Site Redesign Necessities and Technical SEO: An Interview with Joe Hall
Search Engine Journal Advanced 11y ago
Content Marketing Today: An Interview With Jordan Kasteler
Digital Marketing & Growth
Content Marketing Today: An Interview With Jordan Kasteler
Search Engine Journal Advanced 11y ago
Optimizing Your Landing Page: An Interview with Oli Gardner
Digital Marketing & Growth
Optimizing Your Landing Page: An Interview with Oli Gardner
Search Engine Journal Advanced 11y ago
Top Tips for Content Marketing Brands
Digital Marketing & Growth
Top Tips for Content Marketing Brands
Search Engine Journal Advanced 12y ago
MozCon 2013 Recap
Digital Marketing & Growth
MozCon 2013 Recap
Moz Advanced 12y ago
Andrew Lolk of White Shark Media Talks Enhanced Campaigns
Digital Marketing & Growth
Andrew Lolk of White Shark Media Talks Enhanced Campaigns
Search Engine Journal Advanced 12y ago
Bruce Clay Explains Internet Marketing Cube Theory
Digital Marketing & Growth
Bruce Clay Explains Internet Marketing Cube Theory
Search Engine Journal Advanced 12y ago
How is Social Media Changing Search Marketing?
Digital Marketing & Growth
How is Social Media Changing Search Marketing?
Search Engine Journal Advanced 12y ago
SEO in 2013 - What to Do (and AVOID like the plague!)
Digital Marketing & Growth
SEO in 2013 - What to Do (and AVOID like the plague!)
Pat Flynn Advanced 12y ago
The Varying Effectiveness of Social Proof - Whiteboard Friday
Digital Marketing & Growth
The Varying Effectiveness of Social Proof - Whiteboard Friday
Moz Advanced 13y ago
Why You Might Want to Do SEO on Someone Else's Site - Whiteboard Friday
Digital Marketing & Growth
Why You Might Want to Do SEO on Someone Else's Site - Whiteboard Friday
Moz Advanced 13y ago
6 Changes Every SEO Should Make BEFORE the Over-Optimization Penalty Hits - Whiteboard Friday
Digital Marketing & Growth
6 Changes Every SEO Should Make BEFORE the Over-Optimization Penalty Hits - Whiteboard Friday
Moz Advanced 13y ago
The New On-Page Optimization - Whiteboard Friday
Digital Marketing & Growth
The New On-Page Optimization - Whiteboard Friday
Moz Advanced 13y ago
Top 5 SEO Questions from Customers - Whiteboard Friday
Digital Marketing & Growth
Top 5 SEO Questions from Customers - Whiteboard Friday
Moz Advanced 13y ago
Facebook Landing Page (on TIMELINE)
Digital Marketing & Growth
Facebook Landing Page (on TIMELINE)
Pat Flynn Advanced 14y ago
Traffic Isn't Everything - What You Need to Know About Conversions and Click-Through Rates
Digital Marketing & Growth
Traffic Isn't Everything - What You Need to Know About Conversions and Click-Through Rates
Pat Flynn Advanced 14y ago
Backlinking 003- Unique Article Wizard - Massive Backlinks
Digital Marketing & Growth
Backlinking 003- Unique Article Wizard - Massive Backlinks
Pat Flynn Advanced 15y ago
Backlinking 002 - The Best Spinner - Article Spinning
Digital Marketing & Growth
Backlinking 002 - The Best Spinner - Article Spinning
Pat Flynn Advanced 15y ago
Electronic Info Products (Ebooks) vs. Physical | Online Marketing
Digital Marketing & Growth
Electronic Info Products (Ebooks) vs. Physical | Online Marketing
Pat Flynn Advanced 16y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Internet of Things: Foundations of Design and Development
📚 Coursera Course ↗
Self-paced
Internet of Things: Foundations of Design and Development
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Social Media and Social Content Strategy
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Self-paced
Social Media and Social Content Strategy
Opens on Coursera ↗
Connect Google Ads & Analytics Data
📚 Coursera Course ↗
Self-paced
Connect Google Ads & Analytics Data
Opens on Coursera ↗
Finde Zielgruppen-Interessen mit Facebook Audience Insights
📚 Coursera Course ↗
Self-paced
Finde Zielgruppen-Interessen mit Facebook Audience Insights
Opens on Coursera ↗
ARM Cortex (STM32) Fundamentals: Building Embedded Systems
📚 Coursera Course ↗
Self-paced
ARM Cortex (STM32) Fundamentals: Building Embedded Systems
Opens on Coursera ↗
Animation with JavaScript and jQuery
📚 Coursera Course ↗
Self-paced
Animation with JavaScript and jQuery
Opens on Coursera ↗