Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

15,976
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model

Showing 1,380 reads from curated sources

A $6 Million Jury Verdict Ruled Social Media Is Addictive. Now What?
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
A $6 Million Jury Verdict Ruled Social Media Is Addictive. Now What?
A Los Angeles jury has made history, ruling that Meta and YouTube deliberately engineered platforms to addict a young user. With several similar lawsuits pendin
HubSpot Marketing 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Brand optimization: What it is and why your AI visibility depends on it
Consistency is key to achieving any goal. Want to learn to play the piano? Practice consistently. Trying to get in
HubSpot Marketing 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
AI content optimization: How to get found in Google and AI search in 2026
I've spent most of the last 10 years writing, managing, and improving content to reach intern
CVS Begins Rollout Of Smaller ‘Pharmacy-Only’ Stores
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
CVS Begins Rollout Of Smaller ‘Pharmacy-Only’ Stores
CVS Health is pushing ahead with plans to open nearly 20 smaller “pharmacy-only” stores that are less than half the size of traditional stores by the end of thi
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
NCC orders telcos to compensate users for poor network service
The NCC now requires telecom operators to compensate subscribers for poor service using airtime credits.
8 Essential Social Media Collaboration Tools — Tried + Tested by the Buffer Marketing Team
Buffer Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
8 Essential Social Media Collaboration Tools — Tried + Tested by the Buffer Marketing Team
Here's a list of the best social media collaboration tools out there, including the ones we enjoy using here at Buffer.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Vivo launches X300 Ultra flagship ‘designed for professional photography’
Vivo has launched the X300 Ultra in China today, the company's latest flagship that really puts the "camera" in cameraphone. The device is "designed for profess
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
South Africa’s taxman is coming for online earners
On Techpoint Digest, we discuss how SARS is coming for online earners, the founder helping you spend smarter, and Sun King expanding to Ethiopia in a ₦20 billio
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
ADWEEK Introduces the Marketing Vanguard Newsletter: Your Definitive CMO Digest to Getting Stuff Done
This CMO-first digest is the latest offering in ADWEEK’s Marketing Vanguard franchise: a collection of invitation-only events, including our signature Inspirati
Community as a Distribution Growth Engine
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Community as a Distribution Growth Engine
Most communities fail because they optimize for engagement, not growth. To turn your community into a distribution growth engine, start with superfans, build co
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google Gemini Sends More Traffic To Sites Than Perplexity: Report via @sejournal, @MattGSouthern
Google Gemini more than doubled its referral traffic to websites in two months while ChatGPT declined from its peak, SE Ranking data shows. The post Google Gemi
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Master your navigation: 41 hidden Google Maps settings you should know
Google Maps can help plan your entire trip for you and beyond if you're hip to all these time-saving shortcuts.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google TV or Roku: Which free streaming service is actually worth your time?
The Roku Channel and Google TV Freeplay both provide free TV streaming, but one clearly leads the pack in terms of content.
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
50 Monetization Tools for Vibe Coders
Didn't sleep for nights, built a product. Show me the money. I asked my Claude to compile a catalog of monetization tools for vibe coders. Some products are gar
Google Search Live Goes Global, Giving Users Real-Time Search With Voice And Video
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Google Search Live Goes Global, Giving Users Real-Time Search With Voice And Video
Google Search Live is now available in 200-plus countries. Here's how it works, what makes it different, and why marketers should be paying attention.
How to Integrate Pi-hole With Tailscale to Protect Your Privacy
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
How to Integrate Pi-hole With Tailscale to Protect Your Privacy
Pi-hole is a DNS sinkhole that protects your devices from unwanted content. It operates as a DNS proxy, which points to a "real" DNS. You point your devices to
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Red Rooms makes online poker as thrilling as its serial killer
It's rare for a movie to get technology right. And it's even rarer for that movie to be a thriller or horror, where realism takes a backseat to scares and tensi
Why Offline Is The New Luxury
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Why Offline Is The New Luxury
Experts predict that 2026 is the year of the analog. People will spend less time online and more time offline. What are the implications for brands and marketin
FBI Issues Dangerous Streaming Hack Warning For Hundreds Of Millions
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
FBI Issues Dangerous Streaming Hack Warning For Hundreds Of Millions
The Federal Bureau of Investigation has issued a warning to users of streaming devices amid ongoing hack attacks. Here’s what you need to know.
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The Death Of The Static GBP: Why Dynamic Profiles Are The New Local Ranking Factor via @sejournal, @AdamHeitzman
Businesses that treat GBP as a live engagement channel are outperforming competitors still relying on outdated “set it and forget it” tactics. The post The Deat
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Can my favorite Game Boy gadget tell fake cartridges from real?
The $50 Epilogue GB Operator has a brand-new trick up its sleeve. In addition to backing up Game Boy, Game Boy Color and Game Boy Advance cartridges and saves t
AirDrop On Samsung Galaxy S26 Is Here: ‘It Just Works’ For iPhone File Sharing
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
AirDrop On Samsung Galaxy S26 Is Here: ‘It Just Works’ For iPhone File Sharing
Samsung has introduced compatibility with Apple’s AirDrop and it’s now arriving on the latest Galaxy phones. Here’s all you need to know.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
There is no ethical consumption of HBO’s Harry Potter series
In the coming years, HBO wants its new Harry Potter series to become "the streaming event of the decade" as it adapts each of the franchise's seven original boo
Honesty Versus Trickery When It Comes To Swaying Public Opinion About AI And The Future Of Humanity
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Honesty Versus Trickery When It Comes To Swaying Public Opinion About AI And The Future Of Humanity
How is public opinion about AI and the future of humanity being shaped? A recent survey provides great insights. I unpack the results. An AI Insider analysis.
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
How Open-Source AI Skills Are Revolutionizing Affiliate Marketing
How Open-Source AI Skills Are Revolutionizing Affiliate Marketing 45 MIT-licensed skills that automate your entire affiliate funnel—from research to revenue. Th
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Dealing with silent robocalls? This is why scam callers keep quiet
Answering a silent scam call can mark your number as a high-value target. Here's how to deal with them.
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Answer Engine Optimization: How To Get Your Content Into AI Responses via @sejournal, @slobodanmanic
This guide explains how AI systems choose content, what research says about citation patterns, and where brands should focus first. The post Answer Engine Optim
Check Your iPhone Now: Apple Sends Urgent ‘Critical Software’ Alerts To Millions
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Check Your iPhone Now: Apple Sends Urgent ‘Critical Software’ Alerts To Millions
In the last few hours Apple has sent Critical Software notifications to iPhones it thinks may be at risk.
Travelling is the easy part, finding shelter is where hell breaks loose. Coliving hubs are fixing this.
TechCabal 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Travelling is the easy part, finding shelter is where hell breaks loose. Coliving hubs are fixing this.
Being a digital nomad, not simply in name only, can feel like a dream. Barring the cost and effort it takes to plan, prepare, and travel on short notice, freque
InfoQ AI/ML 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Experimental Web Install API Seeks to Improve Application Discovery and Distribution
The new, experimental Web Install API is now in Origin Trial in Microsoft Edge and Chrome. The API allows developers to programmatically trigger a PWA installat
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Stop falling for scams when Norton's antivirus software is 70% off right now
For a limited time, you can get a year of Norton 360 Premium, which includes a VPN and scam protection, at a major discount.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These XR glasses effectively replaced my dual monitors for work - and they're $170 off
The latest Xreal One Pro glasses are $170 off right now on Amazon.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These 20 award-winning tech products are on sale (but we'd pay full price)
Some ZDNET-approved, award-winning tech is on sale during Amazon's Big Spring Sale. Don't miss these offers on products we love.
Android Circuit: Galaxy Z Fold 8 Wide Revealed, Pixel 10a Impact, Repairing The S26 Ultra
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Android Circuit: Galaxy Z Fold 8 Wide Revealed, Pixel 10a Impact, Repairing The S26 Ultra
This week’s Android headlines: Galaxy Z Fold 8 Wide, Samsung introduces AirDrop, repairing the Galaxy S26 Ultra, Snapdragon 8 Elite Gen 6 specs, Amazon’s Transf
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
A Guide to Creating a Trading Marketplace
Introduction The world of sports card collecting has evolved significantly in recent years. From traditional physical cards to digital NFTs, the industry has tr
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
This iPhone charger from Anker comes with a nifty smart display - and it's on sale
Anker's Nano 45W Smart Display charger displays the device's battery status. During Amazon's Big Spring Sale, it's 30% off.
Meta And YouTube Are Designed To Be Addictive, Jury Finds. Here’s How Parents Can Keep Kids Safe
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Meta And YouTube Are Designed To Be Addictive, Jury Finds. Here’s How Parents Can Keep Kids Safe
A parent and public health expert offers five practical ways parents and schools can promote healthy social media use among teens.
Reading Without End: The Crisis of Linear Knowledge
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Reading Without End: The Crisis of Linear Knowledge
There was a time when reading required trust in the discipline of sequence. The crisis of that model did not begin with digital media. Every text already contai
Adweek 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
State Street CMO John Brockelman’s Unconventional Playbook for Financial Marketing Success
The man behind “Fearless Girl” shares how finance can inspire creativity.
Why The Fallout From The Meta And YouTube Verdict Marks A Turning Point
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Why The Fallout From The Meta And YouTube Verdict Marks A Turning Point
A Los Angeles jury found Meta and Google liable in a social media addiction trial, signaling what may be the end of the era of unquestioned platform immunity.
11 Must-Create Content Formats for AI Search Visibility
Rank Math Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
11 Must-Create Content Formats for AI Search Visibility
AI search is quietly changing how audiences discover brands, tools, and experts. Instead of scrolling through pages of blue links, users now ask AI direct quest
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Insta360’s last-gen Link 2C is fantastic 4K webcam now that it’s 20 percent off
If you spend a lot of time presenting or chatting over video, you know how big a difference a decent webcam can make. Thankfully, if you’re looking to level up
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
The latest iPhone update is here and brings major new features as well as bug fixes.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
The White House has an app now, and Trump wants you to report people to ICE on it
A new official White House app on Android and iOS takes the content from the White House website and copies it into app format. A tweet announcing the app on Fr
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
These Western Digital SSDs are over 60% off during Amazon's Spring Sale
Instantly upgrade your gaming or work computer's storage with these high-capacity SSDs from Western Digital during Amazon's Big Spring Sale.
ActiveCampaign’s free trial lets you test AI-powered marketing automation before you commit
The Next Web AI 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
ActiveCampaign’s free trial lets you test AI-powered marketing automation before you commit
Most marketing platforms promise automation. In practice, what they deliver is a glorified email scheduler with a few if-then rules bolted on. ActiveCampaign is
Apple Unexpectedly Introduces Mandatory Age Checks For Millions Of iPhone Users
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Apple Unexpectedly Introduces Mandatory Age Checks For Millions Of iPhone Users
Apple has just introduced new age requirements to manage an Apple account as part of its iOS 26.4 update. The U.K. is one of the first countries where it applie
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 3w ago
Upgrade your NAS storage with this WD 2TB SSD - now $240 off during Amazon's Spring Sale
The WD Red NAS SSD can store large amounts of files from multiple connected devices. During the Amazon Big Spring Sale, the 2TB model is 35% off.