Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,171
lessons
Skills in this topic
View full skill map →
Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Videos 4,072 Reads 99
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
LinkedIn and Youtube Insider Tips from a Content Creator
Copywriting & Content Strategy
LinkedIn and Youtube Insider Tips from a Content Creator
Your Friend Dom Beginner 1y ago
4 Essential Sales Strategies Every Online Entrepreneur Needs to Know
Copywriting & Content Strategy
4 Essential Sales Strategies Every Online Entrepreneur Needs to Know
Russell Brunson Beginner 1y ago
How To Get Your First Copywriting Client In 2025
Copywriting & Content Strategy
How To Get Your First Copywriting Client In 2025
Alex Cattoni Beginner 1y ago
It’s actually pretty easy to get ahead of 99% of people. | Zig Ziglar
Copywriting & Content Strategy
It’s actually pretty easy to get ahead of 99% of people. | Zig Ziglar
Evan Carmichael Beginner 1y ago
What is the biggest content strategy mistake I've noticed?
Copywriting & Content Strategy
What is the biggest content strategy mistake I've noticed?
Neil Patel Beginner 1y ago
How To Have A Successful Funnel (My Secret Framework)
Copywriting & Content Strategy
How To Have A Successful Funnel (My Secret Framework)
Russell Brunson Beginner 1y ago
The Dangers of Copying Big Tech Solutions Blindly
Copywriting & Content Strategy
The Dangers of Copying Big Tech Solutions Blindly
Real Python Beginner 1y ago
2025 Guide To TikTok Marketing
Copywriting & Content Strategy
2025 Guide To TikTok Marketing
Alex Cattoni Beginner 1y ago
Hyderabad Learner Meet-up!
Copywriting & Content Strategy
Hyderabad Learner Meet-up!
codebasics Beginner 1y ago
Inside NotebookLM | Raiza Martin and Steven Johnson
Copywriting & Content Strategy
Inside NotebookLM | Raiza Martin and Steven Johnson
Google DeepMind Beginner 1y ago
Are you taking advantage of conversational advertising?
Copywriting & Content Strategy
Are you taking advantage of conversational advertising?
Neil Patel Beginner 1y ago
Mark Jeftovic Interview on Ponzi Schemes, Bitcoin, Crypto & the Economic Collapse!
Copywriting & Content Strategy
Mark Jeftovic Interview on Ponzi Schemes, Bitcoin, Crypto & the Economic Collapse!
Evan Carmichael Beginner 1y ago
How to Write Social Proof Emails (Copywriting Email Examples)
7:52
Copywriting & Content Strategy ⚡ AI Lesson
How to Write Social Proof Emails (Copywriting Email Examples)
Brandon Storey | Copywriting Coach Beginner 1y ago
Marc Benioff says it’s ‘crazy talk’ that AI will hurt Salesforce | Equity Podcast
Copywriting & Content Strategy ⚡ AI Lesson
Marc Benioff says it’s ‘crazy talk’ that AI will hurt Salesforce | Equity Podcast
TechCrunch Beginner 1y ago
Full Copywriting Course | Direct Response Copywriting
39:21
Copywriting & Content Strategy ⚡ AI Lesson
Full Copywriting Course | Direct Response Copywriting
Kav Legacy Beginner 1y ago
Top Real Estate Expert Reveals the Secret to Mastering Market Cycles
Copywriting & Content Strategy
Top Real Estate Expert Reveals the Secret to Mastering Market Cycles
James Kandasamy Beginner 1y ago
YouTube is now on EASY MODE for business owners (2025 algorithm)
Copywriting & Content Strategy
YouTube is now on EASY MODE for business owners (2025 algorithm)
Wes McDowell Beginner 1y ago
Richard Bliss: AI Insights, Digital Strategy and Organizational Change | BEYOND with Mori
Copywriting & Content Strategy
Richard Bliss: AI Insights, Digital Strategy and Organizational Change | BEYOND with Mori
InfiniGlobe LLC Beginner 1y ago
Log Analysis and Chainsaw Rule Creation - HTB Sherlocks - CrownJewel2
Copywriting & Content Strategy ⚡ AI Lesson
Log Analysis and Chainsaw Rule Creation - HTB Sherlocks - CrownJewel2
IppSec Beginner 1y ago
Advanced RAG Pipelines with LlamaIndex & Amazon Bedrock
Copywriting & Content Strategy
Advanced RAG Pipelines with LlamaIndex & Amazon Bedrock
AWS Developers Beginner 1y ago
Colin Kaepernick helps creators own their story with Lumi, his AI startup | TechCrunch Disrupt 2024
Copywriting & Content Strategy
Colin Kaepernick helps creators own their story with Lumi, his AI startup | TechCrunch Disrupt 2024
TechCrunch Beginner 1y ago
pov: low IQ millionaires goof around in california
Copywriting & Content Strategy
pov: low IQ millionaires goof around in california
Cardinal Mason Beginner 1y ago
How to Not Waste Your Life (Stop Getting Distracted)
Copywriting & Content Strategy
How to Not Waste Your Life (Stop Getting Distracted)
Ali Abdaal Beginner 1y ago
Transform Your Google Ads Copywriting with AI and a Simple Template
Copywriting & Content Strategy ⚡ AI Lesson
Transform Your Google Ads Copywriting with AI and a Simple Template
Ray Sawvell Beginner 1y ago
CS50x 2025 - Lecture 6 - Python
Copywriting & Content Strategy
CS50x 2025 - Lecture 6 - Python
CS50 Beginner 1y ago
Can ONE Table Have MULTIPLE Primary Keys? | SQL Interview Question
Copywriting & Content Strategy
Can ONE Table Have MULTIPLE Primary Keys? | SQL Interview Question
Manish Sharma Beginner 1y ago
Ultimate Guide to Prompt Engineering [Free Download] Ebook
Copywriting & Content Strategy
Ultimate Guide to Prompt Engineering [Free Download] Ebook
Prompt Pulse - AI Mastery Hub Beginner 1y ago
Explore Montmartre Christmas Market at Place des Abbesses, Paris | France
Copywriting & Content Strategy
Explore Montmartre Christmas Market at Place des Abbesses, Paris | France
ConnollyCove Beginner 1y ago
Unlocking Brand Stories with AI
Copywriting & Content Strategy
Unlocking Brand Stories with AI
AI Wizardry Beginner 1y ago
The Prime Constant - Numberphile
Copywriting & Content Strategy
The Prime Constant - Numberphile
Numberphile Beginner 1y ago
Email Copywriting Mini Course For Beginners
46:02
Copywriting & Content Strategy ⚡ AI Lesson
Email Copywriting Mini Course For Beginners
Cardinal Mason Beginner 1y ago
How A Ghostwriter Creates a Content Strategy: A Step-by-Step Guide
Copywriting & Content Strategy
How A Ghostwriter Creates a Content Strategy: A Step-by-Step Guide
Your Friend Dom Beginner 1y ago
Ep 17 | How to Become a Successful SEO Consultant | Luke Carthy MozPod | 4k
Copywriting & Content Strategy
Ep 17 | How to Become a Successful SEO Consultant | Luke Carthy MozPod | 4k
Moz Beginner 1y ago
Effective Ad Copywriting Tips for Beginner: How to Write Ad Copy
4:29
Copywriting & Content Strategy ⚡ AI Lesson
Effective Ad Copywriting Tips for Beginner: How to Write Ad Copy
Website Pandas Beginner 1y ago
Future of Content Creation 🔥 - #Trends You Need to Know #shorts #startupfailure #reelsvideo
Copywriting & Content Strategy
Future of Content Creation 🔥 - #Trends You Need to Know #shorts #startupfailure #reelsvideo
aPurple Beginner 1y ago
Using ChatGPT to Create Brand Voice Guidelines | AI Copywriting
10:42
Copywriting & Content Strategy ⚡ AI Lesson
Using ChatGPT to Create Brand Voice Guidelines | AI Copywriting
Brittany Miller Socials Beginner 1y ago
How to Get More Followers on TikTok | 5 Tactics That Actually Worked For Me
Copywriting & Content Strategy
How to Get More Followers on TikTok | 5 Tactics That Actually Worked For Me
Buffer Beginner 1y ago
The BEST Online Side Hustles To Work From Home In 2025
Copywriting & Content Strategy
The BEST Online Side Hustles To Work From Home In 2025
Alex Cattoni Beginner 1y ago
#1 skill that helped me create a multiple 6-figure freelance copywriting business from scratch is..⁠
Copywriting & Content Strategy
#1 skill that helped me create a multiple 6-figure freelance copywriting business from scratch is..⁠
Alex Cattoni Beginner 1y ago
4 MAJOR Forces That Are Changing The Future of Marketing In 2025
Copywriting & Content Strategy
4 MAJOR Forces That Are Changing The Future of Marketing In 2025
Alex Cattoni Beginner 1y ago
What is a Fractional Chief Marketing Officer (CMO) & What Do They Do?
Copywriting & Content Strategy
What is a Fractional Chief Marketing Officer (CMO) & What Do They Do?
Alex Cattoni Beginner 1y ago
Mastering Headlines: Watch Me Critique 7 Ads LIVE!
Copywriting & Content Strategy
Mastering Headlines: Watch Me Critique 7 Ads LIVE!
Alex Cattoni Beginner 1y ago
Retail is changing in a big way.
Copywriting & Content Strategy
Retail is changing in a big way.
Neil Patel Beginner 1y ago
The race isn’t over for European AI startups | Equity Podcast
Copywriting & Content Strategy
The race isn’t over for European AI startups | Equity Podcast
TechCrunch Beginner 1y ago
Tesla’s bot non-disclosure and why humanoid robots are taking off | Equity Podcast
Copywriting & Content Strategy
Tesla’s bot non-disclosure and why humanoid robots are taking off | Equity Podcast
TechCrunch Beginner 1y ago
The #1 Copywriting Secret To Improve Your Facebook Ads
Copywriting & Content Strategy ⚡ AI Lesson
The #1 Copywriting Secret To Improve Your Facebook Ads
Alex Cattoni Beginner 1y ago
The HUGE Sales Mistake That’s Stopping You From Making Money (Interview with Renata De Melo)
Copywriting & Content Strategy
The HUGE Sales Mistake That’s Stopping You From Making Money (Interview with Renata De Melo)
Alex Cattoni Beginner 1y ago
Is Your Email Marketing Strategy Broken? Fix it with THIS proven calendar
Copywriting & Content Strategy
Is Your Email Marketing Strategy Broken? Fix it with THIS proven calendar
Alex Cattoni Beginner 1y ago
📚 Continue on Coursera External links · Free to audit
1 / 3 View all →
Influence
📚 External: Coursera ↗
Self-paced
Influence
Opens on Coursera ↗
Storytelling y medios digitales
📚 External: Coursera ↗
Self-paced
Storytelling y medios digitales
Opens on Coursera ↗
Optimize Posts and Ads
📚 External: Coursera ↗
Self-paced
Optimize Posts and Ads
Opens on Coursera ↗
Instagram Content Creation Essentials
📚 External: Coursera ↗
Self-paced
Instagram Content Creation Essentials
Opens on Coursera ↗
Turn Ideas Into Unique Content: Tools For Creative Writing
📚 External: Coursera ↗
Self-paced
Turn Ideas Into Unique Content: Tools For Creative Writing
Opens on Coursera ↗
Facebook Content Creation Essentials
📚 External: Coursera ↗
Self-paced
Facebook Content Creation Essentials
Opens on Coursera ↗