How to PLAN, SCHEDULE, and AUTOMATE your Instagram posts! (Create CONSISTENT Content in your SLEEP!)

Vanessa Lau · Intermediate ·🖊️ Copywriting & Content Strategy ·7y ago

Key Takeaways

Vanessa Lau explains how to plan, schedule, and automate Instagram posts

Full Transcript

What is up everyone? Welcome back to my channel. Now, let me ask you a question. Have you ever struggled to think about a caption? Or maybe scrambled last minute to put something together for Instagram just for the sake of posting and staying consistent? Well, if you've encountered any of these problems, then this video is perfect for you. Now, this video is a sequel or a part two to the video that I posted last Wednesday. And in this video, I would have taught you step by step how to actually batch create content. how you can actually create a whole month's worth of content for Instagram in just one day and one day only. So, if you haven't seen that video, definitely click here to watch it. Now, if you did watch the video, then you would have known near the end of the video, I mentioned that I would actually teach you guys how I plan and schedule an entire month's worth of content on my Instagram feed. Because in that video, yes, I would have taught you how to create the content, but I didn't actually explain how to schedule it, automate it, and plan it. That's why in today's video, I'm actually going to teach you behind the scenes on how I do that. And this includes how my actual workflow looks like so that it's a seamless process of going from planning to actually execution and also how I organize my hashtags and all the little things that come with an Instagram post. Now, my amazing photographer, Swana, actually sent me the photos for our February shoot just a couple nights ago. So, what I thought would be cool is if I actually bring you guys along with me and we're going to plan all my February content together. With that being said, I've got my laptop ready and I've got my phone ready. So, let's get started. All right, guys. So, I am now reviewing Swana's photos and we used an app called uh Pixie Set to share photos with amongst each other. But the photos turned out super well and I cannot believe that we actually did all of this in one day. So, I am very impressed. Now, what I'm going to do is I'm actually going to download these photos onto my computer. All right. So, I've kind of narrowed down the ones that I've liked. Now, what I'm going to do is I'm actually going to airdrop these photos to my phone. And the reason why I choose to airdrop is because I don't want to lose out on the image quality. Now, after I've transferred the photos from my computer onto my phone, the next thing that I want to do is actually do a little bit of touching up. Now, I know that Swana already edited a lot of the photos, but I have a couple tricks up my sleeve to make them just a little bit better. So, to start off, I'm going to share with you guys my current Instagram feed, so you can see the overall picture. But, as you can see, I don't really have a theme, but I do like to have some color stand out here and there. Now, what I'm going to show you guys is the two apps that I use primarily for editing. I don't like to over complicate things, so I only use Visco Cam and Facetune. Now, first I'm going to use Visco Cam. And one of my favorite features is the HSL. What the HSL is is it allows you to actually skew some of the colors that are inside the photo. So, as you can see in this photo, I'm trying to change the colors of the leaves and make them brighter so that they stand out more in my feed. Now, you can play around with it and actually change up the hue, saturation, and lightness. And honestly, this is one of my favorite tools within Visco Cam, and I use it all the time to manipulate my colors. The one thing that is really important is because the photos aren't really fit for Instagram, I'm using the um sizing tool and changing it to a 4x5 ratio so that it is perfect for Instagram. Now, quickly, I'm just going to show you the before and after. Like I said, there's not really huge changes, just the color of the leaves. Now, the next thing that I'm going to do is I'm going to save the photo and then open up Facetune to edit it even more. Now, something that I really want to show you with Facetune is the whitening tool, which is one of my favorite tools, and I know that a lot of people aren't really maximizing this tool. Now, a lot of people use the whitening tool to whiten their teeth, but what I actually do is I use it to whiten my backgrounds. I know a lot of people always wonder how influencers or content creators get their feed to look so white and so bright. Now, I'm showing you this is how they do it. It's really about using this tool to whiten and brighten the things that are in your background or any particular items in your photo. So, here's just a fast-forward version of me doing this. Now, I do have to mention that Facetune is an app that you have to pay for, but I personally think that it is well worth the money. It is so advanced in terms of what you can do with it. Um, but here, as you can see, I'm just showing you the before and after. But next up, what I want to show you is a tool called face. And this is kind of where you can manipulate certain parts of your face, make them bigger or smaller. While I really, really love this photo, I don't really love the angle. So, what I'm going to do is I'm actually going to make my jaw just a little bit smaller. Now, here is the before and after of that. With Facetune, there are so many different things that you can do. I'm really only scratching the surface. Um, but that's kind of the only two minor edits that I'm really doing to the photo. So, again, here is the before and after so that you can see the difference. Now, what I'm going to do is I'm going to start editing for all the other photos. Um, and I will be right back with the next tip. Now, after I finish touching up some of my photos, the next thing that I'm going to do is actually use a scheduling app. Now, you can use any scheduling app to do this. There's an app called Preview. There's an app called Plally, Unum, and Later. I've actually used all of them, and I don't really have problems with any of them, but I do prefer using Later. I used to use preview and I really really really loved preview a lot and I highly recommend it. But the reason why I opted for later at the end of the day is because I realized that they actually have a desktop version of the app. So especially if you do a lot of work on the computer or if you write long form captions, it's a lot easier to do it on your desktop than doing it on your mobile phone. And in a bit I'm actually going to share my screen again and show you how exactly I plan it. And while I do that, I'm also going to explain the benefits and the feature of Later and why I like it so much. All right, first things first. Since we were editing the photos on my phone, I'm going to use the Later app on my phone to upload my photos really quick. Okay, so as you can see, the reason why I really like Later is the fact that there's a desktop application, which makes things a lot easier. And all you have to do is really go on your web browser and do w.later.com or app.later.com, I'm not sure. Um, and all the photos that I previously uploaded onto my phone now show up on my desktop. Now, the beautiful thing about here is that when I hit I can see things from a week perspective. I can see things from a month perspective and I can also see things under preview which allows me to understand exactly what my entire feed looks like. So, here you'll notice that this is my existing feed. And here on this side are all the pictures that I've uploaded from my phone. Now, if you are new to Laterer, something that I really want to show you that's super cool is the fact that you can auto schedule. So, if you actually try to drag a photo inside, you'll be able to actually set your time slots for when your posts go out. For instance, for me, I post three times a week. I like to post on Sundays, Mondays, and Wednesdays. So, because of that, I'm going to delete Tuesday. I'm going to delete Thursday. I'm going to delete Friday. And I'm going to delete Saturday. So, Sundays and Mondays and Wednesdays, I generally like to post around the same time at 6:30 p.m. because for me, I feel like that's when most people are on Instagram, right before dinner and right after work if it's a weekday. So, I'm going to set those times. Now, what you'll notice right after is that once you set these times, when you start dragging photos into your feed, it's going to automatically schedule it for you. so you don't have to go to each photo and schedule. Now that I've fixed my scheduling dates, what I'm going to do is I'm going to start dragging the photos into the preview mode so that I can start planning my feed. So, I'm just going to drag everything inside. So, I'll be right back and I will start planning my feed and you guys can watch me do it in fastforward mode. Okay, so I finally finished organizing my feed. Now, what I'm going to do is I'm going to hit save changes. And what you'll notice is because I did the quick schedule, once I save all these changes, it's going to automatically schedule everything out. So here you'll notice that because I post three times a week, my first post is going to come out on February 3rd, so on and so forth all the way until March. So I actually have extra, which is fine by me. And so what you'll notice is that this honestly saves so much time. Now, if you've got to this point of the video and our journey together of planning my feed for February, you would have learned how I do minor touch-ups for my photos, and you would have learned what apps I use to actually look at my feed holistically and see what picture goes where. Now that all of that is covered, the next thing that you want to do or that we're going to do is actually create the captions and actually do the full workflow. All right. So, now that you've kind of planned out your feed, you have your post schedule ready. What you want to do is now plan your captions for every single photo as well as the hashtags, the tags, and the locations. Now, before I jump into that, I also want to mention some cool features about Later. Did you know that on Later, you can also schedule your stories? This is a really cool thing that I actually didn't even notice until now. So, I definitely wanted to highlight that, especially if you are a busy entrepreneur who uses content creation as a part of your business. This is gold. But anyways, we are now going to schedule the feed or sorry, we already scheduled it. Now, we're going to actually create the contents of the feed. So, you'll notice that I kind of changed up my um schedule. Instead of Sunday, Monday, Wednesday, I'm now going to do Sunday, Wednesday, Thursday. But anyways, I'm actually going to show you an example. So, once you actually click on the photo that you want to schedule, you then have the option to write your caption. Now, this is kind of where you're going to write your caption for all of your photos. But not only this, I also have something called saved captions. And if you actually looked at my video called Instagram hacks, what I recommend is to always have hashtag groups. So here, when you actually click saved hashtags, this is where I've saved all of my hashtag groups. And when you actually click on it, it'll automatically show the hashtags. Something that's also great about Later is that if you have a business Instagram, what you can do is you can do autopublish. So what that means unlike other apps where they send you a notification and you still have to manually post your post here you can actually submit autopublish if you have a business account and later will actually do it for you. So this is really really helpful especially if you are really busy or you are posting at like 6:00 a.m. or really late in the night and you can't be bothered to wake up to actually post. This is really helpful. On top of this, if you've actually chosen autopost, what you can do is you can automatically tag people. So, this is also really, really helpful. So, again, you don't have to manually do it. Um, for instance, if I wanted to choose um or sorry, if I wanted to tag girl boss in this photo, then I can. So, I've already tagged girl boss. Enter. Save user tag. Done. And that's something that I can keep doing throughout my photo. So this is another great tool that Laterer has. If you choose to autopublish, you can also set the location. So I'm from Vancouver. So here you go. I'll set the location. I'll save it. And then we are done. And so this is something that you are going to do for every single post that you do for the month. And that's it guys. I hope you guys had a lot of fun planning February content with me for my Instagram. I definitely got a lot of [ __ ] done, so I was really happy with that. and why not share with you guys how exactly I do it. Again, I really hope you guys found value in it. And if you haven't downloaded this guide already on how to grow your Instagram account organically, then definitely download it. I'll in I'll include it in the PDF. Oh, I can't talk. I'll include the link in my description box below and in my comment section so that you don't miss out. As always, guys, thank you so much for watching. I hope you guys have a great day, great week, and a great life. And I'll see you next time. Bye, guys.

Original Description

🔥 RESOURCES I CREATED FOR YOU! ⚡️💻 Notion Content Planning Dashboard: https://vanessalau.thrivecart.com/notion-content-planner/ ⚡️💻 100 Content Ideas Vault: https://vanessalau.thrivecart.com/100-content-ideas-vault/ ⚡️💻 Youtube Scripting for Success Vault: https://vanessalau.thrivecart.com/yt-scripting-for-success/ ⚡️💻 Business Results Workshop: https://vanessalau.thrivecart.com/business-results-workshop/ ◽️◽️◽️◽️◽️◽️ ** THE YOUTUBE EQUIPMENT I USE ** 📷 CAMERA: https://geni.us/2vDJH 📷 LENS: https://geni.us/YBA2FT 🎙️ AUDIO: https://geni.us/R0dsQB Click here for more (under “Favourite Products”) : https://kit.co/vanessalau.co Disclaimer Vanessa is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to [www.amazon.com] ** YOUTUBE OPTIMIZATION PLUG-INS I USE ** TUBEBUDDY: https://www.tubebuddy.com/VANESSALAUCO Use “vanessasbuddy” to get 20% off all licenses ◽️◽️◽️◽️◽️◽️ SAY HI ON SOCIAL: Website: https://www.vanessalau.co Instagram: https://www.instagram.com/vanessalau.co LinkedIn: https://linkedin.com/in/vanessaoglau/ TikTok: https://www.tiktok.com/@vanessalauco
Watch on YouTube ↗ (saves to browser)
Sign in to unlock AI tutor explanation · ⚡30

Playlist

Uploads from Vanessa Lau · Vanessa Lau · 27 of 60

1 How to STOP feeling behind in life (AND START TAKING ACTION!)
How to STOP feeling behind in life (AND START TAKING ACTION!)
Vanessa Lau
2 5 LESSONS AFTER GRADUATION (EXPECTATIONS VS  REALITY)
5 LESSONS AFTER GRADUATION (EXPECTATIONS VS REALITY)
Vanessa Lau
3 WANT MOTIVATION TO CHANGE YOUR LIFE? WATCH THIS.
WANT MOTIVATION TO CHANGE YOUR LIFE? WATCH THIS.
Vanessa Lau
4 WHY I QUIT MY CORPORATE JOB (FOR MILLENNIALS)
WHY I QUIT MY CORPORATE JOB (FOR MILLENNIALS)
Vanessa Lau
5 Things to Know BEFORE Quitting Your Job (WITHOUT ANOTHER ONE LINED UP!)
Things to Know BEFORE Quitting Your Job (WITHOUT ANOTHER ONE LINED UP!)
Vanessa Lau
6 3 Habits That KILL Your Success (That You Don’t Even Notice)
3 Habits That KILL Your Success (That You Don’t Even Notice)
Vanessa Lau
7 Morning Routine to GET OUT OF A SLUMP (And Have a Productive Day!)
Morning Routine to GET OUT OF A SLUMP (And Have a Productive Day!)
Vanessa Lau
8 WHAT TO EXPECT: THE 10 Emotional Stages of Quitting a Corporate Job
WHAT TO EXPECT: THE 10 Emotional Stages of Quitting a Corporate Job
Vanessa Lau
9 How I SAVE MORE MONEY working MINIMUM WAGE vs. $65K/year corporate job (MILLENNIAL MONEY MISTAKES!)
How I SAVE MORE MONEY working MINIMUM WAGE vs. $65K/year corporate job (MILLENNIAL MONEY MISTAKES!)
Vanessa Lau
10 "I feel lost and I don't know what to do with my life " | Advice for Millennials
"I feel lost and I don't know what to do with my life " | Advice for Millennials
Vanessa Lau
11 Books and Podcasts that Helped Me Quit my Job (FOR MILLENNIALS)
Books and Podcasts that Helped Me Quit my Job (FOR MILLENNIALS)
Vanessa Lau
12 3 Things to Let Go to Live Your Best Life in 2019 (New Year Resolutions to Start NOW!)
3 Things to Let Go to Live Your Best Life in 2019 (New Year Resolutions to Start NOW!)
Vanessa Lau
13 Personal Finance Advice for Millennials and Beginners | Books, Resources, DIY Investing, and More!
Personal Finance Advice for Millennials and Beginners | Books, Resources, DIY Investing, and More!
Vanessa Lau
14 Signs You're Burning Out (and How to Avoid Them!) | Advice for Workaholic Millennials in Corporate
Signs You're Burning Out (and How to Avoid Them!) | Advice for Workaholic Millennials in Corporate
Vanessa Lau
15 Quitting Your Corporate Job to Start an Online Business? (3 Things to Know BEFORE You Quit!)
Quitting Your Corporate Job to Start an Online Business? (3 Things to Know BEFORE You Quit!)
Vanessa Lau
16 How To Start a Youtube Channel in 2019 and Gain 1000 Subscribers FAST!
How To Start a Youtube Channel in 2019 and Gain 1000 Subscribers FAST!
Vanessa Lau
17 How To Be Consistent on Youtube to GROW FAST 2022 | 5 Steps to Success
How To Be Consistent on Youtube to GROW FAST 2022 | 5 Steps to Success
Vanessa Lau
18 New Year Resolutions for Aspiring Entrepreneurs to Succeed in 2019
New Year Resolutions for Aspiring Entrepreneurs to Succeed in 2019
Vanessa Lau
19 3 Types of Friends to Avoid in 2019 If You Want To Succeed
3 Types of Friends to Avoid in 2019 If You Want To Succeed
Vanessa Lau
20 How to ATTRACT Mentors for Business Success (That NO ONE teaches you!)
How to ATTRACT Mentors for Business Success (That NO ONE teaches you!)
Vanessa Lau
21 How to Overcome Fear of Quitting Your Corporate Job (FOR MILLENNIALS)
How to Overcome Fear of Quitting Your Corporate Job (FOR MILLENNIALS)
Vanessa Lau
22 How to Gain Instagram Followers Organically 2022 (Grow from 0 to 5000 followers FAST!)
How to Gain Instagram Followers Organically 2022 (Grow from 0 to 5000 followers FAST!)
Vanessa Lau
23 Why you WON'T Achieve your Goals in 2022 (Rich People vs. Poor People)
Why you WON'T Achieve your Goals in 2022 (Rich People vs. Poor People)
Vanessa Lau
24 What To Do When Your Parents Don't Support Your Entrepreneurial Dreams (FOR MILLENNIALS)
What To Do When Your Parents Don't Support Your Entrepreneurial Dreams (FOR MILLENNIALS)
Vanessa Lau
25 What It's Like To Quit Your Job COLD TURKEY To Start Your Own Business (STORY TIME FOR MILLENNIALS)
What It's Like To Quit Your Job COLD TURKEY To Start Your Own Business (STORY TIME FOR MILLENNIALS)
Vanessa Lau
26 How to Create Consistent Content for Instagram 2022 (Create ONE MONTH of content in ONE DAY!)
How to Create Consistent Content for Instagram 2022 (Create ONE MONTH of content in ONE DAY!)
Vanessa Lau
How to PLAN, SCHEDULE, and AUTOMATE your Instagram posts! (Create CONSISTENT Content in your SLEEP!)
How to PLAN, SCHEDULE, and AUTOMATE your Instagram posts! (Create CONSISTENT Content in your SLEEP!)
Vanessa Lau
28 HOW I MADE OVER $10K IN ONE MONTH BECAUSE OF SOCIAL MEDIA (My Business Journey!)
HOW I MADE OVER $10K IN ONE MONTH BECAUSE OF SOCIAL MEDIA (My Business Journey!)
Vanessa Lau
29 How to Make Money on Social Media in 2022 (5 DIFFERENT WAYS!)
How to Make Money on Social Media in 2022 (5 DIFFERENT WAYS!)
Vanessa Lau
30 How to Find CONTENT IDEAS for Social Media (2022 TOOLS AND HACKS!)
How to Find CONTENT IDEAS for Social Media (2022 TOOLS AND HACKS!)
Vanessa Lau
31 How to Create a Profitable Personal Brand on Social Media (EVEN with a Small Following in 2022!)
How to Create a Profitable Personal Brand on Social Media (EVEN with a Small Following in 2022!)
Vanessa Lau
32 How to Go VIRAL on Youtube for a SMALL Channel (How I got 20K+ Subscribers in ONE MONTH!)
How to Go VIRAL on Youtube for a SMALL Channel (How I got 20K+ Subscribers in ONE MONTH!)
Vanessa Lau
33 How to get MORE views on Youtube in 2022 (Algorithm EXPLAINED!)
How to get MORE views on Youtube in 2022 (Algorithm EXPLAINED!)
Vanessa Lau
34 BEST 5 TOOLS for FASTER Organic Social Media Growth 2022
BEST 5 TOOLS for FASTER Organic Social Media Growth 2022
Vanessa Lau
35 How to Use Youtube ANALYTICS to GROW your Channel (IN DEPTH TUTORIAL!)
How to Use Youtube ANALYTICS to GROW your Channel (IN DEPTH TUTORIAL!)
Vanessa Lau
36 How To Get 10K Followers On Instagram in 2022 | 3 ORGANIC GROWTH HACKS!
How To Get 10K Followers On Instagram in 2022 | 3 ORGANIC GROWTH HACKS!
Vanessa Lau
37 How to get more LIKES on Instagram in 2022 (NO FAKE LIKES!)
How to get more LIKES on Instagram in 2022 (NO FAKE LIKES!)
Vanessa Lau
38 ADVICE FOR CONTENT CREATORS (😱8 MISTAKES you NEED to AVOID!)
ADVICE FOR CONTENT CREATORS (😱8 MISTAKES you NEED to AVOID!)
Vanessa Lau
39 HOW TO BUILD AN EMAIL LIST FROM SCRATCH (0 TO 15,000+ EMAIL SUBS!)
HOW TO BUILD AN EMAIL LIST FROM SCRATCH (0 TO 15,000+ EMAIL SUBS!)
Vanessa Lau
40 WHICH SOCIAL MEDIA PLATFORM IS BEST FOR YOU? 🤔 (HOW TO GET MORE CLIENTS AND SALES!)
WHICH SOCIAL MEDIA PLATFORM IS BEST FOR YOU? 🤔 (HOW TO GET MORE CLIENTS AND SALES!)
Vanessa Lau
41 SEO HACKS FOR SOCIAL MEDIA 2022 (BEAT THE ALGORITHM ON INSTAGRAM, YOUTUBE, AND MORE!)
SEO HACKS FOR SOCIAL MEDIA 2022 (BEAT THE ALGORITHM ON INSTAGRAM, YOUTUBE, AND MORE!)
Vanessa Lau
42 EXPOSING FAKE INSTAGRAM GURUS AND INFLUENCERS (Follow/Unfollow, Buying Followers, and more!)
EXPOSING FAKE INSTAGRAM GURUS AND INFLUENCERS (Follow/Unfollow, Buying Followers, and more!)
Vanessa Lau
43 Are DM Groups WORTH IT in 2019? WATCH THIS FIRST
Are DM Groups WORTH IT in 2019? WATCH THIS FIRST
Vanessa Lau
44 How to SWITCH Niches on Instagram! (Should I Create a New Account? 🤔)
How to SWITCH Niches on Instagram! (Should I Create a New Account? 🤔)
Vanessa Lau
45 How to Get the SWIPE UP Feature WITHOUT 10K Followers (Step By Step HACK!)
How to Get the SWIPE UP Feature WITHOUT 10K Followers (Step By Step HACK!)
Vanessa Lau
46 How Much Money Do I Make on Youtube with 1 MILLION Views? (WTF 🤯!)
How Much Money Do I Make on Youtube with 1 MILLION Views? (WTF 🤯!)
Vanessa Lau
47 My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
Vanessa Lau
48 Instagram Features You (Probably) DON'T Know Existed for 2022!
Instagram Features You (Probably) DON'T Know Existed for 2022!
Vanessa Lau
49 Instagram Story HACKS You Didn't Know Existed In 2022!
Instagram Story HACKS You Didn't Know Existed In 2022!
Vanessa Lau
50 How to grow an Instagram account from SCRATCH (With ZERO Followers!)
How to grow an Instagram account from SCRATCH (With ZERO Followers!)
Vanessa Lau
51 6 Instagram Caption MISTAKES (DON'T Do This!)
6 Instagram Caption MISTAKES (DON'T Do This!)
Vanessa Lau
52 How to Create The BEST Script on Youtube (and increase watch time!)
How to Create The BEST Script on Youtube (and increase watch time!)
Vanessa Lau
53 How to be MORE Confident on Video for Youtube! (7 Easy Steps)
How to be MORE Confident on Video for Youtube! (7 Easy Steps)
Vanessa Lau
54 4 Ways to Turn Your Youtube Channel into a BUSINESS in 2022
4 Ways to Turn Your Youtube Channel into a BUSINESS in 2022
Vanessa Lau
55 How Much It COST to Start My 6-Figure Coaching Business 😵 (REAL figures 💸)
How Much It COST to Start My 6-Figure Coaching Business 😵 (REAL figures 💸)
Vanessa Lau
56 Instagram Creator Profile and Creator Studio Dashboard (Should You Switch?)
Instagram Creator Profile and Creator Studio Dashboard (Should You Switch?)
Vanessa Lau
57 HUGE Mistakes Rookies Make on Instagram (DON'T GET BANNED!)
HUGE Mistakes Rookies Make on Instagram (DON'T GET BANNED!)
Vanessa Lau
58 BIGGEST Mistakes I Made as a NEW Entrepreneur (I almost got SUED!?)
BIGGEST Mistakes I Made as a NEW Entrepreneur (I almost got SUED!?)
Vanessa Lau
59 MONEY MAKING SKILLS you NEED to Know as a NEW Online Entrepreneur in 2022
MONEY MAKING SKILLS you NEED to Know as a NEW Online Entrepreneur in 2022
Vanessa Lau
60 How my 9-5 Corporate Job Helped Me Become a 6 Figure Entrepreneur (in LESS than 1 Year!?)
How my 9-5 Corporate Job Helped Me Become a 6 Figure Entrepreneur (in LESS than 1 Year!?)
Vanessa Lau

Related AI Lessons

Up next
Ask These Questions & Win Any Negotiation.
Pace Morby
Watch →