💡 She dropped a genius hack for boosting performance across channels

💡 She dropped a genius hack for boosting performance across channels I asked her how brands can break out of their silos. She said: “We need to talk more. Compare notes. Figure it out together.” Then she shared a tip nobody is talking about: “If you throw your branding into your catalog ads, you’ll see a lift in search — sometimes 8 to 20%.” Why? Because those impressions build memory. Your catalog becomes branding that powers every other channel. Then she flipped it: “Let’s run a channel lift study and see how search impacts Meta.” That’s how you find the real story in your data — and stop giving the water cup all the credit for finishing the marathon. 🏁 Would your business grow faster if your channels worked together instead of competing? 👇 Comment “SCALE” if you want to apply to work with me 1:1 and learn how to build ad systems that actually scale. 🚀