Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3,040
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Implement My Content Strategy Today To Be Sucessful In 2023! #shorts #contentstrategy
Copywriting & Content Strategy
Implement My Content Strategy Today To Be Sucessful In 2023! #shorts #contentstrategy
Neil Patel Intermediate 3y ago
$10,000,000 Copywriting Routine #copywriting #copywritingtips
0:36
Copywriting & Content Strategy ⚡ AI Lesson
$10,000,000 Copywriting Routine #copywriting #copywritingtips
Suhayb Sana Intermediate 3y ago
Exact Matching Domain SEO Case Study and Tutorial: Rank with Branding Search Terms
Copywriting & Content Strategy
Exact Matching Domain SEO Case Study and Tutorial: Rank with Branding Search Terms
Koray Tuğberk GÜBÜR Beginner 3y ago
Me Whenever I Need To Copy Something.. #shorts
Copywriting & Content Strategy
Me Whenever I Need To Copy Something.. #shorts
Net Ninja Intermediate 3y ago
How To Quit Your Job & Create A Life of TRUE Freedom
Copywriting & Content Strategy
How To Quit Your Job & Create A Life of TRUE Freedom
Alex Cattoni Beginner 3y ago
Why Hardcore Direct Response Marketers are TERRIBLE at Copywriting for Facebook Ads
0:21
Copywriting & Content Strategy ⚡ AI Lesson
Why Hardcore Direct Response Marketers are TERRIBLE at Copywriting for Facebook Ads
Disrupter School Intermediate 3y ago
Here’s how to make your copy infinitely more effective…⁠⁠Focus on the WHY ✅ ⁠⁠🚫 Not the WHAT.
Copywriting & Content Strategy
Here’s how to make your copy infinitely more effective…⁠⁠Focus on the WHY ✅ ⁠⁠🚫 Not the WHAT.
Alex Cattoni Intermediate 3y ago
How I started my freelance writing business #financialfreedom #fiverrforbeginners #copywriting
1:00
Copywriting & Content Strategy ⚡ AI Lesson
How I started my freelance writing business #financialfreedom #fiverrforbeginners #copywriting
Alexandra Fasulo Beginner 3y ago
Maximizing Your Content Creation with Buffer's New AI Assistant Feature
Copywriting & Content Strategy
Maximizing Your Content Creation with Buffer's New AI Assistant Feature
Buffer Beginner 3y ago
👇5 tools I use for Copywriting (Check Description)| Become a productive & high income copywriter✨
0:08
Copywriting & Content Strategy ⚡ AI Lesson
👇5 tools I use for Copywriting (Check Description)| Become a productive & high income copywriter✨
Saheli Chatterjee Intermediate 3y ago
Is LeBron James the greatest basketball player of all time? #lebronjames #michaeljordan #nba #shorts
Copywriting & Content Strategy
Is LeBron James the greatest basketball player of all time? #lebronjames #michaeljordan #nba #shorts
Evan Carmichael Intermediate 3y ago
A REAL look at being a freelance writer #fiverrforbeginners #howtobecomeacopywriter #quityour9to5
0:41
Copywriting & Content Strategy ⚡ AI Lesson
A REAL look at being a freelance writer #fiverrforbeginners #howtobecomeacopywriter #quityour9to5
Alexandra Fasulo Beginner 3y ago
How to Elevate Your Content With Customer Feedback Loops — Whiteboard Friday
Copywriting & Content Strategy
How to Elevate Your Content With Customer Feedback Loops — Whiteboard Friday
Moz Beginner 3y ago
Choosing the right video topic for your YouTube videos
Copywriting & Content Strategy
Choosing the right video topic for your YouTube videos
Vanessa Lau Intermediate 3y ago
How to Write COPY that SELLS
0:17
Copywriting & Content Strategy ⚡ AI Lesson
How to Write COPY that SELLS
James Wedmore Intermediate 3y ago
The burden of being a content creator
Copywriting & Content Strategy
The burden of being a content creator
Vanessa Lau Intermediate 3y ago
Optimizing Cost with AWS Graviton Based Services- AWS Virtual Workshop
Copywriting & Content Strategy
Optimizing Cost with AWS Graviton Based Services- AWS Virtual Workshop
AWS Developers Intermediate 3y ago
You Should Consider Learning Copywriting This Year
0:30
Copywriting & Content Strategy ⚡ AI Lesson
You Should Consider Learning Copywriting This Year
Iman Gadzhi Inspiration Beginner 3y ago
How Agencies Can Wisely Create Data-driven Content [MozCon 2017] — Heather Physioc
Copywriting & Content Strategy
How Agencies Can Wisely Create Data-driven Content [MozCon 2017] — Heather Physioc
Moz Intermediate 3y ago
7 Side Hustles Ideas to Make $1000/Month
Copywriting & Content Strategy
7 Side Hustles Ideas to Make $1000/Month
Ali Abdaal Beginner 3y ago
Professional Webhooks with Flask in Python
Copywriting & Content Strategy ⚡ AI Lesson
Professional Webhooks with Flask in Python
NeuralNine Beginner 3y ago
Hybrid deployments at scale with Amazon ECS Anywhere - AWS Online Tech Talks
Copywriting & Content Strategy
Hybrid deployments at scale with Amazon ECS Anywhere - AWS Online Tech Talks
AWS Developers Intermediate 3y ago
How to Script a YouTube Video That Keep 'Em hooked
Copywriting & Content Strategy ⚡ AI Lesson
How to Script a YouTube Video That Keep 'Em hooked
The Futur Beginner 3y ago
3 parts of the hero section
Copywriting & Content Strategy
3 parts of the hero section
Flux Academy Advanced 3y ago
An Interview With Cristóbal Valenzuela of Runway.ML on Gradient Dissent with Lukas Biewald
Copywriting & Content Strategy ⚡ AI Lesson
An Interview With Cristóbal Valenzuela of Runway.ML on Gradient Dissent with Lukas Biewald
Weights & Biases Intermediate 3y ago
If you’re doing B2B marketing and don't have a LinkedIn content strategy, you’re making a mistake
0:29
Copywriting & Content Strategy ⚡ AI Lesson
If you’re doing B2B marketing and don't have a LinkedIn content strategy, you’re making a mistake
GaryVee Video Experience Intermediate 3y ago
The Art of Storytelling: a complete guide - NSB Pictures
9:05
Copywriting & Content Strategy ⚡ AI Lesson
The Art of Storytelling: a complete guide - NSB Pictures
NSB Pictures Beginner 3y ago
Overusing the word "very"? This TOOL will make your copy so much better ✅⁠
Copywriting & Content Strategy
Overusing the word "very"? This TOOL will make your copy so much better ✅⁠
Alex Cattoni Intermediate 3y ago
Why I Regret Going Viral On Instagram (3M+ VIEWS!)
Copywriting & Content Strategy ⚡ AI Lesson
Why I Regret Going Viral On Instagram (3M+ VIEWS!)
Alex Cattoni Beginner 3y ago
OMG – this approach to storytelling is absolutely WRONG 😱⏬ ⁠⁠
Copywriting & Content Strategy
OMG – this approach to storytelling is absolutely WRONG 😱⏬ ⁠⁠
Alex Cattoni Intermediate 3y ago
😬🙄 Confession: my weekly newsletter used to be a little *gasp* boring... UNTIL I MADE THIS CHANGE
Copywriting & Content Strategy ⚡ AI Lesson
😬🙄 Confession: my weekly newsletter used to be a little *gasp* boring... UNTIL I MADE THIS CHANGE
Alex Cattoni Beginner 3y ago
How To Set Better Boundaries For More Success In Your Life & Business (Interview with Terri Cole)
Copywriting & Content Strategy
How To Set Better Boundaries For More Success In Your Life & Business (Interview with Terri Cole)
Alex Cattoni Beginner 3y ago
Do this to increase engagement on your Instagram carousel and feed posts
Copywriting & Content Strategy
Do this to increase engagement on your Instagram carousel and feed posts
Vanessa Lau Intermediate 3y ago
Build a community around your business and brand
Copywriting & Content Strategy
Build a community around your business and brand
Vanessa Lau Intermediate 3y ago
Size Doesn't Matter: Great Content by Teams of One [MozCon 2017] — Ian Lurie
Copywriting & Content Strategy
Size Doesn't Matter: Great Content by Teams of One [MozCon 2017] — Ian Lurie
Moz Beginner 3y ago
Are your social media efforts driving growth in your business?
Copywriting & Content Strategy
Are your social media efforts driving growth in your business?
Vanessa Lau Intermediate 3y ago
How To Create a High Converting Ad Creative 🤯
Copywriting & Content Strategy
How To Create a High Converting Ad Creative 🤯
Alex Cattoni Beginner 3y ago
How to differentiate yourself from other business owners
Copywriting & Content Strategy
How to differentiate yourself from other business owners
Vanessa Lau Intermediate 3y ago
Short-form content idea to increase engagement
Copywriting & Content Strategy
Short-form content idea to increase engagement
Vanessa Lau Advanced 3y ago
Why you need to start a video podcast in 2023
Copywriting & Content Strategy
Why you need to start a video podcast in 2023
Vanessa Lau Beginner 3y ago
The Rise of anti-niche trend
Copywriting & Content Strategy
The Rise of anti-niche trend
Vanessa Lau Advanced 3y ago
Why you need to save money in your business
Copywriting & Content Strategy
Why you need to save money in your business
Vanessa Lau Advanced 3y ago
Be Mindful of your expenses as a Business Owner
Copywriting & Content Strategy
Be Mindful of your expenses as a Business Owner
Vanessa Lau Advanced 3y ago
Once you know this technique for writing killer hooks & headlines, you can never unsee it! 👀🪝⁠
Copywriting & Content Strategy
Once you know this technique for writing killer hooks & headlines, you can never unsee it! 👀🪝⁠
Alex Cattoni Intermediate 3y ago
Do this if you want to increase your profit!
Copywriting & Content Strategy
Do this if you want to increase your profit!
Vanessa Lau Advanced 3y ago
What happens when you create complexity in your business
Copywriting & Content Strategy
What happens when you create complexity in your business
Vanessa Lau Advanced 3y ago
The importance of having patience as an entrepreneur
Copywriting & Content Strategy
The importance of having patience as an entrepreneur
Vanessa Lau Advanced 3y ago
The 5 Biggest Social Media Trends in 2023
Copywriting & Content Strategy
The 5 Biggest Social Media Trends in 2023
Vanessa Lau Advanced 3y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Français Débutant A1
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Self-paced
Français Débutant A1
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Create a Promotional Video using Canva
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Self-paced
Create a Promotional Video using Canva
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Leading with Questions
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Self-paced
Leading with Questions
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Sales Skills: Handle Objections And Close Complex Deals
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Self-paced
Sales Skills: Handle Objections And Close Complex Deals
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Preparando o Marketing Digital
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Self-paced
Preparando o Marketing Digital
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 Generative AI Content Creation
📚 Coursera Course ↗
Self-paced
Generative AI Content Creation
Opens on Coursera ↗